Having one creative idea isn’t the only criterion that can take you through the entire process of crowdfunding on Kickstarter easily. What’s equally important is how you get your consumers glued to your product and eventually land up backing for it

1. 2 0 A M A Z I N G K I C K S TA RT E R T I P S T H AT
C A N T U R N Y O U R C R O W D F U N D I N G
J O U R N E Y I N T O A M E S M E R I S I N G R I D E
V I A T H E G A D G E T F L O W. C O M

2. “Having one creative idea isn’t the only criterion that can take you
through the entire process of crowdfunding on Kickstarter easily.
What’s equally important is how you get your consumers glued to your
product and eventually land up backing for it. ”

3. 1. Make sure your funding Goal is well calculated
keeping in mind the mass production costs and every other detail that’s required to get your
product manufactured in large scales post the funding period. Once made live, the funding
goal cannot be changed on Kickstarter.

4. 2 . T H E P R O J E C T T I T L E
A N D C O V E R I M A G E
A R E T H E T W O M O S T
I M P O R TA N T D E TA I L S
That’s because these are the things that
gets highlighted every time your project
gets shared on social media or via
emails. Try to make them as eyecatching
as possible as these have the potential
of being your doorway to success.

5. 3.Think carefully before setting the Project Deadline
Once set, it cannot be altered. According to Kickstarter rules, you could choose upto 60 days for
keeping your project live. Thus, select a possible funding period depending on your priorities.

6. 4 . D E C I D I N G
U P O N T H E R I G H T
C AT E G O RY
can be a bit confusing at
times especially when you
find it fitting in more than
two categories. In such
cases, you could take help
from your peers or the
Kickstarter professionals
themselves in choosing the
right option.

7. 5. Use your best words
– T O M A K E Y O U R P R O D U C T ’ S S H O R T B I O S O U N D
U N I Q U E A N D AT T R A C T I V E . T H I S I S , A F T E R A L L , T H E
D E S C R I P T I O N T H AT ’ S G O I N G T O A P P E A R O N T H E
P R O J E C T ’ S W I D G E T W H E N I T W I L L B E D I S P L AY E D
U N D E R T H E S P E C I F I C P R O J E C T C AT E G O R I E S O N
K I C K S TA R T E R .

8. 6 . M A K E S U R E
Y O U R P E R S O N A L
B I O I S W E L L
E X P L A I N E D
U N D E R T H E “ P R O J E C T B Y ”
C A T E G O RY. I T G I V E S T H E
B A C K E R S A C L E A R I D E A O F
T H E S O U L S O R T H E
C O M PA N Y B E H I N D T H E
P R O J E C T. Y O U C O U L D
A L S O G I V E R E F E R E N C E S
T O Y O U R P R E V I O U S
K I C K S TA R T E R C A M PA I G N S
( I F A N Y ) T O I N C R E A S E
T H A T T R U S T FA C T O R
A M O N G S T Y O U R B A C K E R S .

9. 7 . H AV I N G A S E PA R AT E W E B S I T E F O R Y O U R P R O D U C T
always works as an additional portal which helps you to explain your products without following any guidelines other
than your own. Your backers gain more confidence in spending money for your idea because now they get an
assurance of reaching out to you outside Kickstarter as well.

10. 8 . E X P L A I N Y O U R P R O D U C T I N
D E TA I L O N T H E C A M PA I G N PA G E .
H A V E S E PA R A T E H E A D L I N E S F O R E A C H D E TA I L Y O U ’ L L B E E X P L A I N I N G , B E I T T H E O V E R V I E W O F T H E
P R O D U C T, T H E F E A T U R E S I T C O M P R I S E S O F, T Y P E S A N D C O L O R S ( I F A VA I L A B L E ) , W H A T L E D T O T H E
I D E A O F F I N D I N G I T E T C .

11. 9 . N E V E R L O S E O U T
O N G R A B B I N G T H E
AT T E N T I O N F R O M
T H E P R E S S .
T RY T O G E T S O M E C O V E R A G E
O N Y O U R L O C A L N E W S PA P E R S
O R T H E O N L I N E N E W S P O R TA L S
A N D M A K E S U R E T O H I G H L I G H T
T H E M O N Y O U R K I C K S TA R T E R
P R O J E C T PA G E . G O O D W O R D S
F R O M T H E P R E S S A LWA Y S A D D S
O N T O Y O U R P R O D U C T ’ S
G E N U I N E N E S S I N T H E M A R K E T.

12. 1 1 M O R E T I P S TO G O
C O N T I N U E R E A D I N G