2. Most people think
that making money
online involves
selling a product or
service via a website.
3. But there’s another way
to make money 24/7 from
anywhere in the world,
even while you’re
working your day job. It’s
called “domaining,” and
it’s a legitimate, highly
effective internet-based
investment strategy.
4. A domain is the proper
name for a web address.
It doesn’t refer to the
content; instead, it
refers to the name.
5. http://www.alexmandossian.com/category/virtu
al-book-tours/ is a URL.
When you think of AlexMandossian.com, you
may think of all of the blog posts I’ve shared
over the years. But the domain itself is simply
the name, AlexMandossian.com.
There is a key difference between domain
names and URLs. Each page on your web site
has a URL.
But the domain name remains the same –
AlexMandossian.com.
6. Domaining is the practice
of buying promising and
popular domains,
monetizing them, and
then selling or “flipping”
them for a profit, just as
you would do when
trading on the stock
market.
7. Of course, just like when
trading stock, not every
domain will be profitable.
There are three reasons
that domains become
profitable:
8. 1. Something about the domain name
itself is desirable.
These are often short, generic terms, such as
sex.com (which sold for $13 million),
fund.com (which sold for just shy of $10
million), or toys.com (which sold for $5.1
million).
9. 2. You take the time to make the
domain profitable.
For example, you might develop a domain
into a must-read blog or develop a web
store that sells a variety of products.
10. 3. The domain capitalizes on a trend.
Think about what’s happened in the past few
years with tablets and mobile marketing.
Domain names related to these trends may
not have been valuable a few years ago, but
they are now.
11. You can earn money
by buying a domain
and creating a website
around it, or you can
buy the domain with
the intent of re-selling
it, just like real estate
investors buy
properties with the
intent of re-selling
them for a profit.
12. While some domains
have sold for multiple
millions of dollars, they
are the exception. But if
you do it correctly, it’s
possible to make
thousands or hundred
of thousands of dollars
from a properly
managed domain
portfolio.
13. The key word is portfolio.
Getting lucky with one or
two big domain sales is
rare; it’s far better and
more predictable to
approach domaining as a
business model.
14. So how big of an industry
is this really? There are
48 million domains
registered each year. A
mind-boggling 36 million
of them expire each year
– and these are all
domains that you can
snatch up for your own
domain portfolio.