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Project on analysis of laptop brands

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Project on analysis of laptop brands

  1. 1. PROJECT ON ANALYSIS OF LAPTOP BRANDS
  2. 2. LAPTOP BRANDS • LENOVO • HP • ACER • SONY • DELL • OTHERS
  3. 3. SURVEY AREA • MIT , KOTHRUD • COEP • INDIRA COLLEGE • DYPIET , PIMPRI • SIOM • SCOE • SCOP • SCOA • SKNCOE
  4. 4. FORMAT CRITERIA/RATI NGS EXCELLENT GOOD AVERAGE BAD VALUE FOR MONEY PERFORMANCE FEATURES SERVICE BATTERY BACKUP USER- INTERFACE
  5. 5. PURPOSE OF BUYING LAPTOP BRANDS/PURPOSE EDUCATION ENTERTAINMENT BOTH PURPOSE ALL BRANDS ( DELL , SONY , HP, LENOVO , ACER , OTHERS ) 23 15 62
  6. 6. NUMBER OF BRANDS PEOPLE OWN Sales DELL LENOVO SONY HP ACER OTHERS
  7. 7. PRICE RANGE BRANDS/ RANGE 20K - 25K 25K - 30K 30K - 35K 35K - 40K 40K - 45K 45K ONWARD DELL - 1 7 8 9 7 LENOVO - - 7 6 2 4 ACER 1 2 1 3 2 - HP - 3 3 2 4 3 SONY - - 2 2 7 5 OTHERS - 1 1 1 4 2
  8. 8. SUGGESTED LAPTOPS BRANDS • SUGGESTED LAPTOPS BRANDS BY STUDENTS (OUT OF 100) – 1) DELL – 40 2) SONY - 18 3) HP - 17 4) LENOVO - 12 5) ACER - 4 6) OTHERS (APPLE & SAMSUNG ) - 9
  9. 9. MOST PREFERRED BRAND • Out of the research conducted we found out that the most preferred brand among the students was DELL. • From the research conducted it can be said that DELL brand is most favorite laptop brand among the students. • Another favorite laptop brand or 2nd favourite brand is LENOVO.
  10. 10. WHY DELL ??? • Available in Different Affordable Prices. • Recognized as the Most Trusted Brand. • Value for Money. • Good Performance. • Great Features. • Customer Satisfaction. • Good Service. • User Friendly.
  11. 11. SUGGESTIONS

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