Concern for Road and Pedestrian Safety is a citizen's initiative aiming to help reduce traffic accidents, and hence number of road deaths, in India. This initiative will address three main areas: Empathy on the road - an education and awareness campaign bringing sensitivity towards the road users Pavement infrastructure - a public-private partnership program facilitating building, maintenance and repair of safe pavements in the city Life-saving first-aid - a safety net of first-aid capacity across the private and public medical clinics across the city For more details, pls contact Sunish Jauhari at sunishjauhari@gmail.com.