The valleys are lush green, there are some great sporting events and festivals. We have compiled some content ideas ideas for July, so you don’t have to. Here are some conversation starters for you.

1. July
Eid Mubarak
We have compiled some conversation ideas for July, so you
don’t have to!

2. Discover. Distribute. Delight
The valleys are lush green, the waterholes are full and the
waterfalls are mighty; it’s that time of the year when nature’s
bounty is at its full glory.
There are some great sporting events, festivals and important days
lined up this month.
Your users are searching for diverse bits of information around this
time and you have the enviable opportunity of stepping in and
providing them with exactly what they want to know.
Here are some conversation starters for you.

3. Discover. Distribute. Delight
Wimbledon
Wimbledon is one of the most
prestigious titles in the world of tennis
and there is always a lot of curiosity
around it
Searches around players, past matches,
schedule, broadcast surge as expected
creating a lot of buzz on the social media
around the event.
But there are also searches around
fashion and lifestyle which go up during
Wimbledon. Suddenly, articles around
Kate Middleton Wimbledon dress start
getting shared over social media
So jump right in and have some great
conversations with your audience.

4. Discover. Distribute. Delight
Pro Kabaddi League
The success of kabaddi as a televised sport surprised everyone, including the promoters and
broadcasters in 2014, the maiden offering of the event. Pro Kabaddi League went on to become one of
the most viewed tournaments after cricket events. The tournament got a cumulative reach of 435
million viewers, second only to the cricketing tournaments like the Indian Premier League 2014 (560
million)
This season kicks off this year in July and there is already a good buzz around it with a lot of celebrities
supporting the event. It is a great sort to associate the brand with as the clutter is definitely far lesser
than cricket and can make for great conversation peg

5. Discover. Distribute. Delight
Wash away monsoon worries
Monsoon brings its own share of hair
and skin worries with searches around
these keywords going up.
Typically, users are looking for keeping
hair frizz free, managing hair in
monsoons, controlling ace breakout,
functional fashion and others.
Interest around waterproof makeup also
go up during this time compared to rest
of the year.
So go ahead and be the expert that you
are and share some great pieces of
information with your audiences.

6. Discover. Distribute. Delight
Eid-ul-Fitr
Eid is a time of great celebration in India. The day
marks the end of the month of fasting.
Delicious food and drinks are an indispensable
part of the festivity. People decorate their
houses and prepare luscious traditional sweets
and cuisines to celebrate the festival.
One can have a good conversation around
traditional recipes, festivities, shopping,
traditions etc

7. Discover. Distribute. Delight
Where to travel this monsoon?
Traveling during monsoons is far more popular
than you’d imagine, especially among the
millennials
While Kerala is one of the most sought after
monsoon destination, users also search for
nearby places they can visit during monsoons.
Searches around weekend destinations or
weekend trips start increasing in early July and
continue to increase through the month. Some
of these are also early planners for 15th Aug long
weekend.
Trips to nearby places such as Matheran, Malshej
Ghat, Bhandardhara are also on the upswing

8. Discover. Distribute. Delight
Calendar Events
There are some great events lined up in July which will
help you strike the right conversations with your
audiences
Kargil Vijay Diwas, celebrated each year on July 26th is a
reminder of a hard-earned victory in Kargil. It is a day to
commemorate those who are not with us as they gave
up their life and youth for our future and the future of
this country.
The month also sees the celebration of Guru Purnima on
July 31st when teachers are honored by the students.
July 29th is the World Tiger Day for all the adventure
lovers.
Ashes tournament also starts this month where we get to
see some stiff competition and great cricketing action.
So choose you pick and engage unfoolishly.

9. Thanks!