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Global Solutions
 MALAYSIA . CHINA




Doing ICT Business in China
           5th April 2012
Some facts & figures ….
 ● Guangzhou
   • 14mil+ population
   • 1 local govt bank, several city commercial banks;
   • 3 national univ + 9 provincial univ
   • In 2010, Guangzhou GDP highest at USD$152bil (1-
     trillion yuan) with 11% growth
   • Min salary RMB1,300/mth
   • Over 2,000 software companies; total export value
     USD$1.2bil
   • 2008 – 2010, approx 6,200 “inefficient” manufacturers
     (cement & steel sectors) relocated / closed down
                                                             2
Some facts & figures ….
 ● Shenzhen
   • 18+ mil population
   • Owns 4 local govt banks, some city commercial banks
   • Owns 4 provincial univ & 3 provincial colleges
   • Over 3,500 registered software enterprises
   • 4th highest city in China in terms of GDP ranking
     (approaching 1trillion yuan)
   • Top 4 industries - computers, telecom, AV products,
     microelectronics
   • Houses some of the most successful

                                                       3
Some facts & figures ….
 ● Dongguan
   • 6mil+ population
   • 1 local govt university
   • >2,800 IT manufacturers, 95% of PC components
     available locally
   • >3,000 international firms; over 90% in electronics
   • Host of the 4th largest annual global IT fair (COMDEX,
     CeBIT and Computex) – over 500 IT / electronics
     exhibitors

   ** trivia ** Dongguan is China’s shoe city with annual export >USD24bil shoes


                                                                                   4
TeAM objectives …
 ● Go-Global program - Assist local SMI / SMEs to
   expand & easily develop business overseas
 ● Reseller / Partner / Investor / Networking
 ● Expand its market base for future events &
   activities with regional associations
 ● Create a platform for continuous business
   exchange & trade development



                                                    5
OVERVIEW
 ● Go-Global China – is one of TeAM’s Go-Global
   initiative to assist SMIs and SMEs develop
   business regionally.


 ● Malaysian Delegation :
   • ORGANISER : TeAM
   • GOVT : MATRADE Guangzhou
   • FACILITATOR : REDWIRE Guangzhou



                                                  6
ITINERARY – DAY 1
GUANGZHOU
 ● On-location host :
   •   Guangdong Electronic Industrial Assoc (广东省电子行业协会)
   •   Guangzhou Software Industry Assoc (广州市软件行业协会)
 ● Guest of Honor (China) :
   •   Mr Liu Xu (刘旭), Director, Technology & Service Trade Div (处长)
 ● Venue :
   •   Guangzhou Software Industry Assoc Exhibition Hall, or..
   •   Crowne Centre Hotel
 ● Attendees :
   •   top 50 IT company members are invited to meet with Malaysian
       delegates (FSI, Telco, ERP, e-commerce, etc)

                                                                      7
ITINERARY – DAY 2
DONGGUAN
 ● On-location host :
   •   Dongguan Bureau of Foreign Trade & Economic Cooperation (东
       莞市对外贸易经济合作局)
   •   Int’l Commerce Dept, Dongguan Bureau of Foreign Trade &
       Economic Cooperation (东莞市对外贸易经济合作局国际贸易科)
 ● Guest of Honor (China) :
   •   Mr Ye Guozhu (叶国柱 )- Vice Director (副局长), Dongguan
       Bureau of Foreign Trade & Economic Cooperation
 ● Venue : Dongguan Hotel
 ● Attendees :
   •   top 30 IT company members to meet with Malaysian delegates
       (ERP, electronics, software development & outsourcing)

                                                                    8
ITINERARY – DAY 3
SHENZHEN
 ● Venue : Shenzhen Hotel
 ● On-location host & Seminar speaker :
   • Mr Hao, CEO, Law Firm
   • Legal firm is specialised in foreign company setup,
     legal matters, employment, labour law & practices
 ● SEMINAR topics :
   • "Finance, Accounting & Taxation for Foreign
     Investment Companies in China“
   • “Special Preferences for ICT Investments in
     Shenzhen"

                                                           9
Key features of the marketing mission
 ● 15-20 minutes presentation slots for all
   participants
 ● Selected China companies will also be given
   opportunity to present
 ● Business networking sessions for participants to
   develop opportunities




                                                  10
Making the best of Marketing Opportunities
 ● Provide concise company writeup. The writeup
   is disseminated to all association members
 ● Preparing some print materials for the trip
 ● Network & create partnership opportunities
   between members of TeAM




                                                  11
Marketing Readiness checklist :
 ● Business cards
 ● Marketing Materials & Co Writeup
 ● Website
 ● Business Purpose




                                      12
Maximising your Business Opportunities…
 ● Identify some objectives prior to the visit
 ● Maximise the business opportunity presentation
 ● Bring along some printed materials to handout.
   It’s a great conversation piece.
 ● Identify & prepare follow-up strategies




                                                    13
Travel Details
 ● Flights
   • AirAsia / MAS / South China Airways
   • Approx. 4 hrs flight time; arrive in BaiYun airport
   • Airport is abt 30 mins from city by taxi, RMB110-120


 ● Hotels
   • Modest – RMB200-300/nite
   • Elegant – RMB600-800 /nite
   • Luxurious – RMB1,500 /nite & higher


                                                            14
FAQs
 ● How to start developing customers / prospects?
 ● Can we do projects remotely from Malaysia?
 ● Does China allow wholly foreign owned
   companies?
 ● What is the practice on IP rights?
 ● How to start doing business in China?
 ● …….


                                                    15
About TeAM
 ● Act as a Think-Tank and as a Voice for Malaysia
   SME Technopreneurs
 ● Facilitate the professional development of
   members and industry in general
 ● Dedicated to community education and bridging
   the digital divide




                                                   16
THANK YOU

P/S : Don’t forget to apply for China Visa
                        before travelling !

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Doing ICT Business in China

  • 1. Global Solutions MALAYSIA . CHINA Doing ICT Business in China 5th April 2012
  • 2. Some facts & figures …. ● Guangzhou • 14mil+ population • 1 local govt bank, several city commercial banks; • 3 national univ + 9 provincial univ • In 2010, Guangzhou GDP highest at USD$152bil (1- trillion yuan) with 11% growth • Min salary RMB1,300/mth • Over 2,000 software companies; total export value USD$1.2bil • 2008 – 2010, approx 6,200 “inefficient” manufacturers (cement & steel sectors) relocated / closed down 2
  • 3. Some facts & figures …. ● Shenzhen • 18+ mil population • Owns 4 local govt banks, some city commercial banks • Owns 4 provincial univ & 3 provincial colleges • Over 3,500 registered software enterprises • 4th highest city in China in terms of GDP ranking (approaching 1trillion yuan) • Top 4 industries - computers, telecom, AV products, microelectronics • Houses some of the most successful 3
  • 4. Some facts & figures …. ● Dongguan • 6mil+ population • 1 local govt university • >2,800 IT manufacturers, 95% of PC components available locally • >3,000 international firms; over 90% in electronics • Host of the 4th largest annual global IT fair (COMDEX, CeBIT and Computex) – over 500 IT / electronics exhibitors ** trivia ** Dongguan is China’s shoe city with annual export >USD24bil shoes 4
  • 5. TeAM objectives … ● Go-Global program - Assist local SMI / SMEs to expand & easily develop business overseas ● Reseller / Partner / Investor / Networking ● Expand its market base for future events & activities with regional associations ● Create a platform for continuous business exchange & trade development 5
  • 6. OVERVIEW ● Go-Global China – is one of TeAM’s Go-Global initiative to assist SMIs and SMEs develop business regionally. ● Malaysian Delegation : • ORGANISER : TeAM • GOVT : MATRADE Guangzhou • FACILITATOR : REDWIRE Guangzhou 6
  • 7. ITINERARY – DAY 1 GUANGZHOU ● On-location host : • Guangdong Electronic Industrial Assoc (广东省电子行业协会) • Guangzhou Software Industry Assoc (广州市软件行业协会) ● Guest of Honor (China) : • Mr Liu Xu (刘旭), Director, Technology & Service Trade Div (处长) ● Venue : • Guangzhou Software Industry Assoc Exhibition Hall, or.. • Crowne Centre Hotel ● Attendees : • top 50 IT company members are invited to meet with Malaysian delegates (FSI, Telco, ERP, e-commerce, etc) 7
  • 8. ITINERARY – DAY 2 DONGGUAN ● On-location host : • Dongguan Bureau of Foreign Trade & Economic Cooperation (东 莞市对外贸易经济合作局) • Int’l Commerce Dept, Dongguan Bureau of Foreign Trade & Economic Cooperation (东莞市对外贸易经济合作局国际贸易科) ● Guest of Honor (China) : • Mr Ye Guozhu (叶国柱 )- Vice Director (副局长), Dongguan Bureau of Foreign Trade & Economic Cooperation ● Venue : Dongguan Hotel ● Attendees : • top 30 IT company members to meet with Malaysian delegates (ERP, electronics, software development & outsourcing) 8
  • 9. ITINERARY – DAY 3 SHENZHEN ● Venue : Shenzhen Hotel ● On-location host & Seminar speaker : • Mr Hao, CEO, Law Firm • Legal firm is specialised in foreign company setup, legal matters, employment, labour law & practices ● SEMINAR topics : • "Finance, Accounting & Taxation for Foreign Investment Companies in China“ • “Special Preferences for ICT Investments in Shenzhen" 9
  • 10. Key features of the marketing mission ● 15-20 minutes presentation slots for all participants ● Selected China companies will also be given opportunity to present ● Business networking sessions for participants to develop opportunities 10
  • 11. Making the best of Marketing Opportunities ● Provide concise company writeup. The writeup is disseminated to all association members ● Preparing some print materials for the trip ● Network & create partnership opportunities between members of TeAM 11
  • 12. Marketing Readiness checklist : ● Business cards ● Marketing Materials & Co Writeup ● Website ● Business Purpose 12
  • 13. Maximising your Business Opportunities… ● Identify some objectives prior to the visit ● Maximise the business opportunity presentation ● Bring along some printed materials to handout. It’s a great conversation piece. ● Identify & prepare follow-up strategies 13
  • 14. Travel Details ● Flights • AirAsia / MAS / South China Airways • Approx. 4 hrs flight time; arrive in BaiYun airport • Airport is abt 30 mins from city by taxi, RMB110-120 ● Hotels • Modest – RMB200-300/nite • Elegant – RMB600-800 /nite • Luxurious – RMB1,500 /nite & higher 14
  • 15. FAQs ● How to start developing customers / prospects? ● Can we do projects remotely from Malaysia? ● Does China allow wholly foreign owned companies? ● What is the practice on IP rights? ● How to start doing business in China? ● ……. 15
  • 16. About TeAM ● Act as a Think-Tank and as a Voice for Malaysia SME Technopreneurs ● Facilitate the professional development of members and industry in general ● Dedicated to community education and bridging the digital divide 16
  • 17. THANK YOU P/S : Don’t forget to apply for China Visa before travelling !