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5 applications of IP address geolocation

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5 applications of IP address geolocation

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IP geolocation is not only knowing your website visitors’ approximate geographical locations. It can be leveraged from an IP geolocation data to add more powerful geolocation features or applications that helps in businesses.

Learn about what are the examples of excellent applications that are being powered by IP address geolocation technology that can help to enhance your cybersecurity and marketing efforts.

Read the full article at https://blog.ip2location.com/knowledge-base/10-applications-of-ip-address-geolocation/#slideshare

IP geolocation is not only knowing your website visitors’ approximate geographical locations. It can be leveraged from an IP geolocation data to add more powerful geolocation features or applications that helps in businesses.

Learn about what are the examples of excellent applications that are being powered by IP address geolocation technology that can help to enhance your cybersecurity and marketing efforts.

Read the full article at https://blog.ip2location.com/knowledge-base/10-applications-of-ip-address-geolocation/#slideshare

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5 applications of IP address geolocation

  1. 1. APPLICATIONS OF IP ADDRESS GEOLOCATION 5 IP2LOCATION
  2. 2. Show visitors the news that matter to them based on their location. CONTENT LOCALIZATION IP2LOCATION 1
  3. 3. Resort to pricing optimization based on viewers’ countries to maintain price margins. PRICE OPTIMIZATION 2 IP2LOCATION
  4. 4. Display advertisements that are localized to the viewers’ region to improve the advertisers’ ROI. GEO ADVERTISING 3 IP2LOCATION
  5. 5. Adjust marketing strategy when targeting a specific country for your marketing campaign. TRAFFIC ANALYTICS 4 IP2LOCATION
  6. 6. Detect when the customer’s IP geolocation is too far away from the billing address to reduce chargebacks. FRAUD DETECTION 5 IP2LOCATION
  7. 7. BLOG.IP2LOCATION.COM READ MORE AT IP2LOCATION

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