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Personal Branding 2.0: Tele-Seminar
Twitter: @HajjFlemings
Hellomybrandis
Hellomybrandis
Hellomybrandis
What is a Brand?
Brand
A brand is a perception or emotion,
maintained by a buyer or prospective buyer, describing the
experience related to doing business with an
organization or consuming its products and services.
Brand Commodity
$.99$4.69
into Nike.
Branding turns sneakers
Branding turns diamonds into Tiffany's.
Personal
Brand
A perception or emotion, maintained by
somebody other than you, describes the total
experience of having a relationship with you.
Personal Brand Basics
Be Informed
• Google Reader
Sean
Michael
Martha
Steve
Bill
Britney
Dwayne
Political Races will never be the same.
Seth = Marketing
Passion
"Commit yourself to something you love."
Mission Statements
Personal Brands have
"To Inspire 1 million people to live
a life of significance."
- Hajj E. Flemings, Personal Brand Strategist
Mission Statement
Brand Story
My
Definition
Connection
Value
Conversation
Join the
Creativity
Branding
Change
Social Networks
Why?
of Internet Users Read Blogs
73% 57%of internet users
are now members
of social networks
speak@hajjflemings.com
Twitter: @HajjFlemings
Skype: Flemings1
Brand 2.0 CardsHajj 2.0
How well does your brand translate off-line and online?
What type of impression are you making?
What is the impact of your brand?
Digital
Off-Line
Avatars
Social Networks
Brand 2.0 Cards
Human Relationships
Personal Brand Footprint
Footprint
Human
Imprint
Online
Trademarks
Digital Relationships
eBrand Assets
Personal Packaging
Physical Health
Blog
The New Office
Builders
Grustlers
Leapers
Personal Branding Categories
Twitter: @HajjFlemings
www.brandcamp.us
speak@hajjflemings.com
www.HajjFlemings.com

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Devbrandyu0slideshare 1223615697155735-9