One day we woke up and realized that our days are filled with all kind of stuff unrelated to code or product, that our goals are driven by product owners, and that our code design is dictated by architects trying to tell us how we should solve problems. A strong coding culture gives the power back to the developer to concentrate on one thing: Create awesome stuff! Imagine a culture where the input of the whole organization turns an individual idea into a user story in just a couple of hours; where everybody's goal is to make the customer awesome, and where you work on stuff you love instead stuff you loathe. A great coding culture concentrates on making developers productive and happy by removing unnecessary overhead, bringing autonomous teams together, helping the individual programmer to innovate, and raising the awareness among the developers to create better code. I will talk about how to establish and foster a strong engineering-focused culture that scales from a small team to a huge organization with hundreds of developers. I'll give lots of examples from our experience at Atlassian to show that once you're working in a great coding culture, you won't want to work anywhere else. You can find a video version of the talk here: https://www.youtube.com/watch?v=rRc0FEg46kw

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CULTURE
@svenpet
CODING

2. THE FOLLOWING PRESENTATION HAS BEEN APPROVED FOR
OPEN AUDIENCES ONLY
BY THE PRESENTATION ASSOCIATION OF MY IMAGINATION
PROFANITY
P Hypersensitivity to occasional profanity requires covering ears.
OCCASIONAL PROFANITY (SORRY MOM!)

3. WHATIS
?CULTURE

4. SO, WHATIS CULTURE?

5. THATMAKES THE DEVELOPER HAPPYA
PING PONG & FREE FOOD
BEER ON TAP
NERF GUNS
CULTURE

6. CULTURETHIS IS NOT

7. EXAMPLECULTUREBAD

8. WHYARE COMPANIES DOING THAT?

9. FREDERICK WINSLOW TAYLOR
IT’S HIS FAULT!

10. EFFICIENTWORKERS THINKING MANAGERS

11. TIMES HAVE CHANGED!

12. WORK HAS CHANGED!

13. PEOPLE HAVE CHANGED!

14. COMPANIES…CHANGE SLOWLY

15. NOWPAST

16. SVEN PETERS
ATLASSIAN EVANGELIST
@svenpet
svenpet.com

18. INNOVATION
OF
1
CULTURE

19. INNOVATE OR DIE

20. GO & INNOVATE

21. $ FOR GOOD IDEAS!

22. INNOVATE ?HOW TO MOTIVATE PEOPLETO

23. GIVETHEM TIME
THEIR OWN IDEAS
TO TRY

24. SHIP ITDAY
BRAINSTORM HACK 24 HOURS
THE WHOLE COMPANYEVERYQUARTER
SHOW & WIN

26. SHIP ITDAY
WORKING PROTOTYPE
REASON WHYWE DECIDED TO BE DEVELOPERS
HAPPYDEVELOPERS

27. INNOVATION FOR THE MASSES

28. IDEAS CAN HAPPEN TO ANYONE ANYTIME

29. INNOVATION HAPPEN
GIVE ITA POSSIBILITYTO GROW

30. HAPPINESS
OF
2
CULTURE

31. FAMILY & FRIENDS DAY
TEAM BUILDING
EOFY PARTY
(GAMES OF CODE)
FUN WITH CO-WORKERS

32. FUN WITH CO-WORKERS
BUILDS RELATIONSHIPS
LEARN ABOUT STRENGTH & WEAKNESSES

35. LIFE MOVES PRETTYFAST
IF YOU DON’TSTOP AND LOOK AROUND ONCE IN A WHILE, YOU COULD MISS IT

36. & CELEBRATETHE TEAM WINS!STOP
ORGANIZE A RELEASE PARTY
BAKE A CAKE
DO A TEAM OFFSITE

37. SERVICE TEAM VALUES

38. THEY BECAME BLURRY
ON A DAYTO DAY BASES

39. & CELEBRATE THE CULTURE ROCKSTARS!STOP

41. & CELEBRATE SMALL& BIG WINSSTOP
MAKES US HAPPIER
HELPS US TO FOCUS

42. HOW HAPPYARE YOU?

43. AND YOUR TEAM?

44. SUCKS & SLOW

45. LEARN

46. MEASURE

47. ADOPT

48. ADOPT
AFTER OUR COMPANYPARTY
http://atlss.in/mood_app

49. ADOPT 91% HAPPY!
TALKED TO UNHAPPY PEOPLE
94% HAPPY!

50. BALANCE PASSION
OF
3
CULTURE

51. WHYDO WE CODE?
CODING / CREATING GREAT SOFTWARE MAKES US HAPPY

52. INGREDIENTS FOR GREATSOFTWARE
SUPPORTFROM MANAGEMENT
PASSIONATE DEVELOPERS
THE BESTTOOLS YOU CAN BUY
GREAT CULTURE WITH RESPECT& TRUST

53. INGREDIENTS FOR GREATSOFTWARE
SUPPORTFROM MANAGEMENT
TALENTED, PASSIONATE DEVELOPERS
THE BESTTOOLS YOU CAN BUY
GREAT CULTURE WITH RESPECT& TRUST

54. CODING / CREATING MAKES US HAPPY
WHYDO WE CODE?
GREATSOFTWARE MAKES THE CUSTOMER HAPPY

55. DON’TFORGETYOUR CUSTOMER

56. EMMA
WILLIAM
DON’TFORGETYOUR CUSTOMER

57. EMMA
WILLIAM
FAKE
DON’TFORGETYOUR CUSTOMER

58. WE USE
PERSONAS

60. WE STICKTHOSE ON THE WALL

61. REMINDS US WHO WE BUILD THE SOFTWARE FOR

62. WE CAN’TESCAPE

64. PERSONA CARDS

65. PERSONA CARDS

66. PLAYSOME CARDS?

67. ARGUE WITH PERSONAS

68. VISUALIZE STORIES FOR EVERYONE

69. BE
PASSIONATEABOUTYOUR SOFTWARE
YOU SPEND 8 HRS A DAYON IT

70. YOUR PRODUCT

71. YOUR CODE

72. ENGINEERING VALUES
HAVE

73. public boolean isTrue(boolean value) {
if (value == true) {
return true;
} else {
return false;
}
}

74. SAY‘NO‘
IF YOU FEELIT WILLHARM THE CODE

75. DON’TWRITE CRAPPYCODE

76. for(int i=0;i< names.length;i++){
if (zipFile.getEntry(name[i])!=null){
return true;
}
}
return false;

77. return Arrays.stream(names).anyMatch
(name -> zipFile.getEntry(name) != null);

78. SCROLLBAR IS A SOLUTION…

79. TRYAND FIND BETTER WAYS

80. PRIMADONNA

82. TURN YOUR PASSION INTO PRODUCTS

83. DUKE NUKEM
FOREVER

84. BALANCE ARCHITECTURE WITH GTD

85. ENGINEERING VALUES
WRITE DOWN YOUR
SO YOU CAN REFER TO THEM

86. public void greatCode() {
startCoding();
}
BALANCE YOUR PASSION

87. BEING ONETEAM
OF
4
CULTURE

88. 12

89. 12 NATURALTEAM SIZE

90. 150

91. 150 DUNBAR’S NUMBER

92. 150MAINTAIN STABLE RELATIONSHIP

93. SILO PROBLEM

94. SILO PROBLEM
LEGAL DEVELOPER

95. BRING PEOPLE TOGETHER
LEGAL DEVELOPER

98. INTRODUCE YOURSELF

99. SOME PERSONALSTUFF

100. STARTCONVERSATIONS

101. TRANSPARENCY
WINS FAILS DECISIONS QUESTIONS

102. WIN!

103. FAIL!

104. SUBJECTTO BE DISCUSSED

105. QUESTION FOR THE WHOLE COMPANY!

106. TRANSPARENCY

107. CHAT
TRANSPARENCY

108. CONNECTWITH THETEAM CHAT
TEAM CHATROOMS

109. RECONNECT WITH THETEAM CHAT
z z z
CHATROOM HISTORY

110. CONNECTYOUR SYSTEMS CHAT
INTEGRATIONS & BOTS

111. CONNECTTHE WHOLE
ORGANIZATION
CHAT

113. TRANSPARENCY
BRING PEOPLE TOGETHER

114. REMOTE OFFICE
TRANSPARENCY

115. PACIFICSTANDARD TIME CENTRALEUROPEAN TIME
TRANSPARENCY

116. CFO CODER
TRANSPARENCY

117. SPREADS THE CULTURE
TRANSPARENCY

118. SCALES
THAT
5
CULTURE

119. 12

120. 6-8

121. 6-8
DEVELOPER TEAM SIZE

122. DESIGNER

123. DEVELOPER WITH
DESIGN SKILLS
DESIGNER

125. 6-8 6-8 6-8
ONE PRODUCT

126. 6-8 6-8 6-8
FRONTEND PERFORMANCE DATABASE
ONE PRODUCT

127. COORDINATION PROBLEMS
MISSING CUSTOMER RELATION

128. 6-8 6-8 6-8
FRONTEND PERFORMANCE DATABASE

129. 6-8 6-8 6-8
EASYSTART ENTERPRISE DEVELOPER TEAMS

130. 6-8 6-8 6-8
USE TOOLX
DON’T USE A TOOL

131. 6-8 6-8 6-8
MEET WHEN NECESSARY
DAILY MEETINGS

132. 6-8 6-8 6-8
AUTONOMY

133. 6-8 6-8 6-8
NEED SUPPORT

134. YOU HAVE TO WAIT 2 SPRINTS
WE HAVE DIFFERENTPRIORITIES
CAN WE GETSUPPORT
FROM YOUR TEAM?

135. 6-8 6-8 6-8
JUST DO IT

136. DO-OCRACY

137. AUTONOMY TRUST
DO-OCRACY

138. AUTONOMY TRANSPARENCY TRUST
DO-OCRACY

140. CHANGING
OTHER PEOPLE’S CODE?
THERE IS NOT SUCH THING
CODE REVIEWS
WHO’S THE BESTTO CHECK IT?

141. AUTO
SUGGEST
REVIEWERS
PREVIOUSLY
CHANGED
FILES

142. AUTONOMY TRANSPARENCY TRUST
GIVES LIGHT WEIGHT CONTROL
DO-OCRACY

143. SCALES BY KEEPING DEVELOPMENT SPEED
DO-OCRACY

144. MAKE SURE NEW PEOPLE
FITINTO YOUR CULTURE

145. BE PICKY!
INSPECT CANDIDATES CAREFULLY

146. PROGRAMMING
EXPERIENCE
PASSION
BEER TEST

147. PROGRAMMING
EXPERIENCE
PASSION
PAVEMENTTEST
NO HIRE

148. PROGRAMMING
EXPERIENCE
PASSION
PAVEMENTTEST
HIRE

149. HARD TO GET INTO A STRONG
CULTURE

150. HAVING A
BUDDY

151. BEER
BIKE
NEW ATLASSIAN
BEER

152. THE FIRST DAYATWORK
NOW DO SOMETHING
AWESOME!

153. MAKING MISTAKES
LEARNING FROM
BUT WE CAN HELP
SPEED IT UP A BIT

154. FIRST WEEKS
BOOTCAMPLOADING….
LESSONS BY
EMPLOYEES

156. CULTURE
BE ONE TEAM
BALANCE YOUR PASSION
AUTONOMY & TRUST
TRANSPARENCY
HAVE THE CUSTOMER IN MIND

157. CULTUREIS FLUFFY
BUTALIVE

158. CULTURE
BE ONE TEAM
BALANCE YOUR PASSION
AUTONOMY & TRUST
TRANSPARENCY
HAVE THE CUSTOMER IN MIND

159. CULTURE
BE ONE TEAM
BALANCE YOUR PASSION
AUTONOMY & TRUST
OPEN COMPANY,
NO BULLSHIT
HAVE THE CUSTOMER IN MIND

160. CULTURE
BE ONE TEAM
BALANCE YOUR PASSION
OPEN COMPANY,
NO BULLSHIT
BE THE CHANGE
YOU SEEK
HAVE THE CUSTOMER IN MIND

161. CULTURE
PLAY, AS A TEAM
BALANCE YOUR PASSION
OPEN COMPANY,
NO BULLSHIT
BE THE CHANGE
YOU SEEK
HAVE THE CUSTOMER IN MIND

162. CULTURE
PLAY, AS A TEAM
OPEN COMPANY,
NO BULLSHIT
BE THE CHANGE
YOU SEEK
BUILD WITH HEART & BALANCE
HAVE THE CUSTOMER IN MIND

163. CULTURE
PLAY, AS A TEAM
OPEN COMPANY,
NO BULLSHIT
BE THE CHANGE
YOU SEEK
BUILD WITH HEART & BALANCE
DON’T #@!% THE CUSTOMER

164. VALUES
PLAY, AS A TEAM
OPEN COMPANY,
NO BULLSHIT
BE THE CHANGE
YOU SEEK
BUILD WITH HEART & BALANCE
DON’T #@!% THE CUSTOMER

165. GIVES YOUR CULTURE STABILITY
VALUES

166. REMIND PEOPLE

167. ONE MORETHING

168. PRODUCTS COME & GO

169. PRODUCTS COME & GO
STAYSCULTURE

170. THANKS
svenpet.com/talks
@svenpet
FIND SLIDES HERE

171. PICTURES
http://www.flickr.com/photos/38190880@N06/5736623377
http://www.flickr.com/photos/11248435@N04/7502913456/
http://www.flickr.com/photos/73491156@N00/2739212947/
http://www.flickr.com/photos/60821278@N07/6291929645
http://www.flickr.com/photos/43322231@N07/4565750318/
http://www.flickr.com/photos/33227787@N05/12827891104
http://www.flickr.com/photos/85966598@N00/265719387
http://www.flickr.com/photos/23566085@N00/8396406730/
http://www.flickr.com/photos/20654194@N07/5130851019
http://www.flickr.com/photos/54289096@N00/204269498/
https://www.flickr.com/photos/35237092540@N01/3380860520
https://www.flickr.com/photos/56155476@N08/6659995783/
https://www.flickr.com/photos/29226759@N00/4583440116/
https://www.flickr.com/photos/kwl/3629264624
https://www.flickr.com/photos/matt_hintsa/2936348771/

172. https://www.flickr.com/photos/45429411@N00/5005135146/
https://www.flickr.com/photos/48865263@N00/5369298398/
https://www.flickr.com/photos/48865263@N00/5369298398/
https://www.flickr.com/photos/18548283@N00/8568402603/
https://www.flickr.com/photos/41864721@N00/2392037612/
https://www.flickr.com/photos/8977174@N08/2742657654/„
https://www.flickr.com/photos/85473033@N00/3329823685
https://www.flickr.com/photos/34316967@N04/6056999187/
http://i.stack.imgur.com/U0udS.jpg
https://www.flickr.com/photos/markdodds/2335260459/
https://www.flickr.com/photos/lea-kim/8105644612
https://www.flickr.com/photos/neilmoralee/7997543466/
https://www.flickr.com/photos/neilmoralee/6924161862/
https://www.flickr.com/photos/sangudo/11223036166
https://www.flickr.com/photos/despotes/1598834337
PICTURES
MORE

173. ICONS
Arrows designed by Juan Pablo Bravo from the Noun Project
Unlink designed by Bri Piccari from the Noun Projec
Money designed by Laurent Canivet from the Noun Project
Happy designed by Tina Abi Hachem from the Noun Project
Poop designed by Isabel Foo from the Noun Project
Map designed by Mister Pixel from the Noun Project
Ying Yang designed by Mister Pixel from the Noun Project
Handle With Care designed by MarkieAnn Packer from the Noun Project
Running designed by Kevin Laity from the Noun Project
Winner designed by Juan Pablo Bravo from the Noun Project
Skull designed by Tim Piper from the Noun Project

174. ICONS
Speech Bubble designed by Erin Standley from the Noun Project
Pointer designed by Evan MacDonald from the Noun Project
Heartbreak designed by Luis Prado from the Noun Project
Friends designed by Luis Prado from the Noun Project
Graduate Cap designed by Diego Naive from the Noun Project
Calendar designed by Laurent Patain from the Noun Project
House designed by Lil Squid from the Noun Project
Exercise designed by Ilya Melichenko from the Noun Project
Teacher designed by visualiaBCN from the Noun Project
Megaphone designed by Bram van Rijen from the Noun Project
Google Car designed by Guillaume Berry from the Noun Project
Robot designed by Rutmer Zijlstra from the Noun Project
MORE