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Protection and monetization of 3D printed objects in the spare parts business of Daimler Buses

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Protection and monetization of 3D printed objects in the spare parts business of Daimler Buses

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Bus operators depend on their vehicles, and any spare parts they need have to be available as quickly as possible. Up to now, this meant massive local stocks or complex on-demand logistics, but now digitalization is hailing in a new age. The owners and operators of Mercedes Benz and Setra busses can now produce the parts themselves with 3D printing. All they need for these mini-factories are a certified 3D printer and the licenses for the parts they want to print. Wibu-Systems’ CodeMeter provides the technological basis for a secure digital process chain with full control over how many parts can be and are printed on the ground.

Additive manufacturing was long considered a technology for nerds or select specialists. There were too many technical challenges still to be overcome, and the cost of 3D printed parts was far too high compared to conventional manufacturing. But times have changed, and many of these problems have been solved. New service concepts are being introduced and are already creating new global, digital markets. Our webinar introduces the solution thought up by Daimler Buses in partnership with the 3D printer specialists Farsoon Technology and the CodeMeter security technology of Wibu-Systems. The system solves two essential problems: The protection of the digital object data and the monetization of the entire process with a reliable license management system.

The challenge is to be able to produce parts wherever and whenever they are needed. This promises a new field for service providers to get active in, offering 3D printing services for their clients. However, when the parts are processed and printed by a third party, there need to be systems in place to protect the intellectual property involved and to make the entire value chain correctly traceable and, crucially, billable. This is where Daimler Buses has found a solution with the potential to revolutionize the current conventional parts business. The system creates exciting new prospects for the service business and for the availability of spare parts, both economically and ecologically speaking.

Many parts and components are now available in digital format on the OMNIplus 3D printing license shop. Bus operators and service partners around the world can purchase these and produce them at their leisure and at the point of need. The parts are provided as encrypted downloads. As in any online store, the buyer adds the right items to their cart. At the checkout, the buyer then receives a preprinting license to prepare the print job with the Buildstar® software made by Farsoon Technologies and the actual printing license for the right number of parts. The licenses can then be used with the Makestar® software on Farsoon-certified 3D printers. Both protected and unprotected parts can be combined in one job to reduce the printing costs. Order processing is handled by the combination of CodeMeter License Central and the SAP system already in place at Daimler Buses.

Bus operators depend on their vehicles, and any spare parts they need have to be available as quickly as possible. Up to now, this meant massive local stocks or complex on-demand logistics, but now digitalization is hailing in a new age. The owners and operators of Mercedes Benz and Setra busses can now produce the parts themselves with 3D printing. All they need for these mini-factories are a certified 3D printer and the licenses for the parts they want to print. Wibu-Systems’ CodeMeter provides the technological basis for a secure digital process chain with full control over how many parts can be and are printed on the ground.

Additive manufacturing was long considered a technology for nerds or select specialists. There were too many technical challenges still to be overcome, and the cost of 3D printed parts was far too high compared to conventional manufacturing. But times have changed, and many of these problems have been solved. New service concepts are being introduced and are already creating new global, digital markets. Our webinar introduces the solution thought up by Daimler Buses in partnership with the 3D printer specialists Farsoon Technology and the CodeMeter security technology of Wibu-Systems. The system solves two essential problems: The protection of the digital object data and the monetization of the entire process with a reliable license management system.

The challenge is to be able to produce parts wherever and whenever they are needed. This promises a new field for service providers to get active in, offering 3D printing services for their clients. However, when the parts are processed and printed by a third party, there need to be systems in place to protect the intellectual property involved and to make the entire value chain correctly traceable and, crucially, billable. This is where Daimler Buses has found a solution with the potential to revolutionize the current conventional parts business. The system creates exciting new prospects for the service business and for the availability of spare parts, both economically and ecologically speaking.

Many parts and components are now available in digital format on the OMNIplus 3D printing license shop. Bus operators and service partners around the world can purchase these and produce them at their leisure and at the point of need. The parts are provided as encrypted downloads. As in any online store, the buyer adds the right items to their cart. At the checkout, the buyer then receives a preprinting license to prepare the print job with the Buildstar® software made by Farsoon Technologies and the actual printing license for the right number of parts. The licenses can then be used with the Makestar® software on Farsoon-certified 3D printers. Both protected and unprotected parts can be combined in one job to reduce the printing costs. Order processing is handled by the combination of CodeMeter License Central and the SAP system already in place at Daimler Buses.

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Protection and monetization of 3D printed objects in the spare parts business of Daimler Buses

  1. 1. Protection and Monetization based on CodeMeter® Technology Stefan Bamberg Senior Key Account & Partner Manager 3D Printed Spare Parts 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 1
  2. 2. Where to find the accompanying audio To access the on-demand replay of this masterclass, please visit www.wibu.com/wibu-systems-webinars/3d-printed-objects-in-the-spare-parts- business/access 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 2
  3. 3. About WIBU-SYSTEMS AG – The Future of Protection and Monetization 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 3 Headquarters: Karlsruhe, Germany Business Experience: 30+ Years # of Employees: 130+ Customers: 10.000+
  4. 4. Acting Worldwide: Wibu-Systems’ Offices Around the Globe 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 4 North America USA Europe / ROW Asia China / Japan
  5. 5. The Typical Process of Our Business  Software Protection  Encrypt / Decrypt software  Software Monetization  Definition of license models, e.g.  Access software and/or functions  Count the number of usages (Pay-per-Use)  Definition of the whole internal process chain (from order to license activation)  Secure delivery of initial licenses and license updates  Integration of license management in the existing process chain 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 5
  6. 6. CodeMeter Technology at a Glance 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 6 Delivery to the user Integration into processes Integration into software Software Software CodeMeter Protection Suite Integrate Once Deliver Many ERP / CRM E-commerce CodeMeter License Central Software License Portal CodeMeter License Central
  7. 7. The Typical Process of Our Business – Changes with AM?  Software Protection  Encrypt / Decrypt software  Software Monetization  Definition of license models, e.g.  Access software and/or functions  Count number of usage (Pay-per-Use)  Definition of the whole internal process chain (from order to license activation)  Secure delivery of initial licenses and license updates  Integration of license management in the existing process chain 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 7 CAD
  8. 8. The Goal 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 8 Digitization of the Worldwide Spare Part Business
  9. 9. The Overall Process 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 9 BUY PREPARE DOWNLOAD PRINT
  10. 10. The Overall Process 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 10 BUY PREPARE PRINT DOWNLOAD
  11. 11. Step 1: Buying the Spare Part Data 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 11 OMNIplus 3D-Printing Licensing eShop Source: Daimler Truck
  12. 12. Step 2: Preparing the Print Job 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 12 Prepress BuildStar® Software
  13. 13. Step 2: Printing and Counting 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 13 Print MakeStar® Software
  14. 14. Delivery and Activation of Licenses 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 14 User ISV ticket + fingerprint 4 license 5 ticket 2 order 1 E-Commerce ERP/CRM Software License Portal ticket: ABCDE-FGHIJ-KLMNO-PQRST-UVWXY 3
  15. 15. Real World Demo – From the Shop to the Printed 3D Part 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 15
  16. 16. Some Challenges We Face  Different stakeholders have to be involved:  Part vendor / Prepress Software vendor / 3D Printer vendor All of them have to integrate CodeMeter technology to ensure the security chain from shop to printer.  Fraud vs. Support effort: When is a 3D-Part completely printed?  The faith in the change of the global AM market (ruled today by free objects or contract-based control) to a completely technical controlled process. 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 16
  17. 17. Summary  3D spare part printing will be a fundamental way to get original spare parts in expected quality wherever and whenever the parts are needed in the world.  The market of 3D printing service providers is expected to grow, which leads to the need for intellectual property rights owners to protect not only with contracts but also with technical control.  The existing and market proven CodeMeter technology that protects and monetizes software and data is the necessary base to master all the IP- Protection challenges of the Additive Manufacturing industry. 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 17
  18. 18. You are invited! 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 18 Visit us at Hall 11.1, booth D69J (VDMA collective exhibit) 15.-18.11 in Frankfurt
  19. 19. https://www.wibu.com info@wibu.com Europe: +49-721-931720 USA: +1-425-7756900 China: +86-21-55661790 Japan: +81-45-5659710 Thank You very much! 2nd of November, 2022 © WIBU-SYSTEMS AG 2022, Webinar: Protection and Monetization of 3D-printed Spare Parts 19

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