In this talk, Coca-Cola’s Chief Sustainability Officer Bea Perez describes a shift she sees in what is valued by society, in which people now expect transparency from firms. Bea sees us coming to a “Me, We, World” outlook in which we value our interconnectedness. She discusses her work with Exercise Is Medicine to encourage doctors to prescribe exercise for personal wellness, and to empower five million women entrepreneurs throughout the world by 2020.

1. Challenges and Opportunities in Putting
Sustainability into the Heart of an Iconic
Brand
Bea Perez
Chief Sustainability Officer
Coca-Cola

2. Our Sustainability Journey
Bea Perez,
Chief Sustainability Officer
@BeaperezBea

8. WOMEN WATERWELL-BEING

10. 9
New R2020 TVC
“Grandfather”
TVC

16. Inn

17. The “4 P’s”
Video