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A FEW MONTHS BACK… WE WROTE THIS
A FEW MONTHS BACK… WE WROTE THIS Social Shares 3200 Hours to Write >320 345 ProductHunt Upvotes Growth Hacks 65 Page Visit...
“Give me more haxx!!!!!” BUT PEOPLE NEEDED MORE…. ‘growth hack fan(s)’
so we got to work
let’s dive in!
Acquisition Activation Retention Referral Revenue Acquisition ACTIVATION RETENTION Referral REVENUE GROWTH HACK LIKE A PIR...
TEST YOUR CONTENT RUN EXPERIMENTS TO OPTIMIZE YOUR CONTENT #1 Acquisition
CONTENT! 1. Isolate your variables Quizzical Get WITH YOUR… = 3Y-Z= 3Y-Z 2. SET UP EXPERIMENTS 3. MEasure & Change Acquisi...
CASE STUDY GOALS: •Increase Traffic •Acquire Emails THE TEST: SET UP A SIMPLE PARENTING QUIZ RESULT: 2.7k EMAILS + 6.2k Pa...
click here TO TWEET THIS! THE BIG IDEA: TEST, TEST AND KEEP WHAT WORKS.
CLONE YOUR AUDIENCE by using facebook ads! #2 Acquisition
facebook And.. BUILD A LOOKALIKE AUDIENCE Take an Email List MAGIC the of…. Acquisition
facebook 1. Engineer Your Ads for Success ROCK How to At… Ads •choose topics that do well in email • FOLLOW FB AD BEST PRA...
THE BIG IDEA: USE FB ADS TO TARGET A PRE-NURTURED AUDIENCE & THEIR FRIENDS. click here TO TWEET THIS!
Option TO OPT-OUT give people the PEOPLE LOVE HAVING OPTIONS! #3 RETENTIONACTIVATION OR
#1 Blue Pill Take the blue pill and you leave the site and go back to browsing… #2 Red PILL Take the red pill and see how ...
#1 Blue Pill Take the blue pill and you leave the site and go back to browsing… #2 Red PILL Take the red pill and see how ...
THE BIG IDEA: giving visitors the option to say ‘no’ makes them stay longer. click here TO TWEET THIS!
ACTION! FOR NEW USERS GET NEW USERS ACTIVE RIGHT AWAY! CUT STRAIGHT TO THE… #4 RETENTIONACTIVATION
BUILD UNSTOpPABLE BY GETTING PEOPLE TO say RETENTIONACTIVATION (HELL) YES!
CASE STUDY GOALS: •Reduce Drop Off •Prompt “Live - Mode” Activation SIMPLE FIX: Include large call-out for “live Mode” in ...
THE BIG IDEA: help them say ‘yes’ effortlessly to motivate more action after. click here TO TWEET THIS!
#5 FREAKIN’ AWESOME QUESTIONS INJECT YOUR FAQ WITH PERSONALITY! s Turn your FAQs Into… AcTIVATIONRETENTION !?!?
USER INTENT GET CREATIVE WITH FAQ'S BY INCORPORATING… AcTIVATIONRETENTION
THE BIG IDEA: ‘FAQs’ don’t need to be boring. it’s a chance to engage visitors. click here TO TWEET THIS!
#6 BUILD RAPPORT BY CORRECTING MISTAKES! AcTIVATIONRETENTION ASKING THEM GET YOUR AUDIENCE TO STICK AROUND BY… “WHAT HAPPE...
AcTIVATIONRETENTION ??? BE PROACTIVE!! AFTER A BOUNCE FROM YOUR SITE… …then Ask them why they left??
CARING MAKES A DIFFERENCE! AcTIVATIONRETENTION REDIRECT NEGATIVE ENERGY… …Into positive sentiment!!!
THE BIG IDEA: DETRACTORS FROM YOUR SITE CAN TEACH YOU PLENTY. click here TO TWEET THIS! ???
SPREAD CREDIT, EXTEND YOUR REACH! REWARD#7 BUILD GREAT REFERRALS… BOTH SIDES REFERRAL
INCENTIVIZING BOTH SIDES…INCENTIVIZING BOTH SIDES… MEANS 2X THE REFERRALS!!!MEANS 2X THE REFERRALS!!!
REFERRAL INCREASED REFERrALS BY 3900%!!!3900%!!! WHEN THEY INCENT- IVIZED BOTH SIDES
THE BIG IDEA: GIVING VISITORS & THEIR FRIENDS ‘MORE’ GETS MORE REFERRALS click here TO TWEET THIS!
GET CUSTOMERS TO SHARE THE LOVE! LOVE!!!#8 ASK YOUR CUSTOMERS FOR (and REVIEWS) REFERRAL
GETTING POSITIVE REVIEWS CAN MAKE A BIG DIFFERENCE!!!BIG DIFFERENCE!!! SO WHY NOT ASK FOR SOME LOVE? REFERRAL
Fitness App 7 Minutes Got 50 Five-Star reviews by Pairing a review request with a positive interaction
THE BIG IDEA: MAKE IT EASY FOR CUSTOMERS TO LEAVE REVIEWS - THIS MEANS MORE SOCIAL PROOF. click here TO TWEET THIS!
1 1 1 1 1 1 1 1 1 1 1 1 REVENUE SHARE#9 YOUR FINANCIALS! BUILD CUSTOMER/EMPLOYEE TRUST… TRANSPARENCY IS ALWAYS GOOD!
REVENUE PROMOTE TRUST!!!PROMOTE TRUST!!! SHARING YOUR FINANCIALS HELPS
REVENUE AFTER DISCLOSING EMPLOYEE SALARIES, BUFFER INUNDATED WITH RESUMES!!! 200%!!200%!! INCREASE IN APPLICATIONS AFTER D...
THE BIG IDEA: TRANSPARENCY ( WITH FINANCIALS) IS THE BEST POLICY. click here TO TWEET THIS!
REVENUE PRICE (Page) IS RIGHT! MAKE SURE THAT YOUR… #10 GETTING PAID DEPENDS ON HOW YOU ASK!
REVENUE Always show the price! SHOW WHAT YOU GET! State the commitment Time! Promote bigger plans! Recommend A Plan! Give ...
Mailchimp ZenDesk KISSMETRICS REVENUE GREAT PRICE PAGE EXAMPLES! GREAT PRICE PAGE EXAMPLES!
THE BIG IDEA: HOW YOU PACKAGE PRICES WILL AFFECT HOW PEOPLE BUY. click here TO TWEET THIS!
RECAP or !?
explosive GROWTH HACKS need more ??
CLICK FOR 10X THE GROWTH HACKING GOODNESS! GET 65 MORE GROWTH HACKS
DOWNLOAD FOR FREE! liked this deck?
rocketshp.com
10 Explosive & Actionable Growth Hack Tactics by @rocketshp
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10 Explosive & Actionable Growth Hack Tactics by @rocketshp

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So you run a Saas business and want more visitors/traffic/conversions? Here are 10 explosive growth hacks to help you do that based off our very popular ultimate growth hacking sourcebook : http://bit.ly/1JRjY7l

Publicada em: Marketing
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10 Explosive & Actionable Growth Hack Tactics by @rocketshp

  1. A FEW MONTHS BACK… WE WROTE THIS
  2. A FEW MONTHS BACK… WE WROTE THIS Social Shares 3200 Hours to Write >320 345 ProductHunt Upvotes Growth Hacks 65 Page Visits 32K
  3. “Give me more haxx!!!!!” BUT PEOPLE NEEDED MORE…. ‘growth hack fan(s)’
  4. so we got to work
  5. let’s dive in!
  6. Acquisition Activation Retention Referral Revenue Acquisition ACTIVATION RETENTION Referral REVENUE GROWTH HACK LIKE A PIRATE!
  7. TEST YOUR CONTENT RUN EXPERIMENTS TO OPTIMIZE YOUR CONTENT #1 Acquisition
  8. CONTENT! 1. Isolate your variables Quizzical Get WITH YOUR… = 3Y-Z= 3Y-Z 2. SET UP EXPERIMENTS 3. MEasure & Change Acquisition
  9. CASE STUDY GOALS: •Increase Traffic •Acquire Emails THE TEST: SET UP A SIMPLE PARENTING QUIZ RESULT: 2.7k EMAILS + 6.2k Pageviews Acquisition
  10. click here TO TWEET THIS! THE BIG IDEA: TEST, TEST AND KEEP WHAT WORKS.
  11. CLONE YOUR AUDIENCE by using facebook ads! #2 Acquisition
  12. facebook And.. BUILD A LOOKALIKE AUDIENCE Take an Email List MAGIC the of…. Acquisition
  13. facebook 1. Engineer Your Ads for Success ROCK How to At… Ads •choose topics that do well in email • FOLLOW FB AD BEST PRACTICES BLOW UPYOUR REACH WITH LOOKALIKE AUDIENCES! Acquisition
  14. THE BIG IDEA: USE FB ADS TO TARGET A PRE-NURTURED AUDIENCE & THEIR FRIENDS. click here TO TWEET THIS!
  15. Option TO OPT-OUT give people the PEOPLE LOVE HAVING OPTIONS! #3 RETENTIONACTIVATION OR
  16. #1 Blue Pill Take the blue pill and you leave the site and go back to browsing… #2 Red PILL Take the red pill and see how far the rabbit hole really goes… LET YOUR USERS DECIDE! OPT-IN POP-UPS ARE GREAT BUT… LET YOUR USERS DECIDE! RETENTIONACTIVATION
  17. #1 Blue Pill Take the blue pill and you leave the site and go back to browsing… #2 Red PILL Take the red pill and see how far the rabbit hole really goes… LET YOUR USERS DECIDE! OPT-IN POP-UPS ARE GREAT BUT… LET YOUR USERS DECIDE! RETENTIONACTIVATION #1 Blue Pill Take the blue pill and you leave the site and go back to browsing… #2 Red PILL Take the red pill and see how far the rabbit hole really goes… DON’t TRAP YOUR CUSTOMERS! EVERY OPT-IN POP-UP NEEDS AN OPT-OUt BUTTON TOO RETENTIONACTIVATION
  18. THE BIG IDEA: giving visitors the option to say ‘no’ makes them stay longer. click here TO TWEET THIS!
  19. ACTION! FOR NEW USERS GET NEW USERS ACTIVE RIGHT AWAY! CUT STRAIGHT TO THE… #4 RETENTIONACTIVATION
  20. BUILD UNSTOpPABLE BY GETTING PEOPLE TO say RETENTIONACTIVATION (HELL) YES!
  21. CASE STUDY GOALS: •Reduce Drop Off •Prompt “Live - Mode” Activation SIMPLE FIX: Include large call-out for “live Mode” in sign-up email to push users to active page right Away. RESULT: 81% Increase in total active users RETENTIONACTIVATION Receiptful Funnel
  22. THE BIG IDEA: help them say ‘yes’ effortlessly to motivate more action after. click here TO TWEET THIS!
  23. #5 FREAKIN’ AWESOME QUESTIONS INJECT YOUR FAQ WITH PERSONALITY! s Turn your FAQs Into… AcTIVATIONRETENTION !?!?
  24. USER INTENT GET CREATIVE WITH FAQ'S BY INCORPORATING… AcTIVATIONRETENTION
  25. THE BIG IDEA: ‘FAQs’ don’t need to be boring. it’s a chance to engage visitors. click here TO TWEET THIS!
  26. #6 BUILD RAPPORT BY CORRECTING MISTAKES! AcTIVATIONRETENTION ASKING THEM GET YOUR AUDIENCE TO STICK AROUND BY… “WHAT HAPPENED?” ???
  27. AcTIVATIONRETENTION ??? BE PROACTIVE!! AFTER A BOUNCE FROM YOUR SITE… …then Ask them why they left??
  28. CARING MAKES A DIFFERENCE! AcTIVATIONRETENTION REDIRECT NEGATIVE ENERGY… …Into positive sentiment!!!
  29. THE BIG IDEA: DETRACTORS FROM YOUR SITE CAN TEACH YOU PLENTY. click here TO TWEET THIS! ???
  30. SPREAD CREDIT, EXTEND YOUR REACH! REWARD#7 BUILD GREAT REFERRALS… BOTH SIDES REFERRAL
  31. INCENTIVIZING BOTH SIDES…INCENTIVIZING BOTH SIDES… MEANS 2X THE REFERRALS!!!MEANS 2X THE REFERRALS!!!
  32. REFERRAL INCREASED REFERrALS BY 3900%!!!3900%!!! WHEN THEY INCENT- IVIZED BOTH SIDES
  33. THE BIG IDEA: GIVING VISITORS & THEIR FRIENDS ‘MORE’ GETS MORE REFERRALS click here TO TWEET THIS!
  34. GET CUSTOMERS TO SHARE THE LOVE! LOVE!!!#8 ASK YOUR CUSTOMERS FOR (and REVIEWS) REFERRAL
  35. GETTING POSITIVE REVIEWS CAN MAKE A BIG DIFFERENCE!!!BIG DIFFERENCE!!! SO WHY NOT ASK FOR SOME LOVE? REFERRAL
  36. Fitness App 7 Minutes Got 50 Five-Star reviews by Pairing a review request with a positive interaction
  37. THE BIG IDEA: MAKE IT EASY FOR CUSTOMERS TO LEAVE REVIEWS - THIS MEANS MORE SOCIAL PROOF. click here TO TWEET THIS!
  38. 1 1 1 1 1 1 1 1 1 1 1 1 REVENUE SHARE#9 YOUR FINANCIALS! BUILD CUSTOMER/EMPLOYEE TRUST… TRANSPARENCY IS ALWAYS GOOD!
  39. REVENUE PROMOTE TRUST!!!PROMOTE TRUST!!! SHARING YOUR FINANCIALS HELPS
  40. REVENUE AFTER DISCLOSING EMPLOYEE SALARIES, BUFFER INUNDATED WITH RESUMES!!! 200%!!200%!! INCREASE IN APPLICATIONS AFTER DISCLOSING SALARIES!! BUFFER SAW A Read the article
  41. THE BIG IDEA: TRANSPARENCY ( WITH FINANCIALS) IS THE BEST POLICY. click here TO TWEET THIS!
  42. REVENUE PRICE (Page) IS RIGHT! MAKE SURE THAT YOUR… #10 GETTING PAID DEPENDS ON HOW YOU ASK!
  43. REVENUE Always show the price! SHOW WHAT YOU GET! State the commitment Time! Promote bigger plans! Recommend A Plan! Give A TRIAL OFFER! OUTLINE YOUR REFUND POLICY! PRICE PAGE CHECKLIST!
  44. Mailchimp ZenDesk KISSMETRICS REVENUE GREAT PRICE PAGE EXAMPLES! GREAT PRICE PAGE EXAMPLES!
  45. THE BIG IDEA: HOW YOU PACKAGE PRICES WILL AFFECT HOW PEOPLE BUY. click here TO TWEET THIS!
  46. RECAP or !?
  47. explosive GROWTH HACKS need more ??
  48. CLICK FOR 10X THE GROWTH HACKING GOODNESS! GET 65 MORE GROWTH HACKS
  49. DOWNLOAD FOR FREE! liked this deck?
  50. rocketshp.com

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