20 of the greatest quotes on transformational marketing from thought leaders around the world.

1. @TopRightPartner
Transformational
Quotes on Marketing
20

2. 1
@TopRightPartner
“ If you're a good
marketing
person, you have to be
a little crazy.
– Jim Metcalf

3. 2
@TopRightPartner
A brand is no longer what
we tell the consumer it is
-- it is what consumers
tell each other it is.
– Scott Cook
“

4. 3
Transformation isn’t about
improving. It’s about re-
thinking.
– Malcolm Gladwell
@TopRightPartner
“

5. 4
@TopRightPartner
Good marketing
makes the company
look smart. Great
marketing makes the
customer feel smart.
– Joe Chernov
“

6. 5
@TopRightPartner
If you are an artist, learn
science. If you are a
scientist, cultivate art.
– Karin Timpone
“

7. 6
@TopRightPartner
Marketing is no longer
about the stuff that you
make, but about the
stories you tell.
– Seth Godin
“

8. 7
@TopRightPartner
– Coco Chanel
“Simplicity is the keynote
of all true elegance.

9. 8
Story without Strategy is Art.
Story with Strategy is...
Marketing.
– Dave Sutton
@TopRightPartner
“

10. 9
We need to stop interrupting
what people are interested in
and be what people are
interested in.
– David Beebe
“
@TopRightPartner

11. 10
@TopRightPartner
The aim of marketing is to
know and understand the
customer so well the
product or service fits him
and sells itself.
– Peter
Drucker
“

12. 11
@TopRightPartner
The stories that spread
today empower us and
give us belief in our own
heroic potential.
– Jonah Sachs
“

13. 12
@TopRightPartner
Ask yourself how you can
deliver more value to your
customers, not get more
money from them.
– David
Salyers
“

14. 13
Good marketers tell brand
stories; great marketers
tell them with purpose.
@TopRightPartner
– Dave Sutton
“

15. 14
@TopRightPartner
– Ann Handley
“Make the customer the
hero of your story.

16. 15
@TopRightPartner
Speak to your audience
in their language about
what’s in their heart.
– Jonathan Lister
“

17. 16
@TopRightPartner
People don’t buy what
you do, they buy why you
do it.– Simon Sinek
“

18. 17
@TopRightPartner
I’ve learned that people
will forget what you said,
people will forget what you
did, but people will never
forget how you made
them feel.– Maya Angelou
“

19. 18 people would pay for it
.
– Jay Baer
@TopRightPartner
“Make your marketing so
useful

20. 19
@TopRightPartner
impossible.
– Walt Disney
“It’s quite fun to do the

21. 20
@TopRightPartner
A year from now, you'll
wish you had started today.
– Karen Lamb
“

22. Marketing Interrupted will put you on a path to
transform your marketing: how your customer
experiences you, understands you, and
interacts with you. It is a change in mindset as
well as methodology. No longer is the brand
story simply about you and what you offer. Your
brand, your products, your services are not
really the hero. The power and impact of your
brand, your product, your services and your
story comes from making the customer the
hero, and you, the marketer, serving as the
guide on their buying journey. Throughout the
entire customer lifecycle, the intention—actually
the requirement is to deliver on the brand
promise. Only then will prospects become
customers, and customers become brand
advocates.
ORDER YOUR COPY OF MARKETING
INTERRUPTED