How Small Computer Consulting Firms Can Compete Against National Rivals

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Do you own or manage a computer consulting business? Do you need more B2B clients? Read these slides to learn how a computer consulting business can take on national competitors. You'll be glad you did, promise. Copyright (C) SP Home Run Inc.

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SPHomeRun.com

How a Computer
Consulting Business
Can Take on
National Competitors
Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

There are many
different kinds of
competitors

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

Competitors
• Direct
• Indirect
• Pseudo
• Wannabe

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

National
competitors are
not your direct
competitors

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SPHomeRun.com

Address in your
• Compare Us
page
• Pre-sales
meetings

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SPHomeRun.com

Five simple ways
that you can take
clients away from
national
competitors:

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

1. Explain What a
Single Point of
Contact Means

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SPHomeRun.com

2. Give Your
Clients Direct and
Immediate Access
to the CEO

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SPHomeRun.com

3. Teach How to
Compare
“Apples to
Apples”
(Not Oranges)

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SPHomeRun.com

4. Be Transparent
About Conflicts of
Interest

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SPHomeRun.com

5. Explain the
Math in Hourly
Billing Rates
(Deal that’s “Too
Good to be True”)

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

Don’t lose another
prospective client
account to an
indirect national
competitor

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

Be prepared to
take clients away
from national
competitors

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

How do you deal
with national
competitors?

Sponsored by ITMarketingIdeas.com
SPHomeRun.com

Let us know in the
comments area

SPHomeRun.com
Recommended Reading
Top 10 IT Marketing Strategies
for Consistently Attracting
New Business Clients

Download this
Free Special Report Now at
ITMarketingIdeas.com
Copyright © SP Home Run Inc. All worldwide rights reserved.
SP Home Run is a trademark of SP Home Run Inc.

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