Resumes and cover-letters

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A PROFESSIONAL
APPROACH TO
RESUMES AND
COVER LETTERS
2
http://fun-factory-store.net
TABLE OF CONTENTS
Introduction 3
Taking that first step 3
Effective resume and cover
letter writing
4
The purpose of your resume 5
Resume presentation is key 5
Wow the employer 6
Elements of a resume that
will impress
6
Writing your objective 7
Writing your summary 8
Writing the skills and
accomplishments section
9
Resume formatting 10
Three basic formats 10
- chronological resume 10
- chronological resume
sample
12
3
- functional resume 13
- functional resume sample 13
- chronological/functional
resume
15
- chronological/functional
resume sample
15
Writing an electronic resume 17
Put your best foot forward 18
Writing your resume using
power words
18
Writing the
history/experience section
22
Writing the education
section
22
Writing a professional
affiliations section
23
Writing a publications
section
23
Writing a personal interests
section
23
Writing a references section 24
Your resume -- a work of art 24
Do not put in your resume 27
4
A variety of resume samples 27
- banking and real estate 27
- recent business graduate 29
- management consultant 31
-
marketing/advertising/public
relations
33
- pharmaceutical sales
representative
35
The importance of writing
cover letters
36
Cover letter outline 37
Key phrases to be used in
your cover letter
38
Cover letter samples 39
- in response to a
newspaper advertisement
39
- to request a position 40
Cover letter template 41
Conclusion 42
5
INTRODUCTION
Employers are forever on the lookout for the resume that
jumps out at them. Not in terms of being fancy and pretty to
look at. Employers are looking to be impressed! Reading
your resume, they want to be able to feel that YOU are the
right candidate for the job. They want to be able to do this
before ever setting eyes on you!
Tall order, right? You betcha it is!
The very first step in landing that ideal job is to write an ideal
resume and cover letter. Without those two most primary of
introductions, there most likely won’t be a first interview!
Taking That First Important Step
Your resume places you in the front lines when job hunting. It
becomes your calling card. It is not about compelling drama
or clever prose; it’s a few simple pages, expertly written,
containing information that is all about you.
Your resume will either place you front and center where all
the good jobs are or it will not -- there is no middle ground.
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It’s Now or Never
For the serious job seeker, this “Resume and Cover Letter”
ebook will become as a trusted friend. This will be your
personal and comprehensive guide to everything you could
ever hope to know about conquering the never ending
“resume and cover letter” paper trail.
Your resume writing skills will become well honed and your
resume will be fine tuned. You will learn to sell yourself with
simple, yet, effective words. Your resume will not be
relegated to the bottom of any pile -- it will be placed where it
belongs....at the very top!
You will write a resume that will rival any resume written by a
top-notch professional writer, and you will do this in
complete confidence.
Let’s Get Started!
7
EFFECTIVE RESUME AND COVER LETTER WRITING
To begin, make a decision to discard any former knowledge
learned about the “rules” of resume and cover letter writing.
People commonly become stuck in “bad” writing habits from
a time gone by.
It is almost a certainty that since you last wrote your resume,
much has been learned and even more has been changed.
This is as it should be, for everyday, very creative people are
adding to the resume and cover letter writing arsenal.
This ebook is chock full of the most recent and cutting-edge
resume and cover letter writing techniques, culled from
writing professionals and employment experts.
The Basics
For years, we have been told that to be most effective, a
resume should be only one page. This just does not apply any
longer! Today’s resume is creative and unique.
Aside from the most essential and key elements, a resume
should reflect the personality and need of the job seeker and
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not be some cookie cutter rendition of what is “acceptable
and expected.”
Standards in resumes and cover letters have changed
dramatically, but, only so far as the job seeker has the
creative expression and know-how to pull it off! Therein lies
the difference. Everyday, employers read all of the standard
resumes. They are required to go through each and every
one! But, which one will catch their eye?
Formatting in resumes and cover letters has expanded, too.
When you consider that your resume will be your own,
personalized form of marketing yourself -- this lends itself to
all manner of unique communication and expression.
Again, so long as the essential elements are included in each
resume and cover letter, you are at complete liberty to make
certain that your resume will impress and with a bang!
Just how, exactly, does one do this?
First of all, learn about the most basic principles involved in
writing a highly effective resume and cover letter. Once you
have this down, the creative expression can begin!
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Your most basic purpose in writing your resume and cover
letter will be to be noticed among the many. You want to
stand out as not just a good candidate but as “the” candidate
just fitting for the job you want.
When you consider that next to your well written resume, not
even one hundred other resumes will be written as well as
yours, you can see the odds will be in your favor. Your
salvation here is in writing a resume that will compel a
perspective employer to notice your credentials. If you can
master this technique, the rest will be pure gravy.
THE PURPOSE OF YOUR RESUME
Your resume is an important tool that communicates all about
YOU. When it does the job right, you win an interview.
Your resume doesn't simply provide a prospective employer
with your work history. It speaks loud and clear that you have
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the credentials needed to be a complete success in this new
position or career.
Your resume will attract immediate attention. The reader will
want to pick it up and read it top to bottom. Interest will be
stimulated. An interview will be arranged.
Your resume will contain:
 Your contact information, i.e. name, address, phone, email
address, website address.
 A defined job objective.
 A work history.
 Educational history.
 Affiliations.
 References.
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Your resume will be written using professional grade printing
and paper.
RESUME PRESENTATION IS KEY
An employer can have hundreds of boring resumes to pour
through. This means when something catches the eye, it
must really pop out!
Your resume must impress within the first important seconds
or it will not impress at all. Employers will quickly scan all
resumes and then grab for those that catch their eye best.
To write a really effective resume, you will use powerful
statements that will impress. This is very important, but, you
do not want to oversell! There is a very fine line here and you
will learn all about it.
Above all, you will make honest statements about yourself.
They will be strong statements and 100% true, or they will not
be effective at all.
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Just as you would sell any product that you believe strongly
in, you will learn to sell the product that is you! Once you
have learned to do this, you will find that you will get a better
response from a prospective employer than other prospects
do and even those with better credentials. It is all in how you
market your product!
WOW THE EMPLOYER
First of all, who are you writing this resume for? Your
prospective employer will be the one who oversees the day to
day operations of the company you want to join.
They make the hiring decisions and they are entirely invested
in ensuring that you are the right one for the job. This person
will care about whether or not you can do a good job for that
company and so this is the one you are writing your resume
for.
You want to be sure that you are the right candidate for the
job. You want to be sure you know everything there is to
know about this company. You want to understand exactly,
which qualities are needed to be the right candidate for this
job.
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You want to be sure you are not a good candidate for this job,
but, that you are the best candidate for this job.
Time to start writing
This is the time to put pen to paper and to lay out clearly
what your prospective employer is looking for in an ideal
candidate. You need to be able to solidify what it is that you
bring to the table, even before you begin.
Jot down every fine point about your training and experience,
your unique characteristics, special talents, even your attitude
-- everything that shows you most qualified for the job you
seek.
If you are new to the job market, be creative and draw on
your upbringing, life exposure and anything that can account
for your unique experience and qualities.
You will begin to be able to connect the dots during this
process. Simple statements will turn into sentences and
sentences into paragraphs. Keep this information in a safe
place. You will use it later to be incorporated into your
finished product.
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ELEMENTS OF A RESUME THAT WILL IMPRESS
The primary element of an ideal resume contains powerful
and assertive statements about your talents, characteristics
and accomplishments. No need to be shy. You are going for
the gold so sell yourself with all that is in you!
The secondary element of an ideal resume will show “you
know your stuff” and know it well! This will be proven by
education, experience, work history and any other relevant
affiliations that shows the prospective employer that you are
a person of substance and not only of design.
Keep in mind that the more standard resume will simply be a
chronological account of a very boring life and most people
will not give it a second glance. Write your resume to be
interesting and even impressive and watch as your phone
rings for that important interview!
You will write a resume that does much more than just
inform; you will write a resume that compels to action! Your
resume will become as a good bargaining tool! Your
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prospective employer will be interested and will stand up and
take notice! This is exactly what you want.
Be bold about your assertive statements, but, not too bold.
Leave them wanting for more. Tease a bit with nuggets of
information and let them be interested to know more.
WRITING YOUR OBJECTIVE
Be very clear in defining the name of the job or job title you
are so qualified for. Be specific. Avoid general terms such as:
I am seeking a Management position. Well, OK, but what kind
of Management position are you seeking? Marketers signal in
on one product at a time and so will you!
You will hit the bull’s eye when you define your precise career
direction and put that down on paper. When your prospective
employer reads it, they should have no doubt that you are
seeking the exact job that they need filled.
After starting your resume with your contact information,
your next section will clearly start with your job objective.
Once your prospective employer can see that what you bring
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to the table is what they want, they will continue to scan for
more.
Employers separate the wheat from the chaff very quickly.
They look for objectives that meet with their own
expectations. They know there are many prospects out there
that really don’t know what they want.
Employers are not looking for these types. Your objective will
convey that your objective proves you will make the kind of
contributions to the company that they need and want.
Keep in mind, too, that an employer is looking for a candidate
who will meet their own needs, and not for one who is
looking to meet his or her own goals and agenda.
Your goal can be to offer this company your unique skill set
and experience, but, the key is in putting that across in a way
that proves you are their to service them and not the other
way around.
Your resume must grab them within the first few seconds, so,
your objective must be dynamite! Clearly state the job title
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you are going for and then add a few key phrases to show you
will meet their exact needs...more on this later.
WRITING YOUR SUMMARY
The Summary element of your resume needs to pack a punch
to be most effective. It contains the best about how and why
you qualify for the job.
You want the employer to focus in quickly on this section
because it will highlight your most important
accomplishments, talents, and qualities.
After reading your Summary, the employer should know,
without any doubt, that you are the best man or woman for
the job. This is where you will shine! This will be your
moment to show your stuff. After reading this section, the
employer will be compelled to read more!
Writing this section, you will use many colorful and
descriptive words. If one of your best talents is sales, write
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that you are a gifted salesman, able to close the deal in record
time!
If your talent is hairdressing, write that your creations have
been featured at XYZ hair show and that your technique is
now copied in Salons throughout the Mid-West! You get the
idea.
This section will only contain information about you that is
commendable and that will set you apart from the crowd.
Using the right kind of descriptive, complimentary words, you
achieve this handsomely. Your summary will show your
prospective employer that you alone will be the best fit for
the position needed to be filled.
Tailor your Summary to your Prospective Employer’s Needs
Before writing your resume, you wrote notes on what makes
you the best candidate for your intended position. You will
have looked at the many characteristics and qualities that you
believe your prospective employer will be looking for in the
ideal candidate.
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Now is the time to tailor your Summary section to matching
those specific needs. Every statement made in your Summary
section will be targeted to show the employer that you have
what it takes to fill that position.
Work on writing positive and affirming statements that
exemplify your unique abilities and talents to be most
affective in the intended position. Practice using descriptive
words.
If you want to write that you are a good leader, write instead
that you are “proven leader” with initiative and motivational
skills that cause others to act! Describe why you are good at
what you do and leave no room for interpretation.
Using words like “good” and “competent” speaks in general
terms. Describe how you possess these attributes and you
will have done your job well!
Below, you will find a variety of suggestions for composing
your Summary section. You can select those that best suit
your skill-set. Experiment a bit, first, and then zero in on those
that best reflect what you have to offer a perspective
employer. Remember, your Summary section is critical to
your resumes success.
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Few people will use all of the suggestions. Doing this might
be seen as over-kill. You are encouraged to say the most,
while writing the least.
 Start with a concise phrase that describes your profession.
 Next, another concise phrase showing your broad or specialized
experience.
 Make a few more concise statements to show the following:
- the full extent of your skill-set
- the variety of your skills
- diversity in your experience
- an accomplishment worth noting
- Anything remarkable about your accomplishments.
Optional
 Professional achievements
 Personal Characteristics worth noting
 Concise statement to highlight professional objective.
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WRITING THE SKILLS AND ACCOMPLISHMENTS SECTION
In the Summary section of your resume, you can brag a little.
In the Skills and Accomplishments section you can brag a little
more.
This section will cap off all that qualifies you for your intended
position. You will show your prospective employer that there
can be no other and the journey stops with YOU!
How do you do this best? You continue to show that you are
the right one for the job by going into better detail about all
that you wrote of in your Summary section. This requires
careful wording so as not to be repetitious. If you can pull this
off professionally, using words that glow, you will have the
attention you are looking for!
The most key point about writing this section is you are not
going to inform. You are going to highlight in more detail,
what your prospective employer already believes to be true
about you as an ideal candidate.
The Purpose of your Skills and Accomplishments Section
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Go into good detail about the following:
 Any benchmarks or landmarks accomplished as the result of your
unique skill-set.
 Using facts, figures and statistics, show how your best efforts showed
the best results.
 Your specific talents and unique gifts as related to your job.
 All accomplishments that sets you apart.
To be most effective, you will use clear, crisp writing that
sums up. You are going into detail here, but not so much that
this section reads like a story.
Key Point -- Write so that you give hints and not complete
details. You want your prospective employer to call you in for
the interview to learn more! This is critical.
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RESUME FORMATTING
There are Three Basic Resume Formats
The three basic formats of resumes are: Chronological,
Functional, and Chronological/Functional combined.
The Chronological resume is the more structurally formatted
of the three.
 Experience section is the key.
 Jobs are listed in detail.
 No focus of skills or achievements at beginning of resume.
 Used generally when remaining in same job or career.
 Caters to conservative type positions.
 Always has an Objective section and Summary section.
 Used especially with legal and academic professions.
This resume type is ideal when:
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 Applying for positions within a more conservative profession.
 Of particular interest to older, more traditional types.
 Wanting to show good job detail and highlight employer names.
This resume type is not ideal when:
 You want to showcase your best qualities and experience.
 Wanting to make a change in career.
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Example of a Chronological Resume
John Pavlow
1032 Sherwood Street, Wildwood, NJ 07886
201-555-9384
jpavlow@aol.com
SKILLS:
Proficient in Windows, Microsoft Office, HTML, C, C++, Java
and conducting Internet research. Fluent in both French and
Spanish. Excellent interpersonal skills and fine-tuned
organizational ability.
WORK EXPERIENCE:
 1984-Present: Forsythe Metals & Alloys Company, Secausus, NJ
Manager, Chemicals Procurement
Successfully managed a corporate group that purchases the
key chemical raw materials for more than 150 plants within
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the US Initiated all purchase decisions for pulp and paper
chemicals, plastic resins, inks, waxes, coatings, solvents,
plastic film and sheet, and lignosulfonates. Directed six
professional buyers and non-exempt employees. Personally
created, developed, and implemented a critical cost reduction
program with a total savings of more than $1 million per year.
Established pioneer program in support of Hazardous Waste
Disposal project. Chaired meetings of strategy planning and
successfully negotiated for new cost-effective raw materials.
 1992-1994: Allied Metals & Alloys Company, Secaucus, NJ
Materials Manager
Designed key systems and procedures to establish automated
purchasing functions for C&K Chemicals, a subsidiary of AB&X.
Implemented primary purchasing activities between
corporate purchasing and C&K.
 1988-1992: Chemicals & Pharmaceuticals, LTD., Secaucus, NJ
Purchasing Agent
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Successfully negotiated some $60 million in specialty and
commodity raw materials. Contributed largely to Mistek’s
cost reduction programs. Initiated liaison function between
corporate purchasing and Mistek of America, Ltd. This
program greatly improved reporting systems between plant
Managers and purchasing department.
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EDUCATION:
 Master of Science in Chemistry, Browns University, May 1980
 Bachelor of Science, University of America, May 1975.
Major: Chemistry and Business.
References available upon request.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
The Next Basic Resume Format is the Functional
 Showcases achievements and major skills from the top.
 Clearly states your strong suits.
 Employer does not need to read through boring job details.
 States (through summary) all you will bring to the table.
 Only brief mention of company names and positions held.
This resume type is ideal when:
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 Wishing to change careers, for those who job-jump, for
homemakers returning to workplace, for students and the military.
 Wishing to make only a minor change in job direction.
 Highly recommended by resume writing professionals.
 Used as an effective aid in achieving a new direction or goal.
This resume type is not ideal when:
 Read by a more conservative employer looking for more information on
each of your jobs.
Example of a Functional Resume
Janice P. Smythe
1692 Banff Rd., Portland, OR 97208
(555)823-6169
jsmythe@msn.com
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Insurance Law Practices:
 Directed management on insurance company policy and legality of key
insurance transactions.
 Evaluated critical legal decisions and implemented necessary changes in
insurance clauses to line up with corporate policy and to protect
company from fraudulent insurance claims.
 Directed claims department in appropriate filing procedures to identify
against over-payments.
 Initiated formatting and wording of all critical legal documents such as
insurance claim contracts and payment release papers.
Corporate Law Practices:
 Created and developed key corporate law structure policy and
procedure, wrote landmark manual on corporate legal rights.
 Retained as leading law agent for several major corporations in wide
variety of essential law transactions.
Real Estate Law Practices:
 Performed multi-million dollar sale and transfer of prime commercial
property.
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 Performed detailed ownership and transfer searches.
 Created and executed appropriate forms for commercial deeds,
mortgages, and leases.
 Acting trustee of multi-million dollar commercial property and
recommended help funds for investment.
Work Experience:
 1985-Present: Commercial Underwriters of America, Inc., New York, NY -
- Head of Insurance Services
Education:
 1984: University of California Law School. LL.B., Insurance Law Policies,
Corporate Law Policies, Estate Planning and Income Tax Policies.
 1992: University of California. BA Degree, Major: Geography
References on Request
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The Final Basic Resume Format is the
Chronological/Functional Combined
 Can include headings of various jobs held with description of
accomplishments.
OR
 Only a brief job description chronology.
 Only a brief Achievements and Skills section.
OR
 More detailed Summary that includes skills and qualifications.
This resume type is ideal when:
 Wishing to take advantage of both resume types.
 Highlights positives and down plays any possible negatives of
either type of resume.
This resume type is not ideal when:
 Wishing to present a shorter resume.
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Example of a Combination Chronological/Functional Resume
PETER J. PROBOST
222 Sport Crescent, New York, NY 95520
(336) 746-1345
bb3177@appstate.edu
EDUCATION
Avondale University
Bachelor of Science, Geography Cooranbong, Australio
1998
GIS
Minor in Geology
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GIS INTERNSHIP
American Geological Society
New York, NY
1999
 Developed a geomorphic prototype data base with Arc/Info and
ArcView on a UNIX platform.
 Performed leadership role in the development of maps for use with
the “Map of the World” radioactive waste site assessment.
RELATED SKILLS
Computer Software and Operating Systems:
Arc.Info (PC and UNIX),ArcView, SAS, Atlas GIS, Surfer,
ERDASIMAGE, MapInfo, GSMap, GSMCad, XV, PaintShopPro,
Corel Draw, all versions MS Word, MS Power Point, DBExpert,
WordPerfect, Lotus, Color Works, Canvas, and C programming
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Advanced knowledge of: UNIX, Windows, MacOS, and OS2.
Technical Expertise:
 Intermediate experience with interpreting air photos and satellite
images, digitizing of web site design and advanced knowledge of web
site analysis.
 Published credit for 6 geological maps.
SELECTED WORK EXPERIENCE
Beaker Inn and Lodge
Manager, South Dakota
1993- 1998
Maintained long term work relationship while engaged in a
full academic course load throughout college.
 Managed and supervised staff of 14 employees.
 Trained newcomers.
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 Reported to owner.
 Responsible for overseeing entire operation in owner’s absence over
summer season.
REFERENCES AND PORTFOLIO
Available upon request
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
WRITING AN ELECTRONIC RESUME
An Electronic Resume will not be read by an employer until it
has, first, been scanned by a computer. More and more,
employers are opting for this method of finding the best
candidate for their position.
Even when your qualifications are especially good, and you
are very confident that you are the best candidate for the
position, unless your resume meets with the standard in
formatting, your resume will *not* reach the employer’s
desk. Those that are not aware of how to format an
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Electronic Resume, even with stellar qualifications, will never
be called in for that important interview.
Below are the elements necessary to meet the Electronic
Resume standard:
Write using Nouns and not Verbs -- Nouns are the dominant
words in a scannable resume. Use descriptive words such as
bookkeeping, supervisor and Pratt & Lambert.
Use of Descriptors -- Use keywords such as education, skill-
set, experience, talents and abilities. These are the words
employers look for when wanting to fill a position. Use plenty
of keywords. The more, the better!
Fancy is Out -- Scan able resumes are very conservatively
written. Do not decorate and do not use uncommon
typefaces. Use only white or beige paper, do not underline
and do not use italics.
Use Simple Design -- The computer will read text and not
graphics. Anything that is complex, such as tables and leader
dots, should be excluded.
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Avoid Abbreviations -- With the exception of very common
abbreviations, such as, BA (Bachelor of Arts,) use full terms.
Write your Name First and then your Contact Info on a
Separate Line
Make Good use of White Space -- Leave ample space
between sections for the computer to pick up that one
section has ended and another has started.
Write using Proper Language -- Use common words that all
people will understand.
Three to Four Page Resume is Acceptable -- The hard and fast
“one-page” resume rule no longer applies. Electronic
resumes run 3-4 pages in length.
A separate section of this ebook will be devoted to a variety
of different resume types and formats. This will give you full
creative licensee to select what suits you best. Getting the
basics down first, though, is every bit as important as the final
product that you will create using this ebook.
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The more creative that you will be in writing about yourself,
your credentials, your experience and everything else of
importance to a prospective employer, the better.
This next section will deal with the *why and where for* in
writing specific information in a variety of ways. There will be
something of interest here for everyone.
PUT YOUR BEST FOOT FORWARD
The job of the employer is to pour through, sometimes,
hundreds of resumes each and every day. They have a well-
trained eye for scanning and for identifying the candidates
that interest them most. All the same, they must read
through all kinds of really boring information.
Some resumes read like a long list of data that is anything like
remarkable. Your resume, however, will not. Your resume
will be formatted to give your prospective employer your
most meaningful and interesting information first and then all
of the pertinent, less exciting information, after.
Your resume packs a punch to begin with and then you boldly
assert your best qualities and talents. Now, you will back up
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your assertions by proving you know your stuff. You will now
show how qualified you are for the job based on your work
experience.
WRITING YOUR RESUME WITH POWER
Use These Resume Power Words with Confidence
A
accomplished advertised arranged
achieved advised assembled
acquired analyzed assisted
adapted appraised audited
adjusted approved augmented
administered arbitrated authored
B
budgeted built
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C
calculated conceived coordinated
catalogued conceptualized copyrighted
charted conducted corrected
closed (a deal) consolidated corresponded
coached constructed counseled
compared consulted created
compiled contacted cultivated
completed controlled
composed convinced
D
debugged detected discovered
decreased determined dispatched
delegated developed distributed
delivered devised documented
designated diagnosed
designed directed
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E
edited enhanced examined
elicited enlarged exceeded
eliminated established executed
empowered estimated expanded
engineered evaluated explained
F
fired flagged formulated
founded
G
gathered generated guided
H
headed hired
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I
identified initiated interpreted
ignited innovated interviewed
implemented inspected invented
improved installed inventoried
increased instituted
influenced instructed
J
justified
L
lectured lobbied logged
led
M
maintained mediated motivated
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managed modified
manufactured monitored
N
negotiated
O
obtained ordered overhauled
operated organized
P
patented prepared programmed
performed presented promoted
persuaded presided proposed
placed processed provided
planned produced purchased
posted proficient
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Q
quantified qualified
R
recognized reorganized researched
recommended repaired restored
reconciled replaced reviewed
reduced reported revised
referred represented
regulated rescued
S
scheduled sold suggested
screened solved supervised
selected steered supplied
served streamlined systematized
simplified studied
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T
taught tracked transcribed
tested trained translated
traced
U
updated utilized
V
vended
W
won wrote
As a practice exercise, take your old resume, and at random,
look for places to insert good power words. Watch how
quickly your old resume will be transformed!
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Make good use of adjectives when writing your resume.
Remember, an Adjective Describes. When writing your
resume you want to be able to describe all that is important
to you and your accomplishments.
Write with description and your resume will be more
interesting!
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WRITING THE HISTORY/ EXPERIENCE SECTION
You can use a number of headings here: "Professional
Experience," or "Professional History," they both work well.
Shy away from using: "Work History," or just “Employment.”
These are not as effective and they don’t look as professional.
To focus your reader, list all jobs held in reverse chronological
order. Concentrate on giving good detail about your most
current positions and offer only limited information about the
jobs held earlier on. In many cases, you can write a simple
statement to sum up holding several jobs earlier on.
Decide which you want to highlight more, your job titles or
the names of the companies you worked for. The one you
wish to highlight is listed first and then the next follows.
Example:
Dow Chemical Petroleum, Ltd. - Product Engineer
OR
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Product Engineer - Dow Chemical Petroleum, Ltd.
For this section include all service work and internships as
well as any key volunteer experience. This section is not only
for paid experience.
WRITING YOUR EDUCATION SECTION
As with your History/Experience section, list your Education
credentials in reverse chronological order. Show your
completed degrees or licenses first, and then show your
completed certificates and key training. Follow by listing
Education in progress with a proposed date of completion.
Boldtype anything you wish to highlight, such as your
completed degrees. No need for too much detail here. Be
concise by showing only your major as well as any awards and
distinctions received.
To be impressive list grade point averages of 3.5 or better and
highlight any courses of study engaged in currently as it
relates directly to the position you seek.
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If your awards and commendations are impressive, give them
a section of their own. Always quote sources to substantiate.
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WRITING A PROFESSIONAL AFFILIATIONS SECTION
In this section show your community involvement and
highlight current participation, especially in an area that
might impress the employer as being relevant to key work
issues. Give detail to show your abilities within specific areas,
such as: “Initiated leadership role in organizing minority group
of women wishing to return to the workplace.”
List participation on a Board or as a Chairman.
Hold back when stating political involvement as this can be
judged negatively by an employer or company.
WRITING A PUBLICATIONS SECTION
If you can offer experience in this section, your employer will
be impressed! Only highlight published material and
summarize if you have lots of credits.
Include stellar critiques and comments of your work and edit
to contain only the most impressive.
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WRITING A PERSONAL INTERESTS SECTION
This can be a tricky call for someone who does not have a lot
of job hunting experience. Do you or do you not write a
Personal Interests section?
In most cases, you do not!
Those with targeted personal interests and skills that relate
directly to the job sought can take advantage of this section
to highlight how their hobbies and interests relate to the
position they seek.
For example, a baker who is applying for a chef’s position
might present a prospective employer with cookbook recently
published. This showcases talent, creativity and ability! An
employer would like to see this!
On the other hand, an accountant seeking a managerial
position within a large corporation would not be smart to
include a Personal Interests section to highlight his interest in
collecting 18th century currency from Spain.
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This becomes a judgment call on your part! In most cases,
candidates opt to forgo this section.
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WRITING A REFERENCES SECTION
The final closing of your resume can read, “References on
Request,” or “References Available upon Request.”
Some candidates don’t use this as a close, however, and the
prospective employer generally will assume you have
references to offer. An employer will not hesitate to ask for
references when needed and they most always are.
Consider writing a separate page listing a few really good
references. Include contact information, as well. You can
hand this page to your prospective employer when needed
and so, this is always good to have on hand.
YOUR RESUME -- A WORK OF ART
Now that we have covered the most basic elements of an
impressive resume, let’s take a look at some finer points.
Your resume will be written to look appealing to the eye. This
is best accomplished by keeping in mind:
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 Structure looks clean and flows well.
 Very easy to read/not at all complicated.
 Easily understood with simple wording and phrases.
 Contains good overall balance.
 Not crowded/contains plenty of white space.
 Sections are concise and shorter when possible.
All formatting should be offered consistently. Not too heavy
on the bolding, italics and underlining. This should only be
used for best effect and not in uniformity.
Your resume will be your front line in communication. Before
you meet your prospective employer, your employer will
meet you via your resume.
Your resume will be error free. This means free or typo’s,
improper spelling, poor grammar, lack of punctuation and no
errors in facts.
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Key Information Included in your Resume:
 Name
 Address
 Phone
 Email
 Positions held list
 Reverse chronological order
 Education credentials
 Degrees attained
 Targeted information as necessary
Positions Held List will Include:
 Position title
 Name of company
 City and state of company
 Years there
 Earlier held positions can be summarized
 Part time work can be excluded
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Your resume will be targeted to show your suitability for the
desired position. This position will be a goal you wish to
achieve. You will be able to show how and why you are the
best candidate for this position. Your resume will show you
are uniquely qualified and should be chosen.
Your resume will contain no filler. You will only highlight your
best and this will be expertly brought across by the use of
strong, clear wording and phrases that are descriptive and
colorful. Your resume writing will persuade and cause your
employer to want to know more. You will hint at attributes,
not giving out too much information. You want your
employer to feel compelled to bring you in for the interview.
Your resume will grab the eye through the use of design,
formatting and proper balance.
Your resume will impact. The prospective employer will
immediately grasp your meaning and will not feel the need to
read through entirely.
Your resume will contain powerful words and statements that
will convey a message of impressive credentials and
experience. Show you will get the job done better than
anyone else.
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Write about your qualifications through clear statements
about what you have accomplished. Don’t bore them with
long-running lists of your potential, talents, or previous job
responsibilities.
Show the exact results of your targeted accomplishments.
Make good use of adjectives to show the extent of your skills
and experiences. This will show you are results-oriented.
Write to be concise and keep to the point. Write sentences as
short and direct as you can. Eliminate all repetitions. Don't
use several examples when one example has the same
impact. Avoid trying to impress by using larger words. Be as
direct as possible and avoid complex sentences.
Use good variety by offering short and punchy sentences
along with sentences that are longer. Don’t repeat a power
verb within the same paragraph. Punctuate throughout for
easy reading.
Create a work of art! Use the best supplies for your resume.
Use a laser printer or an ink jet printer to produce the best
results. Use a good-sized typeface (font) in 11 or 12 point. Use
off-white, ivory or bright white 8 1/2 x 11-inch paper, in high
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quality. Submit a resume without smudges, staples and leave
a generous border.
A shorter resume is often best, however, if what you need to
write takes up 3 pages, then offer 3 pages. There is no hard
and fast rule for resume length.
Just make certain you don't bore them with the details.
Always leave them wanting to know more. Remember, you
are marketing yourself and not your entire life history.
Add good variety. Break it down into sections. Your resume
will contain no more than six lines of writing in any one
writing section or paragraph (summary, skill section,
accomplishment statement, job description, etc.) If you
require more, start a new section or a new paragraph.
Submit an accurate telephone number with area code. Be
sure the phone number on the resume will be answered in-
person or by an answering machine, Monday through Friday,
from 8-5pm. You want to be available when invited in for that
important interview.
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If you don't have an answering machine, buy one. Include
your e-mail and fax numbers as an alternate means of
reaching you.
Omit any kind of information that can be seen as being
controversial, such as political affiliations.
Start each section with your most important information on
the first line. This will be read the most.
Use bold caps to highlight. Your name, section headings, skill
headings, titles or companies, degrees, and school name can
all be written in boldface. Your name should be on top of
each page of your resume.
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DO NOT PUT IN YOUR RESUME
 RESUME at the top of the your resume
 Flowery "objective" statements
 Salary information
 Addresses of former employers
 Why you left your previous jobs
 The names of supervisors
 Detailed references
ONLY THE FACTS
While you definitely want to sell yourself, you want to do this
honestly. Do not inflate the truth to put yourself in a better
light. You will need to be able to back up all claims about
yourself.
A VARIETY OF RESUME SAMPLES
There are a very wide variety of resume styles set up to
contain specific information depending on the experience of
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the applicant. Resumes can be categorized by profession and
experience, such as: Nursing, Legal, Teaching and Business.
Below are a few sample varieties of resumes written a specific
way to highlight a specific profession. There are hundreds
more!
Banking & Real Estate Resume Sample
ANDREW PONDS
456 Pondrew Circle
St. Louis, Missouri, 55555
(555) 555-5555
email: ap4545@udu.net
QUALIFICATIONS
 Outstanding communication, presentation, and sales skills
 Strong ability in personnel interviewing, training, and motivating
 Skilled in organization and office procedures
 Ability to achieve immediate and long-term goals and meet
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operational deadlines
EXPERIENCE
Development Corporation, 1990 -
Present
St. Louis, Missouri
Vice President
Planned successful marketing and advertising strategies
targeting and developing new accounts, bringing more
businesses and greater economic support to the city
Expanded customer base through a variety of effective sales
techniques
Delivered convincing oral sales presentations to upper
management of major companies
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Effectively coordinated the hiring of subcontractors and
monitored their performance
Able Bank
St. Louis, Missouri 1979 - 1990
Consumer Banking Manager-Supervisor
Promoted 3 times in 7 years from Teller to Consumer Banking
Interviewed, trained, supervised, and evaluated up to 22
employees
Identified and resolved conflicts between public and bank,
employees and management, clarifying work relationships
and alleviating communication problems
As Secretary to Board of Directors attended monthly board
meetings, took minutes, and handled all Board
correspondence and directives
Initiated promotion of bank products utilizing various
marketing and advertising methods
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Other positions held: Wall-Mart: Hired as Desk Clerk,
promoted to Lead Manager. Anton Fishery: Hired as Window
Washer, promoted to Front Desk.
EDUCATION
Monteray Business Careers Institute 1975 -
1979
St. Louis, Missouri
Office Management
Banking Courses, Seminars, Workshops
American Institute of Banking
Introduction to Supervision
Commercial Loans
Principles of Banking
First American Corporation
Building Retail Business
Managing Retail Business
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Quality Service University
COMMUNITY INVOLVEMENT
* Alpha Beta Sorority, Past President, Secretary
* American Business Association, member American
Business Club
(AMBC) Secretary.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Recent Business Graduate Sample Resume
Gerry Traindorf 3332 Orange Drive
516-555-5555 Korham City, NY 55555
Personal Profile
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Academic background in International Business, Marketing,
Economics, and History, including a semester of study in
Great Britain. Practical foundation of administrative,
supervisory, computer, and organizational skills acquired from
broad-based part-time work experience.
Enthusiastic, resourceful and trainable. Offer old-fashioned
work-ethic and excellent prioritization abilities developed
through balancing of rigorous academic and employment
objectives throughout high school and college. Will do
whatever is necessary to get a job done.
Education
New Fellow University
New York, NY
Bachelor of Arts in Business 2001 -
2005
Concentration: Business and Economics
Member: Languages Club
Representative courses: Marketing, Economics, Accounting,
Business Information Systems, Management, Corporate
Finance, International Trade and Investments, Business Law,
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Statistics, Quantitative Methods, International Relations,
History and Culture of Africa.
University of Klein
London, England
International Culture 1988 -
2001
Studied British and Western European life and culture from
medieval times to present. Gained a valuable overview of
European economic and social culture through travel
throughout Great Britain, Ireland, France, Italy, Germany,
Austria, Belgium, and the Netherlands. Observed European
and British cultural differences, economic and business
practices, currency exchange, Euro Dollar conversion process,
and national political environments.
Business Experience
International import export exposure with UPS. Learned to
work in high-pressure, quick-response disaster environment
with Red Cross. Gained supervisory and training knowledge
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from NYU's Arts' Department. Experienced working in local
government with Nassau County.
Performing Arts' Assistant
New Times University, Cheshire, NY
1999
Estee Launder Assembler/Auditor
Graver Packers, NY
1998
International Audit Clerk
United Delivery Service, NY
1997
Audit Clerk Nassau County
City of Nassau, NY
1996
Flight 555 Disaster Aid
Blue Cross, NY
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1995
Key Computer and Communication Skills
Mastery of Microsoft Word, Excel, and Access; Windows.
Published writer and editor.
Management Consultant Sample Resume
MANQUIST P. ROB
5333 Western Blvd. (555) 555-5555
Los Angeles, CA 55555 mct55@anydomain.com
PROFESSIONAL GOALS
Leadership role in a management consulting firm whose
clients will benefit from my strengths in revenue
enhancement, economic analysis, product development,
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governance system development, performance bench-
marking, and other organizational enhancements.
QUALIFICATIONS
Projects: Project management support pertinent to managed
care delivery systems for HMOs, IPAs, medical groups,
multihospital systems, and national health care providers.
Verbal: Client communications/interaction (medical directors,
chief executives, administrators), interdisciplinary team
collaboration, and management reporting.
Research: Data collection, organization, and analysis;
investigative and interviewing skills.
Finance: Predictive models, financial impacts, budgeting,
projections. Economics degree.
Bilingual: Fluency in Spanish language, business etiquette, and
culture.
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Computer: PowerPoint (multimedia presentations), Excel
(financial modeling, budgeting), Word (report generation,
business communications), and E-communications.
EXPERIENCE
MEDICAL MANAGEMENT ADVISORS, Los Altos, California
1997 - Present
Consultant for consulting firm servicing market-leading health
plans, integrated delivery systems, integrators, and providers
throughout the US Clients include Columbia-HCA, Cedars-Sinai
Medical Center, U-Mass Memorial Health Care, and others.
Provide project support in strategy and planning, network
design operations and organization, and health care finance.
Sample projects:
Challenge: For New England regional health system-expand
scope of services, create physician-linking mechanisms, foster
medical group-hospital relationships, and optimize
acquisitions position.
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Action: Developed and implemented instrument to conduct
national survey; determined respondents' needs and interests
in joining client's new institute that is designed to provide
expertise in practice management, managed care
administration, and population-based management.
Result: Proposed infrastructure model, regional sites,
program content, and target groups to participate in unique
think-tank/training institute; program will link physicians and
senior management from key IPAs and medical groups,
expand scope of services, and provide client with solid
acquisition opportunities.
Challenge: For leading Midwestern health system-develop
revenue enhancement opportunities.
Action: Collaborated with team to identify 14 major
opportunities and was assigned to handle Medicare Select
component. Conducted competitor research; prepared
financial models (administrative and marketing budgets,
hospital impacts, enrollment projections, annual growth
rates); structured product benefits; developed story-lines,
slides, and materials for client presentation.
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Result: Client selected Medicare product as strongest growth
opportunity with a projected revenue enhancement of $10
million.
EDUCATION
Scripps College
Edgeton, CA
Bachelor of Arts, English/History; minor in Economics
1997
Sigma Delta Pi. Economics, history, and literature courses
University of Sandrais
Spain
1995
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Marketing/Advertising/Public-Relations Sample Resume
Chance Braithwait
145-87 21st Street
Bevins, NY 55555
555-555-5555
cbraith@anydomain.com
Objective: Management Level in Marketing/Advertising and
Public Relations
Profile
Enthusiastic, resourceful, and trainable recent graduate with
academic background in communications and internship
experience as Communications' Program teachers' assistant.
Offer old-fashioned work-ethic and excellent prioritization
abilities developed through balancing of rigorous academic
and employment objectives throughout high school and
college years.
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Professionally committed and responsible. Adapt easily to
new situations. Successfully handle a wide range of functions
using a combination of creative, organizational, and writing
skills.
Maintain focus in demanding work environments, under
deadline and pressure conditions. Meet challenges head-on
and always find a way to effectively complete multiple
assignments or tasks.
Education
Bachelor of Arts in Marketing
Post University, Greenmail, NY 2003
Courses included Introduction to Public Relations, Message
Criticism, Advanced Public Speaking, Interpersonal
Communications, Organizational Communication, and
Persuasion.
Internship
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Teachers' Assistant Post University, Greenmail, NY
2002
Assisted professors in planning, teaching, and record-keeping
for forty-two students in two Communications classes:
Interpersonal Communication and Group Interaction and
Discussion.
Tutored students daily and taught one day per week.
Wrote study guides and held review sessions. Aided in
preparation of professors' lesson plans and prepared lesson
plans for own teaching. Served as liaison between students
and teachers. Kept teachers' attendance records and grade
book.
Originally suggested internship to one professor and pursued
existing opportunity with the other. Received excellent
evaluations from each teacher and from students.
Computer and Communication Skills
78
Proficient in Microsoft Word and Excel. Work in PC and Mac
environments. Accomplished writer, editor, and public
speaker. Conversant in Spanish.
Employment
Donways Grocery
Deli Clerk
Flowerside, NY
1999
Theater in the Round
Theater Attendant
Flowerside, NY
1998 to 1999
St. John’s Nursing Home
Nurse’s Aide
Bayside, NY
1995 to 1996
79
Reitman’s
Cashier
Brooklyn, NY
1993 to 1994
80
Pharmaceutical Sales Rep Sample Resume
ANDREA PROPIST
5555 West Norland
Treydon, California 55555
Phone/Fax (555) 555-5555
aprop@yourdomain.com
CAREER FOCUS
Senior Pharmaceutical sales position with a research-driven
organization committed to developing and marketing
products that preserve and improve the quality of life.
PROFESSIONAL PROFILE
Experienced Professional: 14 years' sales experience,
including national key accounts management, product
launches, territory management, and training of national and
retail sales associates.
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Technical Skills: Good grasp of medical terminology, anatomy
and physiology, systems and disease processes, as well as
managed care, the formulary system, and cost issues facing
practitioners.
International Orientation: Multilingual skills include fluency in
Italian, French, and German; classical studies in Latin;
conversational Spanish; extensive travel throughout Europe;
former resident of Italy.
SALES & BUSINESS EXPERIENCE
Atone House Co., Inc.
Fullerton, California 1990-1997
Cofounded construction company that specialized in
fabrication of marble and granite, as well as installation of
exterior finishes for commercial structures. Developed
marketing strategies for public and private-sector accounts.
Served as primary contact regarding contracts, fees, billing,
and project scheduling.
Sales Performance: Built annual sales from start-up to
$600,000. Identified niche market that delivered above-
82
average returns, in many cases adding more than 22% to
profit margin.
Account Service: Developed relationships with decision-
makers that led to major contracts (e.g., Well-Known Theater
restoration, State of California prison, numerous medical
office buildings).
Expense Management: Negotiated supplier discounts on
purchases of raw materials; implemented quality control
system to control labor expenses at well-below industry
average.
Jacoby and Sons
Los Angeles, California 1983-1990
Negotiated exclusivity agreement as sole US importer and
distributor of Sabattini, a premier collection of silver object
d'art and household implements.
National Sales: Developed national sales presence, opening
major markets (Chicago, Dallas, Miami, New York, San
Francisco, Beverly Hills) and establishing 160+ high-end
accounts such as Gums, Gnomon Marcus, and Bergdorf
83
Goodman (average opening order was $17,000). Conducted
sales seminars for territory reps and retail sales associates.
Event Management: Organized promotional exhibits at major
US museums, including the Art Institute of Chicago and
Museum of Modern Art in New York.
EDUCATION
International School of Design
Milan, Italy
Interior and industrial design 1980 - 1983
Institute Tenneco Linguistic Cardinal Ferrari
Milan, Italy
Business 1978 - 1980
THE IMPORTANCE OF WRITING COVER LETTERS
The cover letter is every bit as important as your resume and
should always accompany your resume or CV. Your cover
84
letter introduces you (and your resume) to your prospective
employer.
Your cover letter serves to ask for an interview. Your
prospective employer then decides whether or not to read
your resume to learn more about you. When all is said and
done, the prospective employer will feel compelled to call you
in for that important interview to learn more about you.
Below is an outline on how to write an effective cover letter.
Following, there are several different examples of a cover
letter, including a basic cover letter template.
85
COVER LETTER OUTLINE –
HOW TO WRITE A GOOD COVER LETTER
Top left hand corner of letter, write your contact details, date
Jennifer Tilly
2150 Orange Grove
New York, NY 55555
(555) 555-5555
February 20, 2009
Write contact details of prospective employer
Mr. John Smythe
Director
Icon Management
5854 Tombon Road
New York, NY 55555
86
Dear Mr. Smythe
Opening paragraph - Use an opening that will bring yourself
to the attention of the reader and make clear the exact job
you are applying for. Use one of the following:
1. Summarize the opening
2. Name the opening
3. Request an opening
4. Question the availability of an opening
Secondary paragraph(s)- Provide descriptive information to
provide the reader with good reasons to invite you to an
interview. Use a variety of the following:
1. Education
2. Work experience
3. Ability to work with others and/or alone
4. Interest in your field
5. Interest in the company
6. Responsibilities in previous positions
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Closing paragraph - This will be written so your prospective
employer will take action!
Take the initiative and suggest a good time for you to come in
for an interview. Be sure to include all of your contact
information, including your email and fax numbers.
Close with:
Sincerely,
Enclosure (this will be your resume)
To review, you will always begin your cover letter by placing
your full name, address, telephone number and email
address, if you have one, in the top left hand corner of your
letter. You will follow this with the same information
addressing your letter to your prospective employer.
When addressing your prospect, always use full name,
address, etc., and do not use abbreviations.
Address your letter directly to the person in charge of hiring.
88
Sign your letter by hand.
KEY PHRASES TO BE USED IN YOUR COVER LETTER
1) I am writing to you in response to your advertisement in
the Washington Post, dated May 13th, 2004.
2) As you can see from my enclosed resume, my experience
and accomplishments match this position’s requirements.
3) I would like to point out......(add text that is most relevant
to the position.)
4) During my 5 yrs. with Amsted and Querns, I initiated
extensive improvements that resulted in garnering 30 more
clients for the period ending....
5) I would appreciate the opportunity.... to meet with you to
discuss my qualifications for your position, OR,...to speak with
you in person.
6) Please accept this letter as an expression of my interest in
the position of...
89
7) A copy of my resume has been enclosed for your review.
8) I believe that my skill-set matches perfectly with your
requirements.
9) I possess the right combination of nursing skills to be an
asset to your organization.
10) I would welcome the opportunity to meet with you to
discuss my potential contributions to your company.
11) I look forward....to hearing back from you....OR.....to your
reply.
90
Cover Letter Sample in Response to a Newspaper Ad
Jennifer Tilly
2150 Orange Grove
New York, NY 55555
(555) 555-5555
February 20, 2009
Mr. John Smythe
Director
Icon Management
5854 Tombon Road
New York, NY 55555
Dear Mr. Smythe
I am writing to you with regards to your advertisement,
February 19th, in the Washington Post, for a Sales Assistant,
specializing in Public Relations and Marketing. As you can see
from my enclosed resume, my experience and qualifications
match this position's requirements.
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I especially would like to point out at this time that I
graduated from the renowned Brown’s Public Relations
College and I have a history of exemplary service in the field
of Marketing and Advertising. I have had the very good
fortune of working side-by-side with seasoned PR
representatives, this past 5 years.
During my stay with DeClerc Advertising, I added 30 new
clients to their already impressive roster and I was quickly
promoted through the ranks all within my first year.
I look forward to the opportunity to speak with you and I will
call you within the next three days to arrange an interview
that will be convenient for you.
Sincerely,
Enclosure (this is your resume)
92
Cover Letter Sample to Request a Position
Jennifer Tilly
2150 Orange Grove
New York, NY 55555
(555) 555-5555
February 20, 2009
Mr. John Smythe
Director
Icon Management
5854 Tombon Road
New York, NY 55555
Dear Mr. Smythe
I am submitting this letter in interest of the position of
Director of Nursing Services.
93
Please accept a copy of my enclosed resume for your review. I
am familiar with the important role your Center plays within
the community and I believe that my combination of Nursing
and practical experience will bring a very significant
contribution to the Center.
In my current role as lead Nurse, I am responsible for
coordinating a very busy midnight shift. This has fine-tuned
my administrative skill-set, as well as my leadership skills in
nursing. I am a team player, with intuitive leadership ability
and I have mastered working in a high-pressure, team
environment.
I would appreciate the opportunity to discuss my potential
contributions to your company with you. Please contact me at
your earliest convenience, at: (555) 555-5555, M - F, 8 - 5pm.
I look forward to your reply.
Sincerely,
Enclosure (this is your resume)
94
95
BASIC COVER LETTER TEMPLATE EXAMPLE
Using a good cover letter template, you can simply fill in the
blanks. You might want to do this until you feel entirely
confident in designing your own. All of the samples given are
just a few appropriate ways to write a good cover letter.
Your full name
Your full mailing address
Your City, state, and zip
Your Telephone number(s)
Your Email address
Today’s date
Your addressee’s full name
Their professional title
The Organization name
Their mailing address
Their City, state and zip
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Dear Mr. (full name here) or Ms. (full name here)
Open your letter with something that will command
attention—a statement that establishes you to your reader.
Briefly state which job or position you are applying for.
The secondary section of your letter should be highly relevant
to the position applied for. Offer one or two (brief)
paragraphs that point to why you are the best one for the job.
Do NOT simply summarize your resume!
Your closing paragraph is critical to your success! You need to
initiate action! Do this by explaining what action you will
take, such as: I will call you at such and such a time to arrange
an interview. If not being so forward, end with: I look forward
to your response. If you leave the calling in their hands
always state: Please contact me to set up a good time for an
interview and make certain they have your contact
information at hand.
Always finish your letter with:
Sincerely yours, or Yours truly, or similar
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Your signature written by hand
Your name (typewritten)
Enclosure (you can type in “resume” after Enclosure, or leave
blank)
CONCLUSION
Now that you have mastered the art of resume and cover
letter writing, it is time to become a seasoned job-hunter.
Everyday, some 32 million people will leave their homes for a
job they absolutely hate. Dark feelings of negativity will touch
every aspect of their lives, including their family, their friends
and not to mention the many activities they put their free
time into.
These people might lack the know-how they need to change.
They might be afraid to leave the security of a weekly
paycheck behind, or they might just feel locked-in to
accepting a dead-end job.
98
Whatever the reason, there is a far better way to live. All it
takes is that first inkling to want more, want better and
then.....to just move on. Sure, there is an element of risk
involved, but that just comes with the territory. Without risk
in life, well....life is not nearly so interesting.
Change is not always easy. We all deserve change, though, if
that is what we need to live a better life. Meaningful purpose
in our lives can be the one driving force that adds dimension
to our days. Finding that meaningful purpose through our
work, through our career, well, that is what life is all about!
Take your passion for life and make that into your career --
live your dreams now while you still can -- your job, your
career, your life -- can be so much more than just a wish, it
can be your truth and your reality.
It is up to YOU!
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Resumes and cover-letters

  • 2. 2 http://fun-factory-store.net TABLE OF CONTENTS Introduction 3 Taking that first step 3 Effective resume and cover letter writing 4 The purpose of your resume 5 Resume presentation is key 5 Wow the employer 6 Elements of a resume that will impress 6 Writing your objective 7 Writing your summary 8 Writing the skills and accomplishments section 9 Resume formatting 10 Three basic formats 10 - chronological resume 10 - chronological resume sample 12
  • 3. 3 - functional resume 13 - functional resume sample 13 - chronological/functional resume 15 - chronological/functional resume sample 15 Writing an electronic resume 17 Put your best foot forward 18 Writing your resume using power words 18 Writing the history/experience section 22 Writing the education section 22 Writing a professional affiliations section 23 Writing a publications section 23 Writing a personal interests section 23 Writing a references section 24 Your resume -- a work of art 24 Do not put in your resume 27
  • 4. 4 A variety of resume samples 27 - banking and real estate 27 - recent business graduate 29 - management consultant 31 - marketing/advertising/public relations 33 - pharmaceutical sales representative 35 The importance of writing cover letters 36 Cover letter outline 37 Key phrases to be used in your cover letter 38 Cover letter samples 39 - in response to a newspaper advertisement 39 - to request a position 40 Cover letter template 41 Conclusion 42
  • 5. 5 INTRODUCTION Employers are forever on the lookout for the resume that jumps out at them. Not in terms of being fancy and pretty to look at. Employers are looking to be impressed! Reading your resume, they want to be able to feel that YOU are the right candidate for the job. They want to be able to do this before ever setting eyes on you! Tall order, right? You betcha it is! The very first step in landing that ideal job is to write an ideal resume and cover letter. Without those two most primary of introductions, there most likely won’t be a first interview! Taking That First Important Step Your resume places you in the front lines when job hunting. It becomes your calling card. It is not about compelling drama or clever prose; it’s a few simple pages, expertly written, containing information that is all about you. Your resume will either place you front and center where all the good jobs are or it will not -- there is no middle ground.
  • 6. 6 It’s Now or Never For the serious job seeker, this “Resume and Cover Letter” ebook will become as a trusted friend. This will be your personal and comprehensive guide to everything you could ever hope to know about conquering the never ending “resume and cover letter” paper trail. Your resume writing skills will become well honed and your resume will be fine tuned. You will learn to sell yourself with simple, yet, effective words. Your resume will not be relegated to the bottom of any pile -- it will be placed where it belongs....at the very top! You will write a resume that will rival any resume written by a top-notch professional writer, and you will do this in complete confidence. Let’s Get Started!
  • 7. 7 EFFECTIVE RESUME AND COVER LETTER WRITING To begin, make a decision to discard any former knowledge learned about the “rules” of resume and cover letter writing. People commonly become stuck in “bad” writing habits from a time gone by. It is almost a certainty that since you last wrote your resume, much has been learned and even more has been changed. This is as it should be, for everyday, very creative people are adding to the resume and cover letter writing arsenal. This ebook is chock full of the most recent and cutting-edge resume and cover letter writing techniques, culled from writing professionals and employment experts. The Basics For years, we have been told that to be most effective, a resume should be only one page. This just does not apply any longer! Today’s resume is creative and unique. Aside from the most essential and key elements, a resume should reflect the personality and need of the job seeker and
  • 8. 8 not be some cookie cutter rendition of what is “acceptable and expected.” Standards in resumes and cover letters have changed dramatically, but, only so far as the job seeker has the creative expression and know-how to pull it off! Therein lies the difference. Everyday, employers read all of the standard resumes. They are required to go through each and every one! But, which one will catch their eye? Formatting in resumes and cover letters has expanded, too. When you consider that your resume will be your own, personalized form of marketing yourself -- this lends itself to all manner of unique communication and expression. Again, so long as the essential elements are included in each resume and cover letter, you are at complete liberty to make certain that your resume will impress and with a bang! Just how, exactly, does one do this? First of all, learn about the most basic principles involved in writing a highly effective resume and cover letter. Once you have this down, the creative expression can begin!
  • 9. 9 Your most basic purpose in writing your resume and cover letter will be to be noticed among the many. You want to stand out as not just a good candidate but as “the” candidate just fitting for the job you want. When you consider that next to your well written resume, not even one hundred other resumes will be written as well as yours, you can see the odds will be in your favor. Your salvation here is in writing a resume that will compel a perspective employer to notice your credentials. If you can master this technique, the rest will be pure gravy. THE PURPOSE OF YOUR RESUME Your resume is an important tool that communicates all about YOU. When it does the job right, you win an interview. Your resume doesn't simply provide a prospective employer with your work history. It speaks loud and clear that you have
  • 10. 10 the credentials needed to be a complete success in this new position or career. Your resume will attract immediate attention. The reader will want to pick it up and read it top to bottom. Interest will be stimulated. An interview will be arranged. Your resume will contain:  Your contact information, i.e. name, address, phone, email address, website address.  A defined job objective.  A work history.  Educational history.  Affiliations.  References.
  • 11. 11 Your resume will be written using professional grade printing and paper. RESUME PRESENTATION IS KEY An employer can have hundreds of boring resumes to pour through. This means when something catches the eye, it must really pop out! Your resume must impress within the first important seconds or it will not impress at all. Employers will quickly scan all resumes and then grab for those that catch their eye best. To write a really effective resume, you will use powerful statements that will impress. This is very important, but, you do not want to oversell! There is a very fine line here and you will learn all about it. Above all, you will make honest statements about yourself. They will be strong statements and 100% true, or they will not be effective at all.
  • 12. 12 Just as you would sell any product that you believe strongly in, you will learn to sell the product that is you! Once you have learned to do this, you will find that you will get a better response from a prospective employer than other prospects do and even those with better credentials. It is all in how you market your product! WOW THE EMPLOYER First of all, who are you writing this resume for? Your prospective employer will be the one who oversees the day to day operations of the company you want to join. They make the hiring decisions and they are entirely invested in ensuring that you are the right one for the job. This person will care about whether or not you can do a good job for that company and so this is the one you are writing your resume for. You want to be sure that you are the right candidate for the job. You want to be sure you know everything there is to know about this company. You want to understand exactly, which qualities are needed to be the right candidate for this job.
  • 13. 13 You want to be sure you are not a good candidate for this job, but, that you are the best candidate for this job. Time to start writing This is the time to put pen to paper and to lay out clearly what your prospective employer is looking for in an ideal candidate. You need to be able to solidify what it is that you bring to the table, even before you begin. Jot down every fine point about your training and experience, your unique characteristics, special talents, even your attitude -- everything that shows you most qualified for the job you seek. If you are new to the job market, be creative and draw on your upbringing, life exposure and anything that can account for your unique experience and qualities. You will begin to be able to connect the dots during this process. Simple statements will turn into sentences and sentences into paragraphs. Keep this information in a safe place. You will use it later to be incorporated into your finished product.
  • 14. 14 ELEMENTS OF A RESUME THAT WILL IMPRESS The primary element of an ideal resume contains powerful and assertive statements about your talents, characteristics and accomplishments. No need to be shy. You are going for the gold so sell yourself with all that is in you! The secondary element of an ideal resume will show “you know your stuff” and know it well! This will be proven by education, experience, work history and any other relevant affiliations that shows the prospective employer that you are a person of substance and not only of design. Keep in mind that the more standard resume will simply be a chronological account of a very boring life and most people will not give it a second glance. Write your resume to be interesting and even impressive and watch as your phone rings for that important interview! You will write a resume that does much more than just inform; you will write a resume that compels to action! Your resume will become as a good bargaining tool! Your
  • 15. 15 prospective employer will be interested and will stand up and take notice! This is exactly what you want. Be bold about your assertive statements, but, not too bold. Leave them wanting for more. Tease a bit with nuggets of information and let them be interested to know more. WRITING YOUR OBJECTIVE Be very clear in defining the name of the job or job title you are so qualified for. Be specific. Avoid general terms such as: I am seeking a Management position. Well, OK, but what kind of Management position are you seeking? Marketers signal in on one product at a time and so will you! You will hit the bull’s eye when you define your precise career direction and put that down on paper. When your prospective employer reads it, they should have no doubt that you are seeking the exact job that they need filled. After starting your resume with your contact information, your next section will clearly start with your job objective. Once your prospective employer can see that what you bring
  • 16. 16 to the table is what they want, they will continue to scan for more. Employers separate the wheat from the chaff very quickly. They look for objectives that meet with their own expectations. They know there are many prospects out there that really don’t know what they want. Employers are not looking for these types. Your objective will convey that your objective proves you will make the kind of contributions to the company that they need and want. Keep in mind, too, that an employer is looking for a candidate who will meet their own needs, and not for one who is looking to meet his or her own goals and agenda. Your goal can be to offer this company your unique skill set and experience, but, the key is in putting that across in a way that proves you are their to service them and not the other way around. Your resume must grab them within the first few seconds, so, your objective must be dynamite! Clearly state the job title
  • 17. 17 you are going for and then add a few key phrases to show you will meet their exact needs...more on this later. WRITING YOUR SUMMARY The Summary element of your resume needs to pack a punch to be most effective. It contains the best about how and why you qualify for the job. You want the employer to focus in quickly on this section because it will highlight your most important accomplishments, talents, and qualities. After reading your Summary, the employer should know, without any doubt, that you are the best man or woman for the job. This is where you will shine! This will be your moment to show your stuff. After reading this section, the employer will be compelled to read more! Writing this section, you will use many colorful and descriptive words. If one of your best talents is sales, write
  • 18. 18 that you are a gifted salesman, able to close the deal in record time! If your talent is hairdressing, write that your creations have been featured at XYZ hair show and that your technique is now copied in Salons throughout the Mid-West! You get the idea. This section will only contain information about you that is commendable and that will set you apart from the crowd. Using the right kind of descriptive, complimentary words, you achieve this handsomely. Your summary will show your prospective employer that you alone will be the best fit for the position needed to be filled. Tailor your Summary to your Prospective Employer’s Needs Before writing your resume, you wrote notes on what makes you the best candidate for your intended position. You will have looked at the many characteristics and qualities that you believe your prospective employer will be looking for in the ideal candidate.
  • 19. 19 Now is the time to tailor your Summary section to matching those specific needs. Every statement made in your Summary section will be targeted to show the employer that you have what it takes to fill that position. Work on writing positive and affirming statements that exemplify your unique abilities and talents to be most affective in the intended position. Practice using descriptive words. If you want to write that you are a good leader, write instead that you are “proven leader” with initiative and motivational skills that cause others to act! Describe why you are good at what you do and leave no room for interpretation. Using words like “good” and “competent” speaks in general terms. Describe how you possess these attributes and you will have done your job well! Below, you will find a variety of suggestions for composing your Summary section. You can select those that best suit your skill-set. Experiment a bit, first, and then zero in on those that best reflect what you have to offer a perspective employer. Remember, your Summary section is critical to your resumes success.
  • 20. 20 Few people will use all of the suggestions. Doing this might be seen as over-kill. You are encouraged to say the most, while writing the least.  Start with a concise phrase that describes your profession.  Next, another concise phrase showing your broad or specialized experience.  Make a few more concise statements to show the following: - the full extent of your skill-set - the variety of your skills - diversity in your experience - an accomplishment worth noting - Anything remarkable about your accomplishments. Optional  Professional achievements  Personal Characteristics worth noting  Concise statement to highlight professional objective.
  • 21. 21 WRITING THE SKILLS AND ACCOMPLISHMENTS SECTION In the Summary section of your resume, you can brag a little. In the Skills and Accomplishments section you can brag a little more. This section will cap off all that qualifies you for your intended position. You will show your prospective employer that there can be no other and the journey stops with YOU! How do you do this best? You continue to show that you are the right one for the job by going into better detail about all that you wrote of in your Summary section. This requires careful wording so as not to be repetitious. If you can pull this off professionally, using words that glow, you will have the attention you are looking for! The most key point about writing this section is you are not going to inform. You are going to highlight in more detail, what your prospective employer already believes to be true about you as an ideal candidate. The Purpose of your Skills and Accomplishments Section
  • 22. 22 Go into good detail about the following:  Any benchmarks or landmarks accomplished as the result of your unique skill-set.  Using facts, figures and statistics, show how your best efforts showed the best results.  Your specific talents and unique gifts as related to your job.  All accomplishments that sets you apart. To be most effective, you will use clear, crisp writing that sums up. You are going into detail here, but not so much that this section reads like a story. Key Point -- Write so that you give hints and not complete details. You want your prospective employer to call you in for the interview to learn more! This is critical.
  • 23. 23 RESUME FORMATTING There are Three Basic Resume Formats The three basic formats of resumes are: Chronological, Functional, and Chronological/Functional combined. The Chronological resume is the more structurally formatted of the three.  Experience section is the key.  Jobs are listed in detail.  No focus of skills or achievements at beginning of resume.  Used generally when remaining in same job or career.  Caters to conservative type positions.  Always has an Objective section and Summary section.  Used especially with legal and academic professions. This resume type is ideal when:
  • 24. 24  Applying for positions within a more conservative profession.  Of particular interest to older, more traditional types.  Wanting to show good job detail and highlight employer names. This resume type is not ideal when:  You want to showcase your best qualities and experience.  Wanting to make a change in career.
  • 25. 25 Example of a Chronological Resume John Pavlow 1032 Sherwood Street, Wildwood, NJ 07886 201-555-9384 jpavlow@aol.com SKILLS: Proficient in Windows, Microsoft Office, HTML, C, C++, Java and conducting Internet research. Fluent in both French and Spanish. Excellent interpersonal skills and fine-tuned organizational ability. WORK EXPERIENCE:  1984-Present: Forsythe Metals & Alloys Company, Secausus, NJ Manager, Chemicals Procurement Successfully managed a corporate group that purchases the key chemical raw materials for more than 150 plants within
  • 26. 26 the US Initiated all purchase decisions for pulp and paper chemicals, plastic resins, inks, waxes, coatings, solvents, plastic film and sheet, and lignosulfonates. Directed six professional buyers and non-exempt employees. Personally created, developed, and implemented a critical cost reduction program with a total savings of more than $1 million per year. Established pioneer program in support of Hazardous Waste Disposal project. Chaired meetings of strategy planning and successfully negotiated for new cost-effective raw materials.  1992-1994: Allied Metals & Alloys Company, Secaucus, NJ Materials Manager Designed key systems and procedures to establish automated purchasing functions for C&K Chemicals, a subsidiary of AB&X. Implemented primary purchasing activities between corporate purchasing and C&K.  1988-1992: Chemicals & Pharmaceuticals, LTD., Secaucus, NJ Purchasing Agent
  • 27. 27 Successfully negotiated some $60 million in specialty and commodity raw materials. Contributed largely to Mistek’s cost reduction programs. Initiated liaison function between corporate purchasing and Mistek of America, Ltd. This program greatly improved reporting systems between plant Managers and purchasing department.
  • 28. 28 EDUCATION:  Master of Science in Chemistry, Browns University, May 1980  Bachelor of Science, University of America, May 1975. Major: Chemistry and Business. References available upon request. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ The Next Basic Resume Format is the Functional  Showcases achievements and major skills from the top.  Clearly states your strong suits.  Employer does not need to read through boring job details.  States (through summary) all you will bring to the table.  Only brief mention of company names and positions held. This resume type is ideal when:
  • 29. 29  Wishing to change careers, for those who job-jump, for homemakers returning to workplace, for students and the military.  Wishing to make only a minor change in job direction.  Highly recommended by resume writing professionals.  Used as an effective aid in achieving a new direction or goal. This resume type is not ideal when:  Read by a more conservative employer looking for more information on each of your jobs. Example of a Functional Resume Janice P. Smythe 1692 Banff Rd., Portland, OR 97208 (555)823-6169 jsmythe@msn.com
  • 30. 30 Insurance Law Practices:  Directed management on insurance company policy and legality of key insurance transactions.  Evaluated critical legal decisions and implemented necessary changes in insurance clauses to line up with corporate policy and to protect company from fraudulent insurance claims.  Directed claims department in appropriate filing procedures to identify against over-payments.  Initiated formatting and wording of all critical legal documents such as insurance claim contracts and payment release papers. Corporate Law Practices:  Created and developed key corporate law structure policy and procedure, wrote landmark manual on corporate legal rights.  Retained as leading law agent for several major corporations in wide variety of essential law transactions. Real Estate Law Practices:  Performed multi-million dollar sale and transfer of prime commercial property.
  • 31. 31  Performed detailed ownership and transfer searches.  Created and executed appropriate forms for commercial deeds, mortgages, and leases.  Acting trustee of multi-million dollar commercial property and recommended help funds for investment. Work Experience:  1985-Present: Commercial Underwriters of America, Inc., New York, NY - - Head of Insurance Services Education:  1984: University of California Law School. LL.B., Insurance Law Policies, Corporate Law Policies, Estate Planning and Income Tax Policies.  1992: University of California. BA Degree, Major: Geography References on Request
  • 32. 32 The Final Basic Resume Format is the Chronological/Functional Combined  Can include headings of various jobs held with description of accomplishments. OR  Only a brief job description chronology.  Only a brief Achievements and Skills section. OR  More detailed Summary that includes skills and qualifications. This resume type is ideal when:  Wishing to take advantage of both resume types.  Highlights positives and down plays any possible negatives of either type of resume. This resume type is not ideal when:  Wishing to present a shorter resume.
  • 33. 33 ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Example of a Combination Chronological/Functional Resume PETER J. PROBOST 222 Sport Crescent, New York, NY 95520 (336) 746-1345 bb3177@appstate.edu EDUCATION Avondale University Bachelor of Science, Geography Cooranbong, Australio 1998 GIS Minor in Geology
  • 34. 34 GIS INTERNSHIP American Geological Society New York, NY 1999  Developed a geomorphic prototype data base with Arc/Info and ArcView on a UNIX platform.  Performed leadership role in the development of maps for use with the “Map of the World” radioactive waste site assessment. RELATED SKILLS Computer Software and Operating Systems: Arc.Info (PC and UNIX),ArcView, SAS, Atlas GIS, Surfer, ERDASIMAGE, MapInfo, GSMap, GSMCad, XV, PaintShopPro, Corel Draw, all versions MS Word, MS Power Point, DBExpert, WordPerfect, Lotus, Color Works, Canvas, and C programming
  • 35. 35 Advanced knowledge of: UNIX, Windows, MacOS, and OS2. Technical Expertise:  Intermediate experience with interpreting air photos and satellite images, digitizing of web site design and advanced knowledge of web site analysis.  Published credit for 6 geological maps. SELECTED WORK EXPERIENCE Beaker Inn and Lodge Manager, South Dakota 1993- 1998 Maintained long term work relationship while engaged in a full academic course load throughout college.  Managed and supervised staff of 14 employees.  Trained newcomers.
  • 36. 36  Reported to owner.  Responsible for overseeing entire operation in owner’s absence over summer season. REFERENCES AND PORTFOLIO Available upon request ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ WRITING AN ELECTRONIC RESUME An Electronic Resume will not be read by an employer until it has, first, been scanned by a computer. More and more, employers are opting for this method of finding the best candidate for their position. Even when your qualifications are especially good, and you are very confident that you are the best candidate for the position, unless your resume meets with the standard in formatting, your resume will *not* reach the employer’s desk. Those that are not aware of how to format an
  • 37. 37 Electronic Resume, even with stellar qualifications, will never be called in for that important interview. Below are the elements necessary to meet the Electronic Resume standard: Write using Nouns and not Verbs -- Nouns are the dominant words in a scannable resume. Use descriptive words such as bookkeeping, supervisor and Pratt & Lambert. Use of Descriptors -- Use keywords such as education, skill- set, experience, talents and abilities. These are the words employers look for when wanting to fill a position. Use plenty of keywords. The more, the better! Fancy is Out -- Scan able resumes are very conservatively written. Do not decorate and do not use uncommon typefaces. Use only white or beige paper, do not underline and do not use italics. Use Simple Design -- The computer will read text and not graphics. Anything that is complex, such as tables and leader dots, should be excluded.
  • 38. 38 Avoid Abbreviations -- With the exception of very common abbreviations, such as, BA (Bachelor of Arts,) use full terms. Write your Name First and then your Contact Info on a Separate Line Make Good use of White Space -- Leave ample space between sections for the computer to pick up that one section has ended and another has started. Write using Proper Language -- Use common words that all people will understand. Three to Four Page Resume is Acceptable -- The hard and fast “one-page” resume rule no longer applies. Electronic resumes run 3-4 pages in length. A separate section of this ebook will be devoted to a variety of different resume types and formats. This will give you full creative licensee to select what suits you best. Getting the basics down first, though, is every bit as important as the final product that you will create using this ebook.
  • 39. 39 The more creative that you will be in writing about yourself, your credentials, your experience and everything else of importance to a prospective employer, the better. This next section will deal with the *why and where for* in writing specific information in a variety of ways. There will be something of interest here for everyone. PUT YOUR BEST FOOT FORWARD The job of the employer is to pour through, sometimes, hundreds of resumes each and every day. They have a well- trained eye for scanning and for identifying the candidates that interest them most. All the same, they must read through all kinds of really boring information. Some resumes read like a long list of data that is anything like remarkable. Your resume, however, will not. Your resume will be formatted to give your prospective employer your most meaningful and interesting information first and then all of the pertinent, less exciting information, after. Your resume packs a punch to begin with and then you boldly assert your best qualities and talents. Now, you will back up
  • 40. 40 your assertions by proving you know your stuff. You will now show how qualified you are for the job based on your work experience. WRITING YOUR RESUME WITH POWER Use These Resume Power Words with Confidence A accomplished advertised arranged achieved advised assembled acquired analyzed assisted adapted appraised audited adjusted approved augmented administered arbitrated authored B budgeted built
  • 41. 41 C calculated conceived coordinated catalogued conceptualized copyrighted charted conducted corrected closed (a deal) consolidated corresponded coached constructed counseled compared consulted created compiled contacted cultivated completed controlled composed convinced D debugged detected discovered decreased determined dispatched delegated developed distributed delivered devised documented designated diagnosed designed directed
  • 42. 42 E edited enhanced examined elicited enlarged exceeded eliminated established executed empowered estimated expanded engineered evaluated explained F fired flagged formulated founded G gathered generated guided H headed hired
  • 43. 43 I identified initiated interpreted ignited innovated interviewed implemented inspected invented improved installed inventoried increased instituted influenced instructed J justified L lectured lobbied logged led M maintained mediated motivated
  • 44. 44 managed modified manufactured monitored N negotiated O obtained ordered overhauled operated organized P patented prepared programmed performed presented promoted persuaded presided proposed placed processed provided planned produced purchased posted proficient
  • 45. 45 Q quantified qualified R recognized reorganized researched recommended repaired restored reconciled replaced reviewed reduced reported revised referred represented regulated rescued S scheduled sold suggested screened solved supervised selected steered supplied served streamlined systematized simplified studied
  • 46. 46 T taught tracked transcribed tested trained translated traced U updated utilized V vended W won wrote As a practice exercise, take your old resume, and at random, look for places to insert good power words. Watch how quickly your old resume will be transformed!
  • 47. 47 Make good use of adjectives when writing your resume. Remember, an Adjective Describes. When writing your resume you want to be able to describe all that is important to you and your accomplishments. Write with description and your resume will be more interesting!
  • 48. 48 WRITING THE HISTORY/ EXPERIENCE SECTION You can use a number of headings here: "Professional Experience," or "Professional History," they both work well. Shy away from using: "Work History," or just “Employment.” These are not as effective and they don’t look as professional. To focus your reader, list all jobs held in reverse chronological order. Concentrate on giving good detail about your most current positions and offer only limited information about the jobs held earlier on. In many cases, you can write a simple statement to sum up holding several jobs earlier on. Decide which you want to highlight more, your job titles or the names of the companies you worked for. The one you wish to highlight is listed first and then the next follows. Example: Dow Chemical Petroleum, Ltd. - Product Engineer OR
  • 49. 49 Product Engineer - Dow Chemical Petroleum, Ltd. For this section include all service work and internships as well as any key volunteer experience. This section is not only for paid experience. WRITING YOUR EDUCATION SECTION As with your History/Experience section, list your Education credentials in reverse chronological order. Show your completed degrees or licenses first, and then show your completed certificates and key training. Follow by listing Education in progress with a proposed date of completion. Boldtype anything you wish to highlight, such as your completed degrees. No need for too much detail here. Be concise by showing only your major as well as any awards and distinctions received. To be impressive list grade point averages of 3.5 or better and highlight any courses of study engaged in currently as it relates directly to the position you seek.
  • 50. 50 If your awards and commendations are impressive, give them a section of their own. Always quote sources to substantiate.
  • 51. 51 WRITING A PROFESSIONAL AFFILIATIONS SECTION In this section show your community involvement and highlight current participation, especially in an area that might impress the employer as being relevant to key work issues. Give detail to show your abilities within specific areas, such as: “Initiated leadership role in organizing minority group of women wishing to return to the workplace.” List participation on a Board or as a Chairman. Hold back when stating political involvement as this can be judged negatively by an employer or company. WRITING A PUBLICATIONS SECTION If you can offer experience in this section, your employer will be impressed! Only highlight published material and summarize if you have lots of credits. Include stellar critiques and comments of your work and edit to contain only the most impressive.
  • 52. 52 WRITING A PERSONAL INTERESTS SECTION This can be a tricky call for someone who does not have a lot of job hunting experience. Do you or do you not write a Personal Interests section? In most cases, you do not! Those with targeted personal interests and skills that relate directly to the job sought can take advantage of this section to highlight how their hobbies and interests relate to the position they seek. For example, a baker who is applying for a chef’s position might present a prospective employer with cookbook recently published. This showcases talent, creativity and ability! An employer would like to see this! On the other hand, an accountant seeking a managerial position within a large corporation would not be smart to include a Personal Interests section to highlight his interest in collecting 18th century currency from Spain.
  • 53. 53 This becomes a judgment call on your part! In most cases, candidates opt to forgo this section.
  • 54. 54 WRITING A REFERENCES SECTION The final closing of your resume can read, “References on Request,” or “References Available upon Request.” Some candidates don’t use this as a close, however, and the prospective employer generally will assume you have references to offer. An employer will not hesitate to ask for references when needed and they most always are. Consider writing a separate page listing a few really good references. Include contact information, as well. You can hand this page to your prospective employer when needed and so, this is always good to have on hand. YOUR RESUME -- A WORK OF ART Now that we have covered the most basic elements of an impressive resume, let’s take a look at some finer points. Your resume will be written to look appealing to the eye. This is best accomplished by keeping in mind:
  • 55. 55  Structure looks clean and flows well.  Very easy to read/not at all complicated.  Easily understood with simple wording and phrases.  Contains good overall balance.  Not crowded/contains plenty of white space.  Sections are concise and shorter when possible. All formatting should be offered consistently. Not too heavy on the bolding, italics and underlining. This should only be used for best effect and not in uniformity. Your resume will be your front line in communication. Before you meet your prospective employer, your employer will meet you via your resume. Your resume will be error free. This means free or typo’s, improper spelling, poor grammar, lack of punctuation and no errors in facts.
  • 56. 56 Key Information Included in your Resume:  Name  Address  Phone  Email  Positions held list  Reverse chronological order  Education credentials  Degrees attained  Targeted information as necessary Positions Held List will Include:  Position title  Name of company  City and state of company  Years there  Earlier held positions can be summarized  Part time work can be excluded
  • 57. 57 Your resume will be targeted to show your suitability for the desired position. This position will be a goal you wish to achieve. You will be able to show how and why you are the best candidate for this position. Your resume will show you are uniquely qualified and should be chosen. Your resume will contain no filler. You will only highlight your best and this will be expertly brought across by the use of strong, clear wording and phrases that are descriptive and colorful. Your resume writing will persuade and cause your employer to want to know more. You will hint at attributes, not giving out too much information. You want your employer to feel compelled to bring you in for the interview. Your resume will grab the eye through the use of design, formatting and proper balance. Your resume will impact. The prospective employer will immediately grasp your meaning and will not feel the need to read through entirely. Your resume will contain powerful words and statements that will convey a message of impressive credentials and experience. Show you will get the job done better than anyone else.
  • 58. 58 Write about your qualifications through clear statements about what you have accomplished. Don’t bore them with long-running lists of your potential, talents, or previous job responsibilities. Show the exact results of your targeted accomplishments. Make good use of adjectives to show the extent of your skills and experiences. This will show you are results-oriented. Write to be concise and keep to the point. Write sentences as short and direct as you can. Eliminate all repetitions. Don't use several examples when one example has the same impact. Avoid trying to impress by using larger words. Be as direct as possible and avoid complex sentences. Use good variety by offering short and punchy sentences along with sentences that are longer. Don’t repeat a power verb within the same paragraph. Punctuate throughout for easy reading. Create a work of art! Use the best supplies for your resume. Use a laser printer or an ink jet printer to produce the best results. Use a good-sized typeface (font) in 11 or 12 point. Use off-white, ivory or bright white 8 1/2 x 11-inch paper, in high
  • 59. 59 quality. Submit a resume without smudges, staples and leave a generous border. A shorter resume is often best, however, if what you need to write takes up 3 pages, then offer 3 pages. There is no hard and fast rule for resume length. Just make certain you don't bore them with the details. Always leave them wanting to know more. Remember, you are marketing yourself and not your entire life history. Add good variety. Break it down into sections. Your resume will contain no more than six lines of writing in any one writing section or paragraph (summary, skill section, accomplishment statement, job description, etc.) If you require more, start a new section or a new paragraph. Submit an accurate telephone number with area code. Be sure the phone number on the resume will be answered in- person or by an answering machine, Monday through Friday, from 8-5pm. You want to be available when invited in for that important interview.
  • 60. 60 If you don't have an answering machine, buy one. Include your e-mail and fax numbers as an alternate means of reaching you. Omit any kind of information that can be seen as being controversial, such as political affiliations. Start each section with your most important information on the first line. This will be read the most. Use bold caps to highlight. Your name, section headings, skill headings, titles or companies, degrees, and school name can all be written in boldface. Your name should be on top of each page of your resume.
  • 61. 61 DO NOT PUT IN YOUR RESUME  RESUME at the top of the your resume  Flowery "objective" statements  Salary information  Addresses of former employers  Why you left your previous jobs  The names of supervisors  Detailed references ONLY THE FACTS While you definitely want to sell yourself, you want to do this honestly. Do not inflate the truth to put yourself in a better light. You will need to be able to back up all claims about yourself. A VARIETY OF RESUME SAMPLES There are a very wide variety of resume styles set up to contain specific information depending on the experience of
  • 62. 62 the applicant. Resumes can be categorized by profession and experience, such as: Nursing, Legal, Teaching and Business. Below are a few sample varieties of resumes written a specific way to highlight a specific profession. There are hundreds more! Banking & Real Estate Resume Sample ANDREW PONDS 456 Pondrew Circle St. Louis, Missouri, 55555 (555) 555-5555 email: ap4545@udu.net QUALIFICATIONS  Outstanding communication, presentation, and sales skills  Strong ability in personnel interviewing, training, and motivating  Skilled in organization and office procedures  Ability to achieve immediate and long-term goals and meet
  • 63. 63 operational deadlines EXPERIENCE Development Corporation, 1990 - Present St. Louis, Missouri Vice President Planned successful marketing and advertising strategies targeting and developing new accounts, bringing more businesses and greater economic support to the city Expanded customer base through a variety of effective sales techniques Delivered convincing oral sales presentations to upper management of major companies
  • 64. 64 Effectively coordinated the hiring of subcontractors and monitored their performance Able Bank St. Louis, Missouri 1979 - 1990 Consumer Banking Manager-Supervisor Promoted 3 times in 7 years from Teller to Consumer Banking Interviewed, trained, supervised, and evaluated up to 22 employees Identified and resolved conflicts between public and bank, employees and management, clarifying work relationships and alleviating communication problems As Secretary to Board of Directors attended monthly board meetings, took minutes, and handled all Board correspondence and directives Initiated promotion of bank products utilizing various marketing and advertising methods
  • 65. 65 Other positions held: Wall-Mart: Hired as Desk Clerk, promoted to Lead Manager. Anton Fishery: Hired as Window Washer, promoted to Front Desk. EDUCATION Monteray Business Careers Institute 1975 - 1979 St. Louis, Missouri Office Management Banking Courses, Seminars, Workshops American Institute of Banking Introduction to Supervision Commercial Loans Principles of Banking First American Corporation Building Retail Business Managing Retail Business
  • 66. 66 Quality Service University COMMUNITY INVOLVEMENT * Alpha Beta Sorority, Past President, Secretary * American Business Association, member American Business Club (AMBC) Secretary. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Recent Business Graduate Sample Resume Gerry Traindorf 3332 Orange Drive 516-555-5555 Korham City, NY 55555 Personal Profile
  • 67. 67 Academic background in International Business, Marketing, Economics, and History, including a semester of study in Great Britain. Practical foundation of administrative, supervisory, computer, and organizational skills acquired from broad-based part-time work experience. Enthusiastic, resourceful and trainable. Offer old-fashioned work-ethic and excellent prioritization abilities developed through balancing of rigorous academic and employment objectives throughout high school and college. Will do whatever is necessary to get a job done. Education New Fellow University New York, NY Bachelor of Arts in Business 2001 - 2005 Concentration: Business and Economics Member: Languages Club Representative courses: Marketing, Economics, Accounting, Business Information Systems, Management, Corporate Finance, International Trade and Investments, Business Law,
  • 68. 68 Statistics, Quantitative Methods, International Relations, History and Culture of Africa. University of Klein London, England International Culture 1988 - 2001 Studied British and Western European life and culture from medieval times to present. Gained a valuable overview of European economic and social culture through travel throughout Great Britain, Ireland, France, Italy, Germany, Austria, Belgium, and the Netherlands. Observed European and British cultural differences, economic and business practices, currency exchange, Euro Dollar conversion process, and national political environments. Business Experience International import export exposure with UPS. Learned to work in high-pressure, quick-response disaster environment with Red Cross. Gained supervisory and training knowledge
  • 69. 69 from NYU's Arts' Department. Experienced working in local government with Nassau County. Performing Arts' Assistant New Times University, Cheshire, NY 1999 Estee Launder Assembler/Auditor Graver Packers, NY 1998 International Audit Clerk United Delivery Service, NY 1997 Audit Clerk Nassau County City of Nassau, NY 1996 Flight 555 Disaster Aid Blue Cross, NY
  • 70. 70 1995 Key Computer and Communication Skills Mastery of Microsoft Word, Excel, and Access; Windows. Published writer and editor. Management Consultant Sample Resume MANQUIST P. ROB 5333 Western Blvd. (555) 555-5555 Los Angeles, CA 55555 mct55@anydomain.com PROFESSIONAL GOALS Leadership role in a management consulting firm whose clients will benefit from my strengths in revenue enhancement, economic analysis, product development,
  • 71. 71 governance system development, performance bench- marking, and other organizational enhancements. QUALIFICATIONS Projects: Project management support pertinent to managed care delivery systems for HMOs, IPAs, medical groups, multihospital systems, and national health care providers. Verbal: Client communications/interaction (medical directors, chief executives, administrators), interdisciplinary team collaboration, and management reporting. Research: Data collection, organization, and analysis; investigative and interviewing skills. Finance: Predictive models, financial impacts, budgeting, projections. Economics degree. Bilingual: Fluency in Spanish language, business etiquette, and culture.
  • 72. 72 Computer: PowerPoint (multimedia presentations), Excel (financial modeling, budgeting), Word (report generation, business communications), and E-communications. EXPERIENCE MEDICAL MANAGEMENT ADVISORS, Los Altos, California 1997 - Present Consultant for consulting firm servicing market-leading health plans, integrated delivery systems, integrators, and providers throughout the US Clients include Columbia-HCA, Cedars-Sinai Medical Center, U-Mass Memorial Health Care, and others. Provide project support in strategy and planning, network design operations and organization, and health care finance. Sample projects: Challenge: For New England regional health system-expand scope of services, create physician-linking mechanisms, foster medical group-hospital relationships, and optimize acquisitions position.
  • 73. 73 Action: Developed and implemented instrument to conduct national survey; determined respondents' needs and interests in joining client's new institute that is designed to provide expertise in practice management, managed care administration, and population-based management. Result: Proposed infrastructure model, regional sites, program content, and target groups to participate in unique think-tank/training institute; program will link physicians and senior management from key IPAs and medical groups, expand scope of services, and provide client with solid acquisition opportunities. Challenge: For leading Midwestern health system-develop revenue enhancement opportunities. Action: Collaborated with team to identify 14 major opportunities and was assigned to handle Medicare Select component. Conducted competitor research; prepared financial models (administrative and marketing budgets, hospital impacts, enrollment projections, annual growth rates); structured product benefits; developed story-lines, slides, and materials for client presentation.
  • 74. 74 Result: Client selected Medicare product as strongest growth opportunity with a projected revenue enhancement of $10 million. EDUCATION Scripps College Edgeton, CA Bachelor of Arts, English/History; minor in Economics 1997 Sigma Delta Pi. Economics, history, and literature courses University of Sandrais Spain 1995
  • 75. 75 Marketing/Advertising/Public-Relations Sample Resume Chance Braithwait 145-87 21st Street Bevins, NY 55555 555-555-5555 cbraith@anydomain.com Objective: Management Level in Marketing/Advertising and Public Relations Profile Enthusiastic, resourceful, and trainable recent graduate with academic background in communications and internship experience as Communications' Program teachers' assistant. Offer old-fashioned work-ethic and excellent prioritization abilities developed through balancing of rigorous academic and employment objectives throughout high school and college years.
  • 76. 76 Professionally committed and responsible. Adapt easily to new situations. Successfully handle a wide range of functions using a combination of creative, organizational, and writing skills. Maintain focus in demanding work environments, under deadline and pressure conditions. Meet challenges head-on and always find a way to effectively complete multiple assignments or tasks. Education Bachelor of Arts in Marketing Post University, Greenmail, NY 2003 Courses included Introduction to Public Relations, Message Criticism, Advanced Public Speaking, Interpersonal Communications, Organizational Communication, and Persuasion. Internship
  • 77. 77 Teachers' Assistant Post University, Greenmail, NY 2002 Assisted professors in planning, teaching, and record-keeping for forty-two students in two Communications classes: Interpersonal Communication and Group Interaction and Discussion. Tutored students daily and taught one day per week. Wrote study guides and held review sessions. Aided in preparation of professors' lesson plans and prepared lesson plans for own teaching. Served as liaison between students and teachers. Kept teachers' attendance records and grade book. Originally suggested internship to one professor and pursued existing opportunity with the other. Received excellent evaluations from each teacher and from students. Computer and Communication Skills
  • 78. 78 Proficient in Microsoft Word and Excel. Work in PC and Mac environments. Accomplished writer, editor, and public speaker. Conversant in Spanish. Employment Donways Grocery Deli Clerk Flowerside, NY 1999 Theater in the Round Theater Attendant Flowerside, NY 1998 to 1999 St. John’s Nursing Home Nurse’s Aide Bayside, NY 1995 to 1996
  • 80. 80 Pharmaceutical Sales Rep Sample Resume ANDREA PROPIST 5555 West Norland Treydon, California 55555 Phone/Fax (555) 555-5555 aprop@yourdomain.com CAREER FOCUS Senior Pharmaceutical sales position with a research-driven organization committed to developing and marketing products that preserve and improve the quality of life. PROFESSIONAL PROFILE Experienced Professional: 14 years' sales experience, including national key accounts management, product launches, territory management, and training of national and retail sales associates.
  • 81. 81 Technical Skills: Good grasp of medical terminology, anatomy and physiology, systems and disease processes, as well as managed care, the formulary system, and cost issues facing practitioners. International Orientation: Multilingual skills include fluency in Italian, French, and German; classical studies in Latin; conversational Spanish; extensive travel throughout Europe; former resident of Italy. SALES & BUSINESS EXPERIENCE Atone House Co., Inc. Fullerton, California 1990-1997 Cofounded construction company that specialized in fabrication of marble and granite, as well as installation of exterior finishes for commercial structures. Developed marketing strategies for public and private-sector accounts. Served as primary contact regarding contracts, fees, billing, and project scheduling. Sales Performance: Built annual sales from start-up to $600,000. Identified niche market that delivered above-
  • 82. 82 average returns, in many cases adding more than 22% to profit margin. Account Service: Developed relationships with decision- makers that led to major contracts (e.g., Well-Known Theater restoration, State of California prison, numerous medical office buildings). Expense Management: Negotiated supplier discounts on purchases of raw materials; implemented quality control system to control labor expenses at well-below industry average. Jacoby and Sons Los Angeles, California 1983-1990 Negotiated exclusivity agreement as sole US importer and distributor of Sabattini, a premier collection of silver object d'art and household implements. National Sales: Developed national sales presence, opening major markets (Chicago, Dallas, Miami, New York, San Francisco, Beverly Hills) and establishing 160+ high-end accounts such as Gums, Gnomon Marcus, and Bergdorf
  • 83. 83 Goodman (average opening order was $17,000). Conducted sales seminars for territory reps and retail sales associates. Event Management: Organized promotional exhibits at major US museums, including the Art Institute of Chicago and Museum of Modern Art in New York. EDUCATION International School of Design Milan, Italy Interior and industrial design 1980 - 1983 Institute Tenneco Linguistic Cardinal Ferrari Milan, Italy Business 1978 - 1980 THE IMPORTANCE OF WRITING COVER LETTERS The cover letter is every bit as important as your resume and should always accompany your resume or CV. Your cover
  • 84. 84 letter introduces you (and your resume) to your prospective employer. Your cover letter serves to ask for an interview. Your prospective employer then decides whether or not to read your resume to learn more about you. When all is said and done, the prospective employer will feel compelled to call you in for that important interview to learn more about you. Below is an outline on how to write an effective cover letter. Following, there are several different examples of a cover letter, including a basic cover letter template.
  • 85. 85 COVER LETTER OUTLINE – HOW TO WRITE A GOOD COVER LETTER Top left hand corner of letter, write your contact details, date Jennifer Tilly 2150 Orange Grove New York, NY 55555 (555) 555-5555 February 20, 2009 Write contact details of prospective employer Mr. John Smythe Director Icon Management 5854 Tombon Road New York, NY 55555
  • 86. 86 Dear Mr. Smythe Opening paragraph - Use an opening that will bring yourself to the attention of the reader and make clear the exact job you are applying for. Use one of the following: 1. Summarize the opening 2. Name the opening 3. Request an opening 4. Question the availability of an opening Secondary paragraph(s)- Provide descriptive information to provide the reader with good reasons to invite you to an interview. Use a variety of the following: 1. Education 2. Work experience 3. Ability to work with others and/or alone 4. Interest in your field 5. Interest in the company 6. Responsibilities in previous positions
  • 87. 87 Closing paragraph - This will be written so your prospective employer will take action! Take the initiative and suggest a good time for you to come in for an interview. Be sure to include all of your contact information, including your email and fax numbers. Close with: Sincerely, Enclosure (this will be your resume) To review, you will always begin your cover letter by placing your full name, address, telephone number and email address, if you have one, in the top left hand corner of your letter. You will follow this with the same information addressing your letter to your prospective employer. When addressing your prospect, always use full name, address, etc., and do not use abbreviations. Address your letter directly to the person in charge of hiring.
  • 88. 88 Sign your letter by hand. KEY PHRASES TO BE USED IN YOUR COVER LETTER 1) I am writing to you in response to your advertisement in the Washington Post, dated May 13th, 2004. 2) As you can see from my enclosed resume, my experience and accomplishments match this position’s requirements. 3) I would like to point out......(add text that is most relevant to the position.) 4) During my 5 yrs. with Amsted and Querns, I initiated extensive improvements that resulted in garnering 30 more clients for the period ending.... 5) I would appreciate the opportunity.... to meet with you to discuss my qualifications for your position, OR,...to speak with you in person. 6) Please accept this letter as an expression of my interest in the position of...
  • 89. 89 7) A copy of my resume has been enclosed for your review. 8) I believe that my skill-set matches perfectly with your requirements. 9) I possess the right combination of nursing skills to be an asset to your organization. 10) I would welcome the opportunity to meet with you to discuss my potential contributions to your company. 11) I look forward....to hearing back from you....OR.....to your reply.
  • 90. 90 Cover Letter Sample in Response to a Newspaper Ad Jennifer Tilly 2150 Orange Grove New York, NY 55555 (555) 555-5555 February 20, 2009 Mr. John Smythe Director Icon Management 5854 Tombon Road New York, NY 55555 Dear Mr. Smythe I am writing to you with regards to your advertisement, February 19th, in the Washington Post, for a Sales Assistant, specializing in Public Relations and Marketing. As you can see from my enclosed resume, my experience and qualifications match this position's requirements.
  • 91. 91 I especially would like to point out at this time that I graduated from the renowned Brown’s Public Relations College and I have a history of exemplary service in the field of Marketing and Advertising. I have had the very good fortune of working side-by-side with seasoned PR representatives, this past 5 years. During my stay with DeClerc Advertising, I added 30 new clients to their already impressive roster and I was quickly promoted through the ranks all within my first year. I look forward to the opportunity to speak with you and I will call you within the next three days to arrange an interview that will be convenient for you. Sincerely, Enclosure (this is your resume)
  • 92. 92 Cover Letter Sample to Request a Position Jennifer Tilly 2150 Orange Grove New York, NY 55555 (555) 555-5555 February 20, 2009 Mr. John Smythe Director Icon Management 5854 Tombon Road New York, NY 55555 Dear Mr. Smythe I am submitting this letter in interest of the position of Director of Nursing Services.
  • 93. 93 Please accept a copy of my enclosed resume for your review. I am familiar with the important role your Center plays within the community and I believe that my combination of Nursing and practical experience will bring a very significant contribution to the Center. In my current role as lead Nurse, I am responsible for coordinating a very busy midnight shift. This has fine-tuned my administrative skill-set, as well as my leadership skills in nursing. I am a team player, with intuitive leadership ability and I have mastered working in a high-pressure, team environment. I would appreciate the opportunity to discuss my potential contributions to your company with you. Please contact me at your earliest convenience, at: (555) 555-5555, M - F, 8 - 5pm. I look forward to your reply. Sincerely, Enclosure (this is your resume)
  • 94. 94
  • 95. 95 BASIC COVER LETTER TEMPLATE EXAMPLE Using a good cover letter template, you can simply fill in the blanks. You might want to do this until you feel entirely confident in designing your own. All of the samples given are just a few appropriate ways to write a good cover letter. Your full name Your full mailing address Your City, state, and zip Your Telephone number(s) Your Email address Today’s date Your addressee’s full name Their professional title The Organization name Their mailing address Their City, state and zip
  • 96. 96 Dear Mr. (full name here) or Ms. (full name here) Open your letter with something that will command attention—a statement that establishes you to your reader. Briefly state which job or position you are applying for. The secondary section of your letter should be highly relevant to the position applied for. Offer one or two (brief) paragraphs that point to why you are the best one for the job. Do NOT simply summarize your resume! Your closing paragraph is critical to your success! You need to initiate action! Do this by explaining what action you will take, such as: I will call you at such and such a time to arrange an interview. If not being so forward, end with: I look forward to your response. If you leave the calling in their hands always state: Please contact me to set up a good time for an interview and make certain they have your contact information at hand. Always finish your letter with: Sincerely yours, or Yours truly, or similar
  • 97. 97 Your signature written by hand Your name (typewritten) Enclosure (you can type in “resume” after Enclosure, or leave blank) CONCLUSION Now that you have mastered the art of resume and cover letter writing, it is time to become a seasoned job-hunter. Everyday, some 32 million people will leave their homes for a job they absolutely hate. Dark feelings of negativity will touch every aspect of their lives, including their family, their friends and not to mention the many activities they put their free time into. These people might lack the know-how they need to change. They might be afraid to leave the security of a weekly paycheck behind, or they might just feel locked-in to accepting a dead-end job.
  • 98. 98 Whatever the reason, there is a far better way to live. All it takes is that first inkling to want more, want better and then.....to just move on. Sure, there is an element of risk involved, but that just comes with the territory. Without risk in life, well....life is not nearly so interesting. Change is not always easy. We all deserve change, though, if that is what we need to live a better life. Meaningful purpose in our lives can be the one driving force that adds dimension to our days. Finding that meaningful purpose through our work, through our career, well, that is what life is all about! Take your passion for life and make that into your career -- live your dreams now while you still can -- your job, your career, your life -- can be so much more than just a wish, it can be your truth and your reality. It is up to YOU! http://fun-factory-store.net