- ICT solutions have great potential to help the growing elderly population in Europe age actively and independently as demographic aging increases costs on pensions, healthcare and long-term care. - The EU is supporting ICT research and large-scale pilots through programs like FP7, AAL JP and ICT PSP to accelerate deployment of proven ICT solutions for ageing well and create a competitive market for these technologies. - Initial pilots have shown promising results, such as cost savings from remote monitoring that allows earlier hospital discharges, but wider adoption requires addressing barriers like older adults' limited digital skills and fragmentation in markets and business models.

1. European Policies in ICT for Ageing Well Salon Avante Barcelona 3 June 2010 Peter Wintlev-Jensen Head of Sector ICT for Inclusion DG Information Society and Media

3. Projection of Economic Impact from Ageing ••• ••• Percentage of GDP (EU27) Source: EC '2009 Ageing Report: economic and budgetary projections for the EU-27 Member States (2008-2060)' Nearly 100% increase

24. >40 Regions involved in ICT PSP Ageing Deployment Initiatives •••                                                   