O slideshow foi denunciado.
Seu SlideShare está sendo baixado. ×

TBEX Europe 2016, Keynotes & Closing Session, Lola Akinmade Akerstrom

Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio

Confira estes a seguir

1 de 127 Anúncio

TBEX Europe 2016, Keynotes & Closing Session, Lola Akinmade Akerstrom

Baixar para ler offline

KEYNOTE, Award-winning writer and photographer Lola Akinmade Åkersröm, based in Stockholm, has photographed from roughly 60 countries for various publications. Her photography is represented by National Geographic Creative.Her work has appeared in National Geographic Traveller, BBC, CNN, The Guardian, amongst other high profile publications. She is the editor-in-chief of Slow Travel Stockholm which implores traveler to experience Stockholm on a deeper level at a slower pace.She is also a founding member of the Nordic Travel Bloggers (NordicTB) collective which brings together top professional travel influencers and digital storytellers in the Nordic countries of Sweden, Finland, Norway, Denmark, and Iceland.

KEYNOTE, Award-winning writer and photographer Lola Akinmade Åkersröm, based in Stockholm, has photographed from roughly 60 countries for various publications. Her photography is represented by National Geographic Creative.Her work has appeared in National Geographic Traveller, BBC, CNN, The Guardian, amongst other high profile publications. She is the editor-in-chief of Slow Travel Stockholm which implores traveler to experience Stockholm on a deeper level at a slower pace.She is also a founding member of the Nordic Travel Bloggers (NordicTB) collective which brings together top professional travel influencers and digital storytellers in the Nordic countries of Sweden, Finland, Norway, Denmark, and Iceland.

Anúncio
Anúncio

Mais Conteúdo rRelacionado

Quem viu também gostou (11)

Semelhante a TBEX Europe 2016, Keynotes & Closing Session, Lola Akinmade Akerstrom (20)

Anúncio

Mais de TBEX (20)

Mais recentes (20)

Anúncio

TBEX Europe 2016, Keynotes & Closing Session, Lola Akinmade Akerstrom

  1. 1. CLOSING KEYNOTE Lola Akinmade Åkerström
  2. 2. buzz words we travel bloggers are familiar with…
  3. 3. YOLO
  4. 4. FOMO
  5. 5. RTW
  6. 6. Live like a Local
  7. 7. SELFIES
  8. 8. GLITCH FARES
  9. 9. spontaneity of travel + sense of wanderlust These words inspire our work as travel bloggers…
  10. 10. As travel bloggers, we live + breathe travel
  11. 11. That constant need Always be on the road Exploring Reporting back with enviable selfies
  12. 12. other words…
  13. 13. “I love you”
  14. 14. “Will you marry me?”
  15. 15. “Oh crap…”
  16. 16. “It’s not you. It’s me”
  17. 17. “Millennials”
  18. 18. “Please accept my condolences”
  19. 19. “It’s terminal…”
  20. 20. Words that can completely change your life
  21. 21. TRANSITIONS
  22. 22. TRANSITIONS AS OPPORTUNITIES
  23. 23. Discovering opportunities within challenging transitions to fully live out passions
  24. 24. Transitions = Very scary things They cause anxiety
  25. 25. Three (3) reasons travel bloggers fear TRANSITIONS
  26. 26. (1) People will think we have “settled”
  27. 27. Do you know what quickly kills a travel blogger’s “street cred”?
  28. 28. Not travelling
  29. 29. We hop back on the road prematurely We don’t give ourselves time to fully accept our transition
  30. 30. (2) We fear we will no longer become relevant
  31. 31. Remember Baby Boomers? Can you guess who irritated the heck out of them?
  32. 32. GENERATION X Who is currently getting under their skins?
  33. 33. Millennials
  34. 34. Growing older induces fear of transitions What we’ve worked so hard to build no longer becoming relevant in today’s social media climate
  35. 35. So we keep pointing out the “faults” of the younger generation
  36. 36. Transition is inevitable Embrace who we are Find our own place and dig in
  37. 37. We can choose to become bitter by fighting the inevitable and risk destroying all we’ve worked so hard to build…
  38. 38. Or…. Elegantly transition into the next stage of our professional lives… SANTA 4.0
  39. 39. (3) We fear we will no longer be perceived in the same light before we became caretakers
  40. 40. Not always about your own minions. Playing role of caretaker to someone you love A dear friend or family member
  41. 41. People make assumptions about you before ever approaching you
  42. 42. What happens when life hands us (avid travellers) more responsibilities?
  43. 43. When we need to break away for awhile to take care of loved ones?
  44. 44. Responsibilities as light as housesitting someone else’s pets
  45. 45. Regardless of the weight of the responsibility, it momentarily transforms us into caretakers
  46. 46. “If we do not care for others, who will care for us? We should answer those questions by reinventing ourselves yet again – competing fiercely, but caring deeply too” Anne-Marie Slaughter
  47. 47. Key phrase -> Reinventing ourselves
  48. 48. TRANSITIONS AS OPPORTUNITIES (1)
  49. 49. (1) Transitions are opportunities to transform and reinvent ourselves
  50. 50. How many of us are subconsciously defined by what we do and don’t even realize it?
  51. 51. My transition to Sweden
  52. 52. Think about it… How do you introduce yourself when others ask you who you are?
  53. 53. Do you pick your “work” first or your “character” traits first?
  54. 54. Certain -> Uncertain = Strengths Problem solver Versatile CreativeQuick study Team player
  55. 55. Because that is what transitions do… They bring who you truly are to the surface based on how you react to the transition
  56. 56. If you don’t like the traits that are brought up to the surface… Opportunity to reinvent yourself
  57. 57. TRANSITIONS AS OPPORTUNITIES (2)
  58. 58. (2) Transitions are a second chance to drop the façade
  59. 59. Opportunities to shed any personas that are weighing you down
  60. 60. Are you playing “extrovert” when you really are an “introvert”?
  61. 61. You can only perform for others for so long Transitions can help you break free of that
  62. 62. After having my first child, I was still trying to prove to myself and the world that I could do it all effortlessly
  63. 63. WHY?
  64. 64. TRANSITIONS AS OPPORTUNITIES (3)
  65. 65. (3) Transitions are opportunities to connect with and create communities
  66. 66. Transitions are often detours Sometimes those detours are more scenic and rewarding
  67. 67. They can eventually get you back on your path and passion in a much stronger way than you’d ever anticipated
  68. 68. Shifting responsibilities + transitions Temporary homebase Settle into communities Create our own communities
  69. 69. Question?
  70. 70. “Patience is key. We develop relationships not for immediate gain but for long term community which ultimately leads to work and other opportunities” Leigh Shulman, Writer, The Future is Red
  71. 71. My relationship with Sweden
  72. 72. Who was this foreigner who was so curious about her new home?
  73. 73. “It’s most important to have the attitude of a traveler: curious, interested, constantly seeking new experiences, and paying attention to the little details. No matter where you live, there are beautiful places to discover in your own backyard and in your region; you just have to be open to finding them” Christine Amorose, C’est Christine
  74. 74. TRANSITIONS AS OPPORTUNITIES (4)
  75. 75. (4) Transitions are opportunities to give your passions roots
  76. 76. To travel for the sole sake of travel is not the sole purpose of our existence.
  77. 77. Three (3) examples from within the travel blogging community
  78. 78. AKILA PATRICK
  79. 79. BACKGROUND • Passionate about exploring culture through food • Took tons of food tours while traveling from locals to learn culture and stories • Discovered pregnancy while in Prague, about 3 years into their long- term travels • Moved back to Atlanta within four months. TRANSITION
  80. 80. www.atlantafoodwalks.com “Every time I came back to Atlanta, I wondered why no one had started a food tour here because Southern food has such a rich and complex history. Much of what we eat in the South today is what was eaten at the founding of the nation. I found that history fascinating and I thought others would, too, so I decided to launch Atlanta Food Walks. Our tours focus on culinary storytelling and telling the story of the city and the places we walk through the lens of food.” Akila McConnell
  81. 81. BETHANY + RANDY
  82. 82. • Journalist + Photographer -> Fulltime travel bloggers • Noticed lack of secure pockets in women’s clothing BACKGROUND • Creating travel supplies was easy because they knew what other travelers needed. • Based in Boston close to family TRANSITION
  83. 83. www.speakeasytravelsupply.com “Without Beers & Beans, Speakeasy would never have become the success that it is and without Speakeasy we would’ve not been able to stay self- employed and grow personally. I have always considered Beers & Beans my baby. Now, Speakeasy is her little sister, and they both need each other to grow and thrive.“ Bethany Salvon
  84. 84. The Future is Red
  85. 85. • Fulltime traveling family • Professional writer + Yoga instructor before blogging • Now based in Salta, Argentina – New landscape to explore while developing a stable life for kids. BACKGROUND • Daughter stopped wanting to talk to other kids. • Said "Why say hello when I'm just going to have to say goodbye?" • Broke their hearts and knew they couldn't keep moving around in the same way. TRANSITION
  86. 86. www.creative-revolution.com “Creative Revolution allows me to travel regularly and see new places. I can also bring my family with me. You learn incredible things by living deep in a new country. You have to learn to live by new rules. Since I often return to the same countries for retreats, it allows me to develop community and roots in those countries as well.” Leigh Shulman
  87. 87. Transitions help us build expertise with some form of anchoring
  88. 88. Passions grow roots through: Patience + Communities + Connections + Focus
  89. 89. Think about building a house…
  90. 90. You really can’t raise its walls if its foundation is constantly moving…
  91. 91. TRANSITIONS AS OPPORTUNITIES (5)
  92. 92. (5) Devastating transitions are opportunities to truly reflect and reprioritize
  93. 93. There is no right or wrong way to mourn loss* * - As long as you’re not physically or emotionally harming someone else
  94. 94. No one really needs advice beyond warm comforting arms telling us all will be okay in the end
  95. 95. It’s okay to take a break, step back from it all, and reassess offline relationships
  96. 96. While loved ones want to see us happy… They also want us to be there for them in their deepest times of need
  97. 97. Pamela McNaughton Savoir Faire Abroad
  98. 98. Made the conscious and loving decision to break from fulltime travelling for over a year to be with her father who was dying from Alzheimer’s. Excerpt from heartbreaking post
  99. 99. Out of sadness -> Pamela’s New Love Urban Guide Québec www.urbanguidequebec.com
  100. 100. So, to summarize…
  101. 101. Travel itself is not the answer
  102. 102. It is the avenue we choose to live out and express our passions
  103. 103. What would you still love to do that you can bring both on your travels or do while at home?
  104. 104. Those unique traits you can do while traveling and while at home are the semblances of your true passions
  105. 105. Candace Rose Rardon The Great Affair
  106. 106. “Travel itself is not an answer. It can’t save you from yourself, or the demons that you have. You will bring them along with you as you roam. You can’t absolve yourself of your responsibilities or the monotony of routines that will reappear the minute you stop moving. And if you travel to escape darkness, it will eventually find you” Jodi Ettenberg, Legal Nomads
  107. 107. We need to stop subconsciously apologizing for our life transitions
  108. 108. Do you know who I feel does transitions really well?
  109. 109. Sample blog titles from
  110. 110. “Why I left New York and moved to Austin” “Why it’s time to hang up the backpack” “Starting again in Chiang Mai” “Searching for a more balanced life” “How I finally came to terms with the homebody inside me.” “Home: The death of the nomad” “The end of my solo travels” “And then, I moved to Stockholm” “And then, I didn’t move to Stockholm” “And this is where this journey ends”
  111. 111. Transitions are chances to grow and explore more of what you want and leave behind what you most definitely don’t want
  112. 112. We need to elegantly: Own the choices we’ve made Be unapologetic about them Be honest with ourselves
  113. 113. Most of us travel because we are curious beings We have an innate curiosity to explore, experience, and share the world we see
  114. 114. Do we suddenly become less curious beings because we have to stay in one place for awhile?
  115. 115. If so, then it’s time to reassess our motives for travel and be completely honest with ourselves
  116. 116. Transitions aren’t about giving up dreams They are about sharing those dreams
  117. 117. “You hurt yourself, you hurt your lover, Then you discover, What you thought was freedom is just greed.” Gone - Bono, U2
  118. 118. There’s a very thin line between freedom and selfishness
  119. 119. Don’t live lives of regret but rather, expand our approach to tackling life changes as they come
  120. 120. We need to become serial opportunists because at every end, there is a beginning
  121. 121. Ending with a quote from Marc and Angel Hack Life’s 40 Lessons for Finding Strength in Hard Times

×