Social Media
Awareness in
Nigeria Education
Date: Sunday, 27th April 2014
Time: 2pm.
Theme: Social Media and Education
Venue: Tender tots Nur. & Pry sch., Isolo, Lagos.
Wale Micaiah
In January 2014, the first Social
Media report in Nigeria was
released by Alder Consulting
Organizations and Individuals
were recognized in 3
categories for their use of the
Platform for promoting their
Brands, Products and Services,
and advocating for one cause
or another:
Social Media Icons
Social Media Titans
Social Overlords
The implication is that the
Nigerian public have shown some
kind of Apartheid towards
Education!
We are yet to accept that
Education is a vital tool for
Personal & National Development
and that Social Media is the new
Platform of Expression!
This is what motivated me to create
the first Nigeria Social Media report
in Education.
(Released March 15, 2014)
No. Institution Count
1 Ministry of Education & Agencies 26
2 State Ministry of Education & FCT 37
3 Universities 129
4 Polytechnics 81
5 Monotechnics 114
6 Colleges of Education 82
7 School of Nursing & Midwifery 188
8 Technical Schools 133
9 Secondary Schools 218
10 Innovative Enterprise Institutes 71
11 Support Services 62
12 Academic Unions 4
Awareness of Social Media in Nigeria Education:
No Institution Summary
1 FME & Agencies 5.4%
2 State Min. of Education & FCT 14.4%
3 Universities 19%
4 Polytechnics 17.8%
5 Monotechnics 5.2%
6 Colleges of Education 4.6%
7 School of Nursing & Midwifery -
8 Technical Schools -
9 Secondary Schools 4.2%
10 Innovative Enterprise Institutes 7.8%
11 Support Services 20.6%
12 Academic Unions -
11%SUMMARY
Social Media Awareness
Website 57
Facebook 27
Twitter 17
YouTube 8
Google+ 5
LinkedIn 4
Why Use Social Media in
Nigeria Education?
First some background
information about
Nigeria…
Active Internet Users:
28.4% of the
population
(48.4million)
Age Distribution
13-15yrs - 2%
16-17yrs - 4.2%
18-24yrs - 36.7%
25-34yrs - 35.1%
35-44yrs - 9.5%
45-54yrs - 4.5%
55-64yrs - 1.2%
65-100yrs - 6.8%
18-24yrs - 36.7%
25-34yrs - 35.1%
71.8%
Approximately
3.9million Nigerian
Youth are on Facebook!
If approximately 4.0
million of your Customers
‘lives’ on a Platform, where
else should you be?
Reasons!2 Nigerian Youths & Students
Leading institutions1
2
Institution FB TW UT
Harvard 3.2m 350k 140k
Yale 800k 125k 15k
Oxford 1.4m 130k 22k
Cambridge 660k 107k 35k
MIT 350k 110k 480k
UCT 35k 7k
UI 33k 3k 60
If most of the World’s Reputable Institutions are
leveraging on a Platform, where else should you be?
38% of our population are Youths = 65m
45% of our population are Students = 75m
Number of Internet users in Nigeria: 48m
78% of Internet users are between 19 and 35
38million
Nigerian Youth/Students are
Internet users!
Where else should WE be?
1) How are our Educational Institutions (Govt., NGO, Biz,
Individuals) using Social Media Networks?
2) What prospects does Social Media presents for
Nigerian Educators & Learners?
3) How best can Social Media be used for Learning?
We posted these questions to Education Support Services
whose Social Media platforms have been identified as
huge resource base for Nigerian Students.
Our respondents independently agreed
that our institutions are yet to realize
how best they can use the platform for
the good of all.
Social Media is a TOOL. A tool is amoral, neither good nor bad, it only takes the form for
which it is employed. For this purpose, we decide to use it positively for Education.
Below are some of the ways SM can be used:
Facebook offers a perfect platform to build study groups
Classroom sessions can be recorded and made available on YouTube
Effortless collaborate with other students through discussions
Student entrepreneurship becomes more visible through network
Using social media to communicate and gather information about various topics.
Social media tools can help students develop proficiency with technology; learn to create,
critique, analyze, and evaluate multimedia text; and manage, analyze, and synthesize
multiple streams of information.
Teachers/Lecturers can create Twitter hashtags specific to class projects or initiatives so
that students can collaborate, discuss the subject matter anytime they wish, and then
locate all tweets that include that specific hashtag
Social Media provide a platform for Off-classroom engagement with Teachers.
Institutions can create their professional profiles on LinkedIn, as well as provide summary
information on services available for public consumption.
Link professional Alumni via their professional profiles on LinkedIn, this could come
handy during special celebration and fund raising.
Cheapest way of maintaining global presence and awareness
Schools can hold Tweetchat, Tweetminar and provide announcement to their Students.
Students can hold tutorials via tweets - Tweetorial
Evidently, Social Media has
become the new Platform
where the Learned and the
Learner meet for Learning.
Amol Bhave, a 17-year-old from a
small city in India, he completed
the MIT prototype online course –
the sophomore- level Circuits and
Electronics (6.002x) – and earned
terrific marks on his final exam.
Signals and Systems, known at MIT as
“6.003”.
With 2 friends, they build the 6.003
course and shared it with the world
1,100 students signed up for the course
By September 2013, Bhave found
himself 7,500 miles from home in
Cambridge, Massachusetts, a member
of the MIT Class of 2017.
The story is clearly a
tribute to Bhave’s
audacious creativity
and drive, but it also
points to the growing
global reach and
impact of online
learning.
Learning to Know implies learning how to learn by
developing one's Concentration, Memory skills and Ability
to Think.
Learning to Do describes putting knowledge and learning
into practice innovatively through (1)Skill development
and (2)Practical know-how, (3)Development of
competence, (4)Life skills, (5)Personal qualities, (6)Aptitudes
and (7)Attitudes.
Learning to live together in peace and harmony is a
dynamic, holistic and lifelong process through which (the
shared values) are internalized and practiced.
Learning to Be involves activities that foster personal
development (Body, Mind and Spirit) and contribute to
creativity, personal discovery and an appreciation of the
inherent value provided by these pursuits.