My Speech on Social Media Marketing at Startup Saturday Kolkata. (www.rajeshrana.com)

1. Welcome

2. Brief
History

3. Confused

4. Unique

5. Different

6. Simple
Simple

7. Not So Boring
Not So Boring

8. Wondered
Pondered
Sketched
Scripted

9. Eureka
“May be it’s you who think what you know is known to others but
may be that’s not the case” ~ Prabhanjan@TechShu.com

10. So I’m Gonna
Share..
I’m Gonna Share

11. Myths
Myths

12. Just a trend, it’ll go away

13. Inexpensive

14. Waste of Time

15. Can’t
Measure

16. Might work for
SOME
but NOT for US

17. Started a Facebook page so got social media covered

18. If we
build
they will
come

19. Definition?

20. Connecting & Sharing

21. Driving Need

22. Connect

23. Learn

24. Express

25. Share

26. Interact

27. Leads?

28. Sales?

29. ROI?

30. Bottom Line?

31. HOLD ON

32. Objectives?

33. Sales | ROI | Bottom Line?

34. Wrong 

35. Connecting + Listening + Engaging


36. Secret Formula
;)

37. Connecting + Listening + Engaging = Sales + ROI + Bottom Line
(in Long term)

38. ROI = Long term by Product

39. Social Media Optimization?

40. Talk like Marketer and Get Punched

41. Being Human

42. So What to Do?

43. Be Present

44. Educate Don’t Sell

45. Get the Whole Company Involved

46. Encourage People to Join

47. Personal Favorite

49. Why FB?

50. Social Planetary System

52. And It’s
Growing

53. Every Community Member is Your PR Manager

54. Facebook Marketing?

55. Creating Conversations

56. Listening to conversation

57. Letting fans have their own conversation

58. What your Fans LIKES?

59. More warmth, Less Spam

60. Free stuffs

61. Involvement

62. Care

63. Speak Freely

64. Learn

65. Regular Action

66. Start Small

67. Become a Community

68. Be Patient

69. Stick to basic

70. Listen

71. Learn

72. Monitor

75. Thank You. Let’s Stay in Touch.
Rajesh@TechShu.com
www.rajeshrana.com