1. 2013

2. METHODOLOGY
ReRezsurveyed2,452globalSMBs
across20countries
NorthAmerica (2countries)
UnitedStates
Canada
LatinAmerica (4countries)
Mexico
Brazil
Colombia
Argentina
EMEA (5countries)
UnitedKingdom
Germany
France
Italy
UnitedArabEmirates
APJ (9countries)
China
Japan
Australia
NewZealand
India
Singapore
HongKong
Malaysia
Thailand

3. PROFILE OF SMBs SURVEYED
Howmanyemployeesdoesyour
organizationhaveinalllocations
worldwide?
TypicalSMB founded in1996, has60 employees
Typicalfounder isin early 50’s
Respondent involved inspecifying/managing
allaspects of computing

4. SMB IT CONFIDENCE INDEX
What differentiates a top-tier SMB?
Top-tierSMBs based on IT Confidence
Index have better outcomes
What keeps top-tier SMBs up at night?
How to duplicate the top-tier SMBs’ success

5. IT philosophiesare influenced
by their founder
CHARACTERISTICS OF TOP-TIER SMBs
More likelyto havelargecorporate experience
Experience more likelyto haveeffect on IT
UseITstrategicallytomove businessforward
Investsin high-qualitycomputing infrastructure

6. More likelyto deploy advanced
computing platforms
See advanced initiativesasworth the
risk(36 to 47 pts. higher)
CHARACTERISTICS OF TOP-TIER SMBs

7. OUTCOMES FOR TOP-TIER SMBs
ITmore impactfulon their
core businessobjectives
Theyare more secure
Theyreport a 51 percent lower
annual lossfrom cyberattacks

8. OUTCOMES FOR TOP-TIER SMBs
They better manage computingcomplexity
Easierstorage management
Shorter backup windows
More confidence indisasterpreparedness
Better storage utilizationrates
Their IT budgets are actually slightly lower
(about7percentloweroverall)

9. WHAT KEEPS TOP-TIER SMBs UP AT NIGHT?
BusinessChallenges
Theeconomy
Business uncertainty
Competition
IT Challenges
Security
Disasterpreparedness
Dataprotection

10. THINK LIKE A FOUNDER!
Invest for value, not cost
Use IT strategically to address core business objectives
Keep your IT house in order