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Resources • One + Magazine: Aligning PR with Storytelling by The Hoffman Agency

• One + Magazine: Storytelling and Your
Quest for Business Success
(February 2010)
• Harvard Business Review: How a Two
Minute Story Helps You Lead
(August 4, 2009)
• Scientific American: The Secret of
Storytelling: Why We Love a Good Yarn
(August 2008)
• The Telegraph: Grand Theft Auto, Twitter
and Beowulf All Demonstrate that Stories
Will Never Die (November 25, 2008)
• Steve Denning blog: The Leader’s Guide to
Radical Management
• Greg Morris blog: What’s Your Story?
• Kathy Hansen’s blog: A Storied Career
• Michael Margolis’s blog: Get Storied
• Mike Bonifer’s blog: GameChangers
• Claudio Perrone’s SlideShare deck
Presentation Storytelling Techniques
• Ishmael’s Corner: Five Storytelling
Techniques to Give Business
Communications Liftoff
There’s a considerable amount of information
available on the topic of storytelling.
If you’d like to dig deeper, the following provides a
cross section of resources:

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