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Cloudian Webinar - 7 Key Reasons why Object Storage lowers Storage TCO

Unstructured data is growing at a staggering rate. It is breaking traditional storage and IT budgets and burying IT professionals under a mountain of operational challenges. Listen as Cloudian and Storage Switzerland discuss panel-style discussion the seven key reasons why organizations can dramatically lower storage infrastructure costs by deploying a hardware-agnostic object storage solution instead of sticking with legacy NAS.

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Available On Demand 
Seven Ways to Lower Storage TCO 
LEARN : 
 Why Storage today is failing to deliver 
 What are the 7 Ways to lower Storage TCO 
 How new Storage approaches can help 
Click attachments to get an exclusive copy of 
Storage Switzerland’s Report: 
Reducing Storage TCO With Private Cloud Storage 
For audio playback and Q&A go to: 
http://bit.ly/7ObjStor
Our Speakers 
Paul Turner leads marketing, product planning and strategy at Cloudian. A storage industry expert, he 
joined Cloudian from NetApp where he ran the Product Strategy Office , guiding their investments into 
FlashRay,Iongrid and CacheIQ. Prior to that role, he was the General Manager of the OnCommand 
Insight Business (which included Onaro and Akorri). Paul has more than 23 years of development and 
management leadership, including 15 years at Oracle. 
George Crump is the founder of Storage Switzerland, the leading storage analyst focused on the 
subjects of big data, solid state storage, virtualization, cloud computing and data protection. He is 
widely recognized for his articles, white papers, and videos on such current approaches as all-flash 
arrays, deduplication, SSDs, software-defined storage, backup appliances, and storage networking. 
He has 25 years of experience designing storage solutions for data centers across the US.
Storage Switzerland Background 
● Analyst firm focused on 
storage, cloud and 
virtualization 
● Knowledge of these markets 
is gained through product 
testing and interaction with 
end users and suppliers 
● The results of this research 
can be found in the articles, 
videos, webinars, product 
analysis and case studies on 
our web site: 
http://storageswiss.com
About Cloudian 
• Leader in Hybrid cloud storage 
– Strong venture backing: Goldman Sachs, Intel Capital, INCJ, Fidelity 
– Recently completed $24M funding round 
– Offices in Foster City, Japan and China 
• Shipping Cloudian HyperStore since February 2011 
• Leading customers run Cloudian…
Polling Question 
“What Is Your Biggest Storage Management 
Challenge?" 
A) Waste – too much storage 
goes unutilized 
B) High costs – escalating with 
data growth 
C) Complex to provision, 
manage and protect 
D) All Of The Above
Polling Question 
“What Is Your Biggest Storage Management 
Challenge?"

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Cloudian Webinar - 7 Key Reasons why Object Storage lowers Storage TCO

  • 1. Available On Demand Seven Ways to Lower Storage TCO LEARN :  Why Storage today is failing to deliver  What are the 7 Ways to lower Storage TCO  How new Storage approaches can help Click attachments to get an exclusive copy of Storage Switzerland’s Report: Reducing Storage TCO With Private Cloud Storage For audio playback and Q&A go to: http://bit.ly/7ObjStor
  • 2. Our Speakers Paul Turner leads marketing, product planning and strategy at Cloudian. A storage industry expert, he joined Cloudian from NetApp where he ran the Product Strategy Office , guiding their investments into FlashRay,Iongrid and CacheIQ. Prior to that role, he was the General Manager of the OnCommand Insight Business (which included Onaro and Akorri). Paul has more than 23 years of development and management leadership, including 15 years at Oracle. George Crump is the founder of Storage Switzerland, the leading storage analyst focused on the subjects of big data, solid state storage, virtualization, cloud computing and data protection. He is widely recognized for his articles, white papers, and videos on such current approaches as all-flash arrays, deduplication, SSDs, software-defined storage, backup appliances, and storage networking. He has 25 years of experience designing storage solutions for data centers across the US.
  • 3. Storage Switzerland Background ● Analyst firm focused on storage, cloud and virtualization ● Knowledge of these markets is gained through product testing and interaction with end users and suppliers ● The results of this research can be found in the articles, videos, webinars, product analysis and case studies on our web site: http://storageswiss.com
  • 4. About Cloudian • Leader in Hybrid cloud storage – Strong venture backing: Goldman Sachs, Intel Capital, INCJ, Fidelity – Recently completed $24M funding round – Offices in Foster City, Japan and China • Shipping Cloudian HyperStore since February 2011 • Leading customers run Cloudian…
  • 5. Polling Question “What Is Your Biggest Storage Management Challenge?" A) Waste – too much storage goes unutilized B) High costs – escalating with data growth C) Complex to provision, manage and protect D) All Of The Above
  • 6. Polling Question “What Is Your Biggest Storage Management Challenge?"
  • 7. Unstructured Data Deluge • Up to 90% Of New Data • User files, PDFs, Email, Machine Sensor Data, Large Multimedia Files • Requires Efficient Storage Protection • Data is doubling every two years but businesses need to retain this information – compliance, data analytics, monetization opportunities, etc.
  • 9. Traditional NAS Can’t Scale • Islands of Storage • Costly to implement, manage and upgrade • Large Initial Investment • Have to purchase all the CPU, memory and controller resources “up-front” • Forklift Upgrade To Scale Cost, complexity and risk conducting data migrations Disruptive to applications Asset may not be fully depreciated
  • 10. Scale-Out NAS Is An Interim Solution • Improvement over traditional NAS • Ability to start small and scale to large, multi-PB configurations • Can add resources on-the-fly, non-disruptively BUT…. • High Total Cost of Ownership • Most are proprietary – high vendor product margins • CPU, memory and disk have to be deployed in tandem – not granular • Can lead to resource sprawl
  • 11. How To Lower Storage TCO 7 Keys To Success
  • 12. Key #1 – Lower Cost of Entry And Lower Ongoing Costs • Leverage Commodity Hardware • Off-the-shelf Intel CPU’s and commodity disk • Facebook, Google And Amazon-like • Architecture which enables massive scale-out capabilities utilizing commodity infrastructure
  • 13. Key #2 – Just-in-Time Deployment • Start Small – Scale Large • Start from a single node (TBs) but have the ability to scale to multiple independent nodes (PBs) • RAIN Architecture • Granular Resource Scaling Add CPUs and storage independently as needed • Take advantage of decreasing storage costs and increased storage densities
  • 14. Key #3 – Run At Full Capacity Without Performance Bottlenecks • Automated Load Balancing RAIN architecture enables all storage and CPU resources to work in tandem Automated load-balancing as nodes are added to the ring • Non-Disruptive, No Application Downtime Less administrative overhead • Higher Utilization = Less Waste Eliminates need to overprovision disk
  • 15. Key #4 – Flexible Refresh Cycles • Leverage Commodity Upgrade Cycle Intel CPU refreshed every 6 Mos. Flash prices continuing to drop Disk storage densities increasing – 10TB Cheaper, faster, better • Integrate New Technology More Frequently at Less Cost No data migrations No forklift upgrades Enhanced performance, better SLAs
  • 16. Key #5 – Reduce Data Protection Costs • Offload Unstructured Data From The Backup Environment Eliminate 80-90% of new data growth from the backup infrastructure Reduce snap/replicate hw/sw Reduce operational overhead • Extend Life Of Backup Assets Cost avoidance – postpone backup disk/tape purchases Reduce backup software licensing costs • Reduced Risk Missed backup windows Less overhead on production applications
  • 17. Key #6 – PBs Managed By A Single Administrator • Private Cloud Storage Operational Efficiencies Built-in multi-tenancy and self-service storage capabilities Enable IT to focus on business revenue generating activities
  • 18. Key #7 – Public Cloud Integration • Leverage Cloud Data Centers Eliminate need to build-out dedicated DR facilities for data protection/DR Potentially eliminate expensive DR service provider contracts • Public Cloud For Low Cost Archival Selectively replicate individual files into the cloud based on data policies
  • 19. Innovating in Storage 18 HyperStore Software 1.5 •Peer-to-peer scale-out storage software •Multi-tenant storage • Quality of Service (QoS) HyperStore Software 2.3 • S3 Compatible API •Multi-region storage HyperStore Software 3.0 •Compression • Virtual appliance 2011 2012 2013 2014 HyperStore Software 2.4 • Server-side encryption • Billing/chargeback by region/tenant •Citrix CloudPlatform connector HyperStore Software 4.0 • Erasure coding •OpenStack connector •NFS support •Cloud archive – any S3 cloud HyperStore Software 5.0 • Extreme scale with vNodes •RAID free data storage • Enterprise Monitoring & Alerting •Appliances or Software
  • 20. Cloudian HyperStore NFS S3 Scalable & Reliable Flexible & Mobile  S3 API and NFS interface  Hybrid Cloud Ready (any S3 Cloud)  100s of Supported Applications  Optimized for any Workload  Unlimited Flexibility  Multi-Tenancy (Chargeback) and QoS  Multi Data Center Replication and Erasure Coding  Scalable Peer-to-Peer Architecture  Storage for OpenStack & CloudStack
  • 21. Hybrid Cloud Storage S3 No Tiering Glacier S3 S3 Tiering Glacier Tiering Cloudian Tiering S3 Client / Application Compatible • Cloudian deployed as On-Premises S3 cloud behind the firewall • Bucket Lifecycle policies to migrate data to – Amazon S3 or Glacier – Other Cloudian HyperStore Clouds – Other S3 compatible service providers S3 • Global namespace with Metadata kept on premises for all objects • Archiving option to move metadata and data to the Public Cloud
  • 22. Build your Cloud at ~1C/GB/Month HSA1020 HSA1040 HSA2060 Entry-level High-capacity Enterprise-performance Storage Capacity 20 Terabytes 40 Terabytes 60 Terabytes Use Case Low-throughput workloads and entry-level clouds Large content libraries, medical records, data center backups For extreme IO bandwidth requirements, like media and entertainment, energy, finance Price ~1C/GB/Month ~1C/GB/Month ~1C/GB/Month Flash Optimized No No Yes Redundancy and High Availability Hot pluggable drives Dual Hot pluggable power supplies Hot pluggable drives Dual Hot pluggable power supplies Hot pluggable drives Dual Hot pluggable power supplies * Assumptions : Based on expected street price, 20% Compression typical gain, Erasure Coding, Over 5 year term
  • 23. Thank you! Storage Switzerland http://www.storageswiss.com gcrump@storage-switzerland.com StorageSwiss on Twitter: http://twitter.com/storageswiss StorageSwiss on YouTube: http://www.youtube.com/user/storage swiss Cloudian http://www.cloudian.com ptuner@cloudian.com Cloudian on Twitter: http://twitter.com/CloudianStorage Cloudian on YouTube: http://www.youtube.com/user/Cloudian Videos Remember! Please rate this webinar. Your reviews help us!
  • 24. Seven Ways to Lower Storage TCO Click attachments to get an exclusive copy of Storage Switzerland’s Report: Reducing Storage TCO With Private Cloud Storage For complete Audio and Q&A please register for the On Demand Version at: http://bit.ly/7ObjStor