1. Interact with Corporate Employees

2. The Deals Point
CORPORATE
EMPLOYEES
BRANDS
Measureable sales & marke-ng pla1orm
We help you reach a premium target audience – Corporate Employees

3. About Us
• Thedealspoint.com is a web enabled white
label solu-on for corporate employee
privileges.
– We are official and exclusive partners for corporate
HR departments
• Major corporates include HCL, Wipro, GE,
Ericsson, Aricent, Infosys
– Corporate branded sites for these companies e.g.
aricent.thedealspoint.com
• The Deals Point has -e ups with more than
190 vendors across India.
– Vendors include Apollo pharmacies, Kuoni Travels,
Mahindra services, Carna-on, Home Town, SRL,
Manipal hospitals, Café Coffee Day, Peter England,
host of restaurants and e‐commerce companies
• More than 150,000 corporate users and
growing
– Detailed Demographic data
– Purchase driver or purchasing influencer among
friends, family and extended family
• The Deals Point has been in opera-on since
January 2011. The team comprises of
people from ISB, IIM, IIT and NITs

4. Products
Employee • A sales promo<on channel to target
corporate users by giving special offers in a
Privileges closed group environment
Brands • A marke<ng channel to engage with the user
for 8‐10 minutes and create awareness and
Direct interest about your products and brand
12/17/12 copyright @ Groupup technologies

5. Employee Privileges
Target by
corporate and
loca-on
Special
discounts and
privileges
targeted at
corporate TDP ensures
Users avail the employees high impact
deals tracked communica-on
through unique through emails
codes and posi-oning
in the site
12/17/12 copyright @ Groupup technologies

6. Employee Privileges ‐ USP
• Employees get access to the customised
Exclusive Deals deals
• Only corporate employees can register
Closed Group on the site.
• Employer endorsement
High Trust • Word of mouth within the company
Complete • Writeups, Videos, Photos, Reviews, etc
Informa<on
Effec<ve • Regular communica-on sent to official
Communica<on email ids ‐ high open and click rates

7. Employee Privileges – Sample Page

8. Brands Direct ‐ Product
Brand
Awareness
BRAND
ENGAGEMENT
Customer Brand
Surveys Educa-on
– Product aimed at one on one engagement with corporate
employees though
• Brand content, images, videos
• Brand quiz and surveys

9. Brands Direct‐ Product
• Text , Images and Video
Brand Educa<on • Links to Brand/Product site and/or reviews
• Quiz of 5‐10 ques-ons to gauge assimila-on
Validate Brand
Assimila<on
• Quiz designed to encourage Brand explora-on
and reinforcement
Survey and • Explore future poten-al of customer
Feedback • Ideas to tweak product/service

10. Brands Direct – USP
• High spending power of employees and
Target relevant users their families
Create awareness of • Users spend a minimum of 10 minutes
Brand/product interac-ng with the brand
Get word of mouth • Virality built in the product to increase
publicity word of mouth for your brand
Track effec<veness • See exactly how many people has taken
your quiz and their demographics
Great ROI • You pay only when a genuine user
completes the quiz

11. Brand Games – Sample Page ‐1

12. Brand Games – Sample Page ‐ 2

13. Why use TDP plaQorm
• Tradi-onal online mediums like banner ads becoming less effec-ve
• 9% browsers have ad blocking soiware and increasing
Future Trends • More -me being spent on mobile which is not very effec-ve for banner ads
• Facebook adver-sing and reach becoming more costly.
High spending • Tie ups with some of the biggest companies like HCL, Wipro, GE,
Ericsson, Aricent and more in the future
capability/influencer • Closed group so does not affect your tradi-onal sales and marke-ng
audience channels
Targe-ng • Target by companies, loca-on and demographics
• We are coming up with more brand engagement opportuni-es with
Future Innova-ons corporates and other high end user. Partner with us now to get
access to these experiements
12/17/12 copyright @ bargain technologies

14. Next Steps
• Your needs ‐ brand awareness, educa-on,
We understand feedback, target audience, etc
your business
We help in • With our experience in the internet medium,
crea-ng the we know what kind of content lead to beker
campaign engagement
• We launch it and give you the necessary
Launch sta-s-cs on the progress
That’s it !
12/17/12 copyright @ bargain technologies

15. Partha Neog | 9899001271 | partha.neog@thedealspoint.com
Sudharsan: sudharsan@thedealspoint.com, 9632777667
Rohit Malhotra: rohit.malhotra@thedealspoint.com, 981835130
THANK YOU