1. Creating a Personal Profile, Utilizing Your
Network, & Creating and Maintaining Your
Business / Organization's Page
2. Introduction to Facebook
Setting Up Your Personal Profile
Managing Your Personal Profile
Understanding Facebook Privacy
Managing your Privacy Settings
Sharing pictures and Videos
How to share files on Facebook
Do & Don’ts for Facebook
2
3. Facebook is a tool for connecting people with
those around them – friends, family, coworkers, or
simply others with shared interests.
Business Owners & Marketers have an opportunity
to use Facebook to expand their online footprint
and engage with prospects & clients directly.
Facebook is the third most trafficked website in
the world and the most trafficked social media site
in the world.
The fastest growing demographic is those 35 years
and older.
3
16. •POST PHOTOS
•POST VIDEOS
•POST EVENTS
•START DISCUSSIONS
•SHARE RELEVANT AND
INTERESTING INDUSTRY INFO
•SHARE INFO FROM YOUR
OTHER SITES SUCH AS BLOG
POSTS
•RESPOND TO POSTS AND
COMMENTS MADE BY OTHERS
16
17. Don’t post or be caught in a compromising photo –
you can “un-tag” yourself from photos posted by
others if necessary
Don’t write a message on someone’s wall that
should be sent as a private message
As a rule of thumb – don’t post anything you
wouldn’t want your kids to view – chances are if it’s
that personal or controversial in nature – the rest
of us don’t need to read/see it either
17
18. Don’t just blast your business /
organization's website over and over –
provide content relevant to your business
that will engage your “fans”
Your page should be seen as a resource,
not as a shameless self promotion
Don’t share personal information, unless
relevant to your industry
18
Notas do Editor
Video demonstration of how to use Drop box a free service to upload files to Facebook.This is handy for files over the 25 mb limit Facebook has on uploads.