The autonomous vehicle, driverless or self-driving car will be one of the greatest technological developments of the next decade (if not all time).
It will profoundly change life on earth.
For the past century our car-centric culture has shaped infrastructure and ideals, landscape and lifestyle, ethics and enterprise. We rely on the mobility that cars provide us more than ever, but the car’s purpose and meaning changes as the driver fades out.
When the car drives itself, what we do in our cars and with our cars is exponentially different. When the car is intelligent, intuitive and adaptive, our relationship to the car alters. When the car builds itself, environments and economies are reshaped.
This report looks at the players, technologies and trends in the autonomous vehicle space and paints a picture of probable futures for citizens, businesses and marketers.
Buckle up. Bumpy roads ahead.
Self driving cars are the future and we must be ready for it whether we like it or not.
This ppt covers self driving cars and the latest technology used in them
An autonomous car is an autonomous vehicle capable of fulfilling the human transportation capabilities of a traditional car. As an autonomous vehicle, it is capable of sensing its environment and navigating without human input.
Self driving cars are the future and we must be ready for it whether we like it or not.
This ppt covers self driving cars and the latest technology used in them
An autonomous car is an autonomous vehicle capable of fulfilling the human transportation capabilities of a traditional car. As an autonomous vehicle, it is capable of sensing its environment and navigating without human input.
An autonomous car is a vehicle capable of sensing its environment and operating without human involvement. A human passenger is not required to take control of the vehicle at any time, nor is a human passenger required to be present in the vehicle at all. An autonomous car can go anywhere traditional cargoes and do everything that an experienced human driver does.
The Society of Automotive Engineers (SAE) currently defines 6 levels of driving automation ranging from Level 0 (fully manual) to Level 5 (fully autonomous). These levels have been adopted by the U.S. Department of Transportation.
Autonomous vs. Automated vs. Self-Driving: What’s the difference?
The SAE uses the term automated instead of autonomous. One reason is that the word autonomy has implications beyond the electromechanical. A fully autonomous car would be self-aware and capable of making its own choices. For example, you say “drive me to work” but the car decides to take you to the beach instead. A fully automated car, however, would follow orders and then drive itself.
The term self-driving is often used interchangeably with autonomy. However, it’s a slightly different thing. A self-driving car can drive itself in some or even all situations, but a human passenger must always be present and ready to take control. Self-driving cars would fall under Level 3 (conditional driving automation) or Level 4 (high driving automation). They are subject to geofencing, unlike a fully autonomous Level 5 car that could go anywhere.
it is a presentation on auto driving car or driverless car . it is a group presentation on auto driving car for power system analysis course from American International University Bangladesh (AIUB) .
After decades of anticipation, practical self-driving cars are here. Drive.ai will deploy a self-driving car service for public use in Texas starting in July.
We can continue pushing self-driving forward by focusing on three key elements: industry-leading AI technology, local partnerships, and people-centric safety.
A self-driving car is a vehicle that is capable of sensing its environment and navigating without human input. Self-driving cars can detect surroundings, using a variety of techniques such as radar, GPS, and computer vision.
<<instagram>> https://www.instagram.com/mike_sarafoglou/
<<youtube>> https://www.youtube.com/channel/UCZQDCo6W-3wTkbrkHbgjs2w
An autonomous vehicle is a kind of vehicle which can drive itself to the destination without any human
conduction. This is also known as driverless vehicle, self-driving vehicle or robot vehicle. Autonomous
vehicles require the combination of various sensors to detect their surroundings and interpret the
information to identify the appropriate navigation path and the obstacles in the way.
Modern vehicles provide some autonomous features like speed controls, emergency braking or keeping
the vehicle into the lane. Here, differences remain between a fully autonomous vehicle on one hand
and driver assistance technologies on the other hand.
Tesla Autopilot is an advanced driver-assistance system feature offered by Tesla .That has lane centring, adaptive cruise control, self-parking, ability to automatically change lanes without requiring driver steering, and enables the car to be summoned to and from a garage or parking spot.
Efectos de la economia colaborativa sobre el comportamiento en el consumidor y el nacimiento de nuevos modelos de negocio basados en crowdfunding. Se hace hincapié en el caso concreto del crowdlending
En un momento donde cada vez nos fiamos menos de organizaciones tradicionales, empiezan a surgir con fuerza y de forma masiva nuevos espacios donde se está recuperando la confianza entre personas; son los llamados mercados P2P (entre pares).
Gracias a la tecnología y las redes sociales, las personas y comunidades se están organizando a través de redes distribuidas para compartir, intercambiar, prestar, alquilar y/o regalar sin contar ni pasar por las empresas tradicionales. Ya no necesitamos ir a un banco para conseguir financiación, ni siquiera para hacer un cambio de divisa o enviar dinero al extranjero.
Por eso, también es un buen momento para reflexionar sobre el rol de las marcas en esta nueva realidad de consumo, y sobre qué pueden aprender las empresas de los modelos que estos mercados P2P están utilizando para regenerar la confianza.
An autonomous car is a vehicle capable of sensing its environment and operating without human involvement. A human passenger is not required to take control of the vehicle at any time, nor is a human passenger required to be present in the vehicle at all. An autonomous car can go anywhere traditional cargoes and do everything that an experienced human driver does.
The Society of Automotive Engineers (SAE) currently defines 6 levels of driving automation ranging from Level 0 (fully manual) to Level 5 (fully autonomous). These levels have been adopted by the U.S. Department of Transportation.
Autonomous vs. Automated vs. Self-Driving: What’s the difference?
The SAE uses the term automated instead of autonomous. One reason is that the word autonomy has implications beyond the electromechanical. A fully autonomous car would be self-aware and capable of making its own choices. For example, you say “drive me to work” but the car decides to take you to the beach instead. A fully automated car, however, would follow orders and then drive itself.
The term self-driving is often used interchangeably with autonomy. However, it’s a slightly different thing. A self-driving car can drive itself in some or even all situations, but a human passenger must always be present and ready to take control. Self-driving cars would fall under Level 3 (conditional driving automation) or Level 4 (high driving automation). They are subject to geofencing, unlike a fully autonomous Level 5 car that could go anywhere.
it is a presentation on auto driving car or driverless car . it is a group presentation on auto driving car for power system analysis course from American International University Bangladesh (AIUB) .
After decades of anticipation, practical self-driving cars are here. Drive.ai will deploy a self-driving car service for public use in Texas starting in July.
We can continue pushing self-driving forward by focusing on three key elements: industry-leading AI technology, local partnerships, and people-centric safety.
A self-driving car is a vehicle that is capable of sensing its environment and navigating without human input. Self-driving cars can detect surroundings, using a variety of techniques such as radar, GPS, and computer vision.
<<instagram>> https://www.instagram.com/mike_sarafoglou/
<<youtube>> https://www.youtube.com/channel/UCZQDCo6W-3wTkbrkHbgjs2w
An autonomous vehicle is a kind of vehicle which can drive itself to the destination without any human
conduction. This is also known as driverless vehicle, self-driving vehicle or robot vehicle. Autonomous
vehicles require the combination of various sensors to detect their surroundings and interpret the
information to identify the appropriate navigation path and the obstacles in the way.
Modern vehicles provide some autonomous features like speed controls, emergency braking or keeping
the vehicle into the lane. Here, differences remain between a fully autonomous vehicle on one hand
and driver assistance technologies on the other hand.
Tesla Autopilot is an advanced driver-assistance system feature offered by Tesla .That has lane centring, adaptive cruise control, self-parking, ability to automatically change lanes without requiring driver steering, and enables the car to be summoned to and from a garage or parking spot.
Efectos de la economia colaborativa sobre el comportamiento en el consumidor y el nacimiento de nuevos modelos de negocio basados en crowdfunding. Se hace hincapié en el caso concreto del crowdlending
En un momento donde cada vez nos fiamos menos de organizaciones tradicionales, empiezan a surgir con fuerza y de forma masiva nuevos espacios donde se está recuperando la confianza entre personas; son los llamados mercados P2P (entre pares).
Gracias a la tecnología y las redes sociales, las personas y comunidades se están organizando a través de redes distribuidas para compartir, intercambiar, prestar, alquilar y/o regalar sin contar ni pasar por las empresas tradicionales. Ya no necesitamos ir a un banco para conseguir financiación, ni siquiera para hacer un cambio de divisa o enviar dinero al extranjero.
Por eso, también es un buen momento para reflexionar sobre el rol de las marcas en esta nueva realidad de consumo, y sobre qué pueden aprender las empresas de los modelos que estos mercados P2P están utilizando para regenerar la confianza.
Ponencia de D. Jaime Rodríguez de Santiago, Country Manager España y Portugal, BLABLACAR - Claves de la economía colaborativa: caso de éxito de BlaBlaCar - en el 11º Foro Profesional de Marketing y Ventas para Entidades Financieras y Aseguradoras #MKTefa organizado por ditrendia
Social technologies radically disrupted communications, marketing, and customer care. With these same technologies, customers are now sharing products and services with each other, bypassing existing institutions. Beyond business functions, the Collaborative Economy will impact core business models. This report defines the Collaborative Economy, looks at companies that are already moving into this space, and provides a framework, the Collaborative Economy Value Chain, which companies can use to help rethink their business models.
KEYNOTE ADDRESS: Embracing the Autonomous Supply Chain and Rethinking InnovationLora Cecere
Presentation given at the 2016 Supply Chain Insights Global Summit - 7-9 SEP 2016 at The Phoenician in Scottsdale, AZ
KEYNOTE ADDRESS: Embracing the Autonomous Supply Chain and Rethinking Innovation
• Jeremiah Owyang – Founder and CEO, Crowd Companies
The Autonomous supply chain lies before us, but we cannot be effective unless we rethink innovation. While many companies think of innovation as product innovation, Jeremiah outlines the future path for the autonomous supply chain and the implications while challenging the audience to think harder about the need for process innovation.
To see the video go to http://supplychaininsightsglobalsummit.com/2016-summit-presentations/
Modern Transport problems arise when it is difficult behavior in A system according to the best possible pattern, being affected by traffic, human errors or accidents. In such cases, unpredictability can be helped by AI SERVICES
driverless car 2020 is a vehicle that is capable of sensing its environment and navigating without human input.[4] Many such vehicles are being developed, but as of May 2017 automated cars permitted on public roads are not yet fully autonomous and driverless car google
Autonomous cars self-driving cars-driverless cars market 2020 to 2030Chandan Chaudhary
The Autonomous cars/Self-Driving Cars/Driverless Cars Market report offers a deep analysis of the Market Research Industry. It demonstrates a rapid summary of industry data and a key catalog of the market. The report highlights well-known performers from the Autonomous cars/Self-Driving Cars/Driverless Cars Market beside contribution to the market vocation progress within the estimated time. KACSK Market Research Report covers recent improvements while predicting the expansion of the players of the market.
Below is the detailed list of some of the major investments in the run of driverless technology
1. Ford $1 billion investment in Argo AI
2. Toyota Research Institute $1 billion
3. Uber purchased Otto for $680 million
4. GM acquired CRUZE AUTOMATION for $580 million
5. Intel to buy Mobileye for $15.3 billion
6. GM invests $500 million in LYFT- drive sharing startup
7. VOLVO and Uber $300 million JV
8. Hyundai $1.7 billion R & D
9. Intel $250 million in driverless AI tech.
Futuristic driverless cars are here nowwebsolutionz
Driverless cars have been featured in futuristic, science fiction movies such as Demolition Man, I Robot, Minority Report, Total Recall and a host of others.
The end of driving grush niles intertraffic 2015Bern Grush
The world waits in anticipation for the first self-driving cars. But after all the impossible pieces are sorted and the wonder dissipates, what will the world be like? And will there be some unintended consequences that belie optimistic predictions of today?
No Hands: The Autonomous Future of TruckingCognizant
The impacts of autonomous trucking will reverberate far beyond the trucking industry. As members of the workforce, public policy proponents, technology strategists and business leaders grapple with the technological, economic and cultural fall-out of self-driving trucks, what happens next could serve as a template for other fields influenced by AI.
At a time when technology has the potential to change the way we travel, this new white paper reveals global consumer attitudes towards the prospect of fully automated cars.
A paper for my data communications and networking class, discussing the evolution of the automobile from a simple machine that got people from Point A to Point B to the highly sophisticated, computerized cars of today.
Semelhante a Driving Disrupted: Driverless Cars Change Everything (20)
Our world is moving at an accelerated pace, and so is our culture. From lifestyle shifts to broader reaching, and sometimes turbulent, events that touch on all our lives, the upcoming year prods us to look at where we’ve been — and where we’re going in the future. For 2018, we’ve selected cultural shifts in our 2018 Trends Brief that will emerge or continue to shape our behaviors, capture our aspirations and impact industries. Read on for a glimpse of our near future.
For 2018, we’ve selected cultural shifts in our 2018 Trends Brief that will emerge or continue to shape our behaviors, capture our aspirations and impact industries across culture.
These trends represent some of the most important influences in the coming year ahead. Our research took us on a roller-coaster journey where polarization, accelerating technological advancement, and evolving social norms constantly intersect to play an outsized role in the year ahead.
In a world where our perceptions of reality are challenged with the blurring of truth and fake, trends such as Truth Labs have far-reaching impact across culture. The walls that withhold biases and discrimination are more visible than ever, intensifying polarization, filter bubbles and creating tensions as we adjust to evolving social norms, such as with the trends of Detoxing Masculinity and the 67% Movement.
A polarized world is also fueling a desire to better understand ourselves, as we seek to quantify the very essence of humanity. This is seen in trends such as Stunt Math, Mind Rights and Armour Therapy.
Read the full report for the 69 trends you need to know in 2018.
86 pp.
METHODOLOGY
For this report, we applied a trend scoring methodology combining machine intelligence from our active learning system, Q™ with human intelligence. Q™ helps us identify signals, structure data, score trends, and add bias into the system at great speed and much more accurately than humans alone.
Our data science team scored and identified the emerging trends of 2018, using methods that measured the trend energy, recent rates of change and forecast the future of these trends.
Out of a working list of 108 trends, 69 trends made the final cut. These represent a balance of cultural change across our five categories of analysis — Aesthetics, Humanity, Ideology, Media and Technology — as well as a range of potential impact in our lives and collective imaginations.
Space: Exploration Innovation Brought Down To Earthsparks & honey
Space, it’s not just a moonshot. It’s your business.
Space is open for the future of your brand or company in a way that we’ve never seen before. To tap into this momentum, we are excited to launch the new sparks & honey Culture Forecast report, Space: Exploration Innovation Brought Down To Earth.
From the explosive growth of commercial satellites to private sector dollars pouring in, this new space era is unleashing a symbiotic relationship between space and Earth. The new vantage points, unique data sets and technology innovations of space have implications for almost every industry imaginable — including yours.
This report explores how space is resonating across culture: the design of space pervading food to fashion, media and the arts; the burgeoning new industry of space tourism from the ground up; how space data is unveiling new vantage points from agriculture to urbanization; and how the infinite resources of space are shaping the future of medicine, and our habitation beyond this planet.
Conventional wisdom suggests that to peer into the crystal ball of America’s future, one should go to Silicon Valley to check out the latest start-up unicorns, or to New York or Los Angeles to scout emerging trends in fashion and food.
Middle America, on the other hand, is often described as if it’s on the margins of culture and innovation — “flyover country” — provincial, unsophisticated and stuck in the past. But Middle America is diverse and although it is not stuck in the past —rhetoric about it is.
In Reinvention in Middle America, we put a spotlight on the region, looking at it not through the lens of politics, ideology or outdated clichés but rather through innovation. We look at key cities from Cleveland to Nashville to Louisville and how they’re reinventing themselves by embracing innovation in manufacturing, city design, healthcare, sustainability efforts and clean energy, creatively solving problems that the entire country will eventually have to confront. And they’re imbuing this reinvention with characteristic Middle American values of community, collaboration, and concern for the social impact of their actions.
Yes, portions of Middle America may have a lot of cornfields — but drone-farming is happening there. Although Nashville is still the seat of the Grand Ole Opry, it’s also emerging as a major fashion and design hub. And in Appalachia, a coal museum is powered by solar energy and out-of-work coal miners are reinventing themselves as coders. It’s even predicted that in five years, the Midwest will have more startups than Silicon Valley.
Although it’s easy to politicize and divide America, innovation is not about moving right or left. Innovation is about moving forward.
67 pp
Methodology: For this report, sparks & honey conducted primary research using our proprietary Cultural Intelligence system. Methodologies included social listening, combing through thousands of cultural signals, and interviewing experts in the fields of technology, urbanism, healthcare, government and collaborative economies including thought leaders from our Advisory Board and additional POIs. We surveyed 1056 adults (18+) from across the United States for their perspectives about innovation in the US.
From the everyday to the futuristic, our abilities as humans (and machines) evolve throughout our lifetimes. We are part of a vast, influential range of abilities, both cognitive and physical, that are constantly in flux and influencing one another. This spectrum of ability is a constant reverberating tide that affects everyone, and moves culture.
There are cultural forces radiating across the spectrum of ability in a number of mega trends we follow here at sparks & honey, such as unapologetic, frictionless and AI ethics. These trends are evident in our relationships with one another and with technology, in fashion and design, our workplaces, and in the streets we walk, run or drive through. In this report, we examine the pervading tide of culture through the lens of ability, affecting all of us.
We’re looking toward a future–evident already in our lives today–where ability can be enhanced, morphed, designed and modular. For some, this will increasingly be a necessity, and for others, a luxury. For some time, we’ve been enhancing our abilities: with pacemakers, tech tattoos for diabetics that measures glucose levels, or bionic limbs.
As we infuse our lives with technology and look to robots for companionship, entertainment and assistance, ability becomes a question of human and civil rights. And maybe even, robot rights.
What does tomorrow look like – for all of us?
85 pp.
Methodology
For this report, sparks & honey conducted primary research and interviewed experts in the field of ability, including thought leaders from our Influencer Advisory Board (IAB). We surveyed 1,009 people in the US, aged 18 to 65, to engage their perceptions on evolving technologies. Leveraging social listening, patent analysis, and our proprietary Cultural Intelligence system, we combed through thousands of signals to build a vision of the future cultural landscape of ability.
To help the curious class stay relevant, we’ve assembled an A-Z glossary of what we predict to be the 100 must-know terms and concepts for 2017.
We hope this cultural crib sheet will help prepare you for the year ahead.
Enjoy!
The Future of Humanity
Through our interaction with machines, we develop emotional, human expectations of them. Alexa, for example, comes alive when we speak with it. AI is and will be a representation of its cultural context, the values and ethics we apply to one another as humans.
This machinery is eerily familiar as it mirrors us, and eventually becomes even smarter than us mere mortals. We’re programming its advantages based on how we see ourselves and the world around us, and we’re doing this at an incredible pace. This shift is pervading culture from our perceptions of beauty and aesthetics to how we interact with one another – and our AI.
Infused with technology, we’re asking: what does it means to be human?
Our report examines:
• The evolution of our empathy from humans to animals and robots
• How we treat AI in its infancy like we do a child, allowing it space to grow
• The spectrum of our emotional comfort in a world embracing AI
• The cultural contexts fueling AI biases, such as gender stereotypes, that drive the direction of AI
• How we place an innate trust in machines, more than we do one another
Methodology
For this report, sparks & honey conducted US-focused research on the future of AI. Together with Heartbeat AI Technologies, we examined the emotional sentiment (feeling and emotions) around artificial intelligence in a Heartbeat AI Pulse Survey of 150 people in the US. Tapping into our Influencer Advisory Board and proprietary cultural intelligence system, we combed through thousands of signals to build a vision of the future of AI. We also interviewed leading experts in the field of artificial intelligence.
Gen X were the slackers, the latchkey kids, the middle children of generations...but a funny thing happened on the way to Gen X at 50. They became the new middle, holding political and purchase power for themselves and their Millennial and Boomer relatives. Ignore them at your peril.
www.reports.sparksandhoney.com
FESTIVAL INTERRUPTUS: The future of music festivals and what it means for hum...sparks & honey
Today we are seeing a rapid growth in music festivals, both in size and number.
In 2014 alone there were 874 festivals in North America, with festival capacity growing from 475,000 attendees in 2010, to 1.8 million in 2014. What’s apparent is that Millennials seek a more complete music experience, and Gen Z, we anticipate, even more so.
To develop a point of view on the festival of the future, sparks & honey partnered with PepsiCo’s Creator team to identify the defining characteristics and present our vision of the music festival of the future.
Download the full report now: http://bit.ly/1QD3aDm
Imagine a future where you don’t have to think about money. Got it? Well you’re probably thinking about it the wrong way. Because today, right now, money isn’t real.
That bill you can hold in your hand is simply a representation of a transaction about to take place, completely dependent upon our belief that it has a value. We believe wholeheartedly that a piece of paper can be exchanged for a cup of coffee or a microwave oven. But, when we strip away our dependence on this concept of “money”, and the physicality of its exchange, what remains in the pure transaction. A transaction of value.
This report unpacks how our very concept of money is evolving, and describes how the system designed to manage its movement is ripe for disruption. This shift will create immediate opportunities for brands to connect with consumers as not only participants, but partners in modern culture.
Our report examines:
• The concept of value beyond traditional financial notions
• How value hinges upon trust, and the way trust is driving disruption
• Tech startups and small group communities working together to challenge the way we’re paying for our lives
• Peer to peer exchanges, dying middlemen and algorithmic security
• New asset classes and a working vision of the Internet of Things
49 pp., 23 illustrations
Our report points to the near future, where every person, place, and thing has a measurable value that can be exchanged intangibly, rapidly, securely, and most importantly, directly. It’s a system where abstract notions like social currency have a value that can be transacted in the same way that we now buy a cup of coffee. It’s a system that can empower a planet where every single device, every head of lettuce, every drop of fuel, every road and cable that make up our infrastructure have a value not only in and of itself, but also in the context of its use.
Meet your new value system, or the future of money. UnMoney.
Methodology
For this report, sparks & honey conducted research and interviewed experts at DevCon1 in London (2015) and the Scaling Bitcoin Workshop in Hong Kong (2015). Using new social listening tools, we gauged public sentiment around the disruption of established currencies and financial systems. And tapping into our global scout network and proprietary cultural intelligence system, we combed through thousands of signals to build a vision of the future of value in an unmonied world.
Last year, we presented the top, must-know, culturally relevant trends for 2015 and our predictions were 83% accurate!
To help the “curious class” stay relevant in 2016, we’ve assembled an A-Z glossary of what trends we predict to be 100 must-know terms and concepts of 2016.
We hope this cultural crib sheet will help prepare you for the year ahead!
Download the full Gen Z 2025 report here: http://bit.ly/1Vcecow
The future will be defined by a generation that promises to learn from the lessons of the past to create a world unlike anything we’ve ever seen.
Growing up in the shadow of global meltdowns and watching their Millennial siblings flail, Generation Z have resolved to do things differently. In an instant everything world, these kids are present in today, but curate their experiences for tomorrow. But, what will Gen Z be in 2025?
In Gen Z 2025, we unpack the present to unveil a future defined by the next greatest generation’s evolving worlds of work, education and digital, and the dissolving boundaries between social and cultural norms. Exposed to the breakneck speed of culture, Gen Z will transform our very understanding of generations to come.
To be culturally relevant today means knowing how to speak the new language of gender. Constantly in-flux, the way we talk about gender is fluid, just like we are. In The New Language of Gender, we help you understand and speak naturally from this quickly changing lexicon.
Celebrity 2.0: New New Hollywood is Breaking All The Rulessparks & honey
The rise of the creative class is reshaping media and redefining fame and celebrity. The balance of power has shifted from producers, studios, broadcast networks, etc., to the new creative talent. We call this creative class “New New Hollywood” (NNH).
But what’s really profound is the power that these NNH creators wield. NNH personalities have enormous fan bases with extraordinary loyalty and unprecedented engagement - fanatical, in fact.
For example, Nicki Minaj (a traditional celebrity) has <9.5><5mil Twitter fans, while PewDiePie (a NNH celebrity) commands an audience of nearly 40 million on YouTube. NNH has so much influence it could single-handedly reshape culture and society, let alone brand preferences. NNH could even swing the 2016 presidential election!
Brands need to leverage NNH, but to do so, they need to understand the context and unique ways in which NNH operates. The rules of engagement are very different.
This report sets out to shed light on one of the most important cultural forces at work today: NEW NEW HOLLYWOOD.
Walls: A Manifesto for an Open Agency
We created a new kind of agency that leverages the power of culture to open minds and create possibilities in the now, next and future.
Our doors are open to creators and makers, thinkers and influencers, experts, leaders in industry, the eclectic, diverse, and culturally curious. We reach out to the vast community of fascinating minds exploring our constantly changing world as we consider the cultural context shaping what people think, feel and do. Together we build and iterate, imagining, innovating, designing and executing as one.
TASTING COLORS & EXPLODING DRINKS: Future beverage trends from New York City ...sparks & honey
Beverages have always played a fundamental role in society, from the quintessential “social” tissue, to providing energy and nutrition, to offering plain and simple fun. There is a beverage for every occasion, need, ritual, and generation, and we continue to reimagine what we make, as well as why and how we make them.
Will future beverages be able t o elicit on-demand emotions? Will packaging be zero waste? Will beverages be liquid a t all? These are the questions that Makers in molecular mixology, biolabs, and food-tech startups are asking themselves today. Their answers will no doubt drive our future.
To better understand what’s ahead, sparks & hone y recently partnered with PepsiCo’s Creator team—a catalyst group on a mission to explore the edges of culture & co-create innovative experiences across the cultural landscape—and Toronto-based i&j to create a pop-up lab a t World Maker Faire in New York City. The lab was designed to learn from Makers through moderated discussions, surveys, and hands-on experimentation. This report offers five trends based on our experience with NYC Makers. There is no question that when it comes to the future, we turned to the right community to collaborate and imagine a new world of beverages.
Fashion Foresight: How Fashion Illustrates the World's Most Pressing Mega Trendssparks & honey
Any person, business or brand looking to understand – and lead – cultural shifts can turn to the fashion industry as a bellwether. Fashion not only shapes culture, it acts as a mirror to society, reflecting important cultural shifts that may otherwise be imperceptible.
The fashion industry caters to early adopters and seeks inspiration from the edges, where trends and cultural shifts start. It is acutely attuned to changes in the zeitgeist as well as the ambient influences of the biggest global trends (i.e. MegaTrends).
For these reasons, the fashion industry can be an effective instrument for gauging change and a proxy for trendspotting of the highest order.
In this report, we’ll take a look at MegaTrends impacting life and society, illustrate how they are manifesting within the fashion industry and translate what it means for all brands.
After you’ve read this, the length of a hemline will take on entirely new meaning and you will never view paisley the same.
HON3Y is a mobile-based research platform at the intersection of emotional, contextual, and behavioral data. Participants experience the platform as any life-logging app, tagging and/or inputing behaviors as part of the research study. Researchers access an intimate view into the relationship between emotion states such as stress and happiness and consumer behaviors such as visiting a store or buying a specific product.
HON3Y is powered by emozia’s new “always on” method to map human emotion, context and behavioral patterns over time.
eSports: The Biggest Sport You've Probably Never Heard Ofsparks & honey
With millions of people already playing video games and the popularity of video game competition rising, gamers developed an interest in watching others play for fun, while learning tips to improve their play and witnessing pro-gamers
showcasing their skills.
eSports organizations recognized this trend and created platforms for people to participate and watch. The dramatic rise of game streaming services like Twitch, ESL, and MLG created communities between players and fans.
Then came the big prize money. The professional game casters. Video games broadcast on major networks. Huge, sold-out crowds. Brand sponsorships. And from the beginning, unrelentingly passionate fans.
A perfect sport that fulfills the cultural need to be the hero, to be part of a community as both participant and spectator and experience the thrill of victory.
Meet Generation Z: Forget Everything You Learned About Millennialssparks & honey
Marketers have been focused on Gen Y (a.k.a. Millennials) for more than a decade. In fact, Millennials are the most researched generation in history!
But Gen Z (born 1995 to present) is different from the Millennial generation. In many ways, Gen Zers are the opposites or extreme versions of Millennials and marketers need to adjust to them.
We are just beginning to understand Gen Z and its impact on the future, but this report explores what we know and foresee.
How To Fix The Key Not Detected Issue In Mercedes CarsIntegrity Motorcar
Experiencing a "Key Not Detected" problem in your Mercedes? Don’t take it for granted. Go through this presentation to find out the exact nature of the issue you are dealing with. Have your vehicle checked by a certified professional if necessary.
Learn why monitoring your Mercedes' Exhaust Back Pressure (EBP) sensor is crucial. Understand its role in engine performance and emission reduction. Discover five warning signs of EBP sensor failure, from loss of power to increased emissions. Take action promptly to avoid costly repairs and maintain your Mercedes' reliability and efficiency.
Welcome to ASP Cranes, your trusted partner for crane solutions in Raipur, Chhattisgarh! With years of experience and a commitment to excellence, we offer a comprehensive range of crane services tailored to meet your lifting and material handling needs.
At ASP Cranes, we understand the importance of reliable and efficient crane operations in various industries, from construction and manufacturing to logistics and infrastructure development. That's why we strive to deliver top-notch solutions that enhance productivity, safety, and cost-effectiveness for our clients.
Our services include:
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Things to remember while upgrading the brakes of your carjennifermiller8137
Upgrading the brakes of your car? Keep these things in mind before doing so. Additionally, start using an OBD 2 GPS tracker so that you never miss a vehicle maintenance appointment. On top of this, a car GPS tracker will also let you master good driving habits that will let you increase the operational life of your car’s brakes.
Ever been troubled by the blinking sign and didn’t know what to do?
Here’s a handy guide to dashboard symbols so that you’ll never be confused again!
Save them for later and save the trouble!
𝘼𝙣𝙩𝙞𝙦𝙪𝙚 𝙋𝙡𝙖𝙨𝙩𝙞𝙘 𝙏𝙧𝙖𝙙𝙚𝙧𝙨 𝙞𝙨 𝙫𝙚𝙧𝙮 𝙛𝙖𝙢𝙤𝙪𝙨 𝙛𝙤𝙧 𝙢𝙖𝙣𝙪𝙛𝙖𝙘𝙩𝙪𝙧𝙞𝙣𝙜 𝙩𝙝𝙚𝙞𝙧 𝙥𝙧𝙤𝙙𝙪𝙘𝙩𝙨. 𝙒𝙚 𝙝𝙖𝙫𝙚 𝙖𝙡𝙡 𝙩𝙝𝙚 𝙥𝙡𝙖𝙨𝙩𝙞𝙘 𝙜𝙧𝙖𝙣𝙪𝙡𝙚𝙨 𝙪𝙨𝙚𝙙 𝙞𝙣 𝙖𝙪𝙩𝙤𝙢𝙤𝙩𝙞𝙫𝙚 𝙖𝙣𝙙 𝙖𝙪𝙩𝙤 𝙥𝙖𝙧𝙩𝙨 𝙖𝙣𝙙 𝙖𝙡𝙡 𝙩𝙝𝙚 𝙛𝙖𝙢𝙤𝙪𝙨 𝙘𝙤𝙢𝙥𝙖𝙣𝙞𝙚𝙨 𝙗𝙪𝙮 𝙩𝙝𝙚 𝙜𝙧𝙖𝙣𝙪𝙡𝙚𝙨 𝙛𝙧𝙤𝙢 𝙪𝙨.
Over the 10 years, we have gained a strong foothold in the market due to our range's high quality, competitive prices, and time-lined delivery schedules.
Your VW's camshaft position sensor is crucial for engine performance. Signs of failure include engine misfires, difficulty starting, stalling at low speeds, reduced fuel efficiency, and the check engine light. Prompt inspection and replacement can prevent further damage and keep your VW running smoothly.
The Octavia range embodies the design trend of the Škoda brand: a fusion of
aesthetics, safety and practicality. Whether you see the car as a whole or step
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harmony of functionality and emotion
Fleet management these days is next to impossible without connected vehicle solutions. Why? Well, fleet trackers and accompanying connected vehicle management solutions tend to offer quite a few hard-to-ignore benefits to fleet managers and businesses alike. Let’s check them out!
What Are The Immediate Steps To Take When The VW Temperature Light Starts Fla...Import Motorworks
Learn how to respond when the red temperature light flashes in your VW with this presentation. From checking coolant levels to seeking professional help, follow these steps promptly to prevent engine damage and ensure safety on the road.
2. 2
The autonomous vehicle, driverless or self-driving car will be one of the
greatest technological developments of the next decade (if not all time).
It will profoundly change life on earth.
For the past century our car-centric culture has shaped infrastructure and
ideals, landscape and lifestyle, ethics and enterprise. We rely on the mobility
that cars provide us more than ever, but the car’s purpose and meaning
changes as the driver fades out.
When the car drives itself, what we do in our cars and with our cars is
exponentially different. When the car is intelligent, intuitive and
adaptive, our relationship to the car alters. When the car builds itself,
environments and economies are reshaped.
This report looks at the players, technologies and trends in the autonomous
vehicle space and paints a picture of probable futures for citizens,
businesses and marketers.
Buckle up. Bumpy roads ahead.
From Automobiles to Auto Mobility!
3. 3
Automatic Autopilot
Ships have been using “self-steering gear” since the 1950s, while the first “autopiloting”
of an airplane occurred in 1914. The “Ottopilot” in the movie Airplane is an apropos
metaphor epitomizing the joys of sitting back and letting the machine do all the work.
flightclub.jalopnik.comnobscotusps.orgSources:
4. 4
Driverless Visions in Low Gear
Since the car was invented automakers have gradually introduced automation - from automatic
shift to adaptive cruise control, self-parking to collision-avoidance, lane-keeping assistance to
brake-assist and traction control. The introduction of new driverless technologies will be a gradual
one, slowly upshifting us into the future.
5. 5
Science Fiction to Science Fact: Autonomous
Cars Shaped by Hollywood
REALITY
FICTION
2018
• Daimler, GM and Ford
expect to release self-
driving models
• When several sources
predict autonomous cars
will be standard issue
Blade Runner Minority Report
2015
Hoverboards
Back to the
Future Part III
2019
Anti-gravity,
flying cars
I, Robot
2054
Police can override
autonomous vehicle
software
2084
Drivers replaced
with robots
2263
Autonomous
Flying Cars
The Fifth Element
2015
2035
Fully autonomous
cars
• Mobileye bolt on hands-
free kit on sale
• GM offering “super
cruise” on Cadillacs
• Google’s driverless car
available to public
• Volvo to start selling
driverless cars
• Nissan to start selling
driverless cars
• Tesla to offer “full
autopilot” capability
• GM, Mercedes-Benz, Audi, Nissan,
BMW and Renault to release semi-
autonomous vehicles
• Volvo will sell “crash-free”
autonomous car
• Jaguar to launch
driverless car
• Most cars will operate
independent from human
control
• IEEE estimates that up
to 75% of all vehicles
will be autonomous
Demolition Man
2032
Auto-mode cars
Total Recall
Sources:WSJ Wikipedia
• Tesla cars will be 90%
autonomous
• Audi to start selling low-speed
autonomous cars
2016
2017
2019-2020
2020
2024
2025
2026-2035
2035
2040
6. 6
The oldest and most extensive driverless Personal Rapid Transport (PRT) system has been
operating in Morgantown, West Virginia since 1975. Heathrow Airport has been using PRT vehicles
since 2011. The newest, most modern PRT system launched in Suncheon, South Korea while
Sardinia, Italy launched driverless buses earlier this year.
Today’s Driverless Vehicles Look
Like Props in a 70s SciFi Flick
Governing eltis.orgSources:
7. An entirely new industry of DIY “autonomous driving kits” is being born – loosely inspired by Knight
Rider’s KITT– to turn manual cars into driverless cars. This will make aftermarket upgrades
affordable, such as the $10,000 “bolt-on” driverless system called “Cruise.” Retro and vintage cars
turned driverless give new meaning to “Back to the Future.”
Bolt-On Driverless Systems are
Reminiscent of 80s TV Shows
8. 8
Auto design is converging with aeronautic design, such as the autonomous “Aeromobil.” Autos
are not only becoming more intelligent, they’re becoming more modular, adaptable and
transmutable. Next: the “auto-mutation” of the autonomous automobile.
Design Seems Inspired by
Transformer Toys and Video Games
10. 10
Loudest Voices Coming from Auto,
Tech & Academia
Co-Founder of Google &
Leader of Google X
MIT Autonomous
Expert &
Prof. of Mechanical
and Ocean
Engineering
CEO of General Motors
CEO & Co-Founder
of Udacity
Co-Founder of
PayPal & Palantir /
Investor
Autonomous Car Influencers & Champions
CEO of Tesla /
Inventor & Investor
in Disruptive Tech
Elon MuskSergey Brin
Mary Barra Sebastian Thrun
John Leonard
Peter Thiel
11. 11
40
Beam Telepresence
Robots Autonomous Liferaft
Automated Robots
Deliver Food to
Hospital Patients
Volvo European Safe Road Trains
for the Environment Project
NOAA Solar Ocean Explorer
Adjacent Autonomous Driving Devices
Amazon Delivery Drones
HOSPITAL BOTS
DRONESLIFERAFTS
iTRUCKING SUBMARINES
TELEPRESENCE UNMANNED TANKS
Advances Across Industries Are
Leapfrogging Driverless Cars
TELEMATICS
DARPA’s Gladiator
Mobile Weather Data
Collection Network
12. 12
Local Governments Are Committing
to Driverless Infrastructure…
“An amendment condoned
by The United Nations
Convention on road traffic
will soon allow testing of
autonomous vehicles in the
European Union, Mexico,
Chile and Russia.”Source: Insurance Journal
“Michigan is building
a driverless town for
testing autonomous
cars.”
Source: technologyreview.com
14. 14
Autonomous Cars Will Give You
Back > 4 Years Of Your Life
Average time equivalent
Americans spend
commuting
9days / year
4.3 years
Average time a person will
spend driving in their lifetime
Distractify
Average length of commute
to work in the US
The Economist: American Census Bureau
51minutes 15 days / year
Average time equivalent
Moms spend driving kids
around UK Telegraph
The Atlantic
15. 15
You Will Spend More Time Doing the
Things You Love, Not Driving
7%
7%
8%
10%
21%
21%
26%
Working
Have you ever wanted to bill hours
for your commute? This dream
could be reality when your car
becomes a mobile office.
Texting / Talking with
Friends
Technology, both new and current,
will adapt to social travels.
Other
These respondents listed activities
such as ‘watch the road’ or ‘enjoy
the scenery.’
Playing Games
Stuck in traffic? Fire up your car’s
gaming center to play chess or
Words With Friends against your
car.
Watching Movies
Cars of the future will undoubtedly
be entertainment hubs, featuring
built in tablets and TVs
Sleeping
Some commuters might consider
planning their lives to get a full 8
hours of sleep during their
commutes
Reading
Imagine a smart car that
recommends articles or stories
based on the expected travel time.
What Americans Say They
Intend to Do in their
Autonomous Cars
source: carinsurance.com
16. 16
Your Car Will Be The Hub Of Your
Personal Smart Grid
The development of autonomous cars is happening in parallel to the clean energy movement.
We will lose the driver, but we will gain in energy. Morgan Stanley predicts that autonomous
cars will save the United States $1.3 trillion annually by lowering fuel consumption.
Vehicle-to-grid (V2G) systems
conceptualize how smart cars
could be incorporated into the
extended power grid. Cars of the
future will share, store and
produce our energy.
The Wall Street
Journal
Source: Business Insider
17. 17
You Will Rotate Between
Multiple Mobility Machines
Automakers like Mercedes-Benz are realizing that they don’t just build vehicles but rather enable
mobility, so they are moving into new modes of transportation. People will share multiple
specialized vehicles for varying uses. Utility of design will increase.
18. 18
You Will Share Your Car(s)
By 2021, Ann Arbor could become the first American city with a shared fleet of networked,
driverless Cars. Autonomous cars will be introduced into society through existing fleets: car
shares, taxis, rentals and corporate (e.g., delivery businesses like FedEx, Pizza Hut).
Shared driverless cars could
meet all of Singapore’s
driving needs
300k
- MIT Research
19. 19
You Will Build Your Car From the
Ground Up
The future aesthetics and customization of the autonomous car vehicle body will further
accelerate with wide-spread adoption of the skateboard chassis and drive-by-wire system.
The skateboard chassis will house all major car components: propulsion, motors, suspension,
batteries and the drive-by-wire system which controls all vehicle movements electronically.
The vehicle body essentially sits on top of it.
20. 20
You Will Individualize Your Car
Car bodies will be hyper-customized as they will be 3D printed and fitted atop powertrains.
Every car on the road can and will look different.
21. 21
Your Car Will Be Bundled With Your House
Autos can be designed to match the environment or architecture. Architectural firms will start to
design the auto body for a seamless look. Driverless cars will “dock” in the home.
22. 22
You Will Look Out the Windows
and Learn
Expect windows and surfaces to become touchscreens, allowing passengers to interact with
surroundings using hand gestures and augmented reality projections. Transportation will play a big
role in education and “MOOCCs” (massive online open car courses).
23. 23
You Will Entertain in Your Car
Image Source: Copenhagen Institute of Interaction Design]
The “driver” role will evolve into a “host” role. Cars will become the new “3rd Place,” replacing
cafes and retail. Car parties will supplant car pools. Auto interiors will look more like rooms than
cockpits. Passengers will sit wherever they like and entirely new industries like “Auto Decor” will
emerge.
24. 24
You Will Cook in Your Car
Food services, grocers, QSRs, food brands and kitchen appliances will be designed for in-car use
since time on the road will be spent eating and cooking. The car could literally pick up fresh
ingredients from the source as the meal is being prepared, giving “farm-to-fork” a new meaning.
25. 25
And Your Car Will be Cooking
In-car entertainment will be expanded. Privacy and constant mobility will make autonomous cars
the ideal space for illicit activities. Expect new, car-based business models in the sex, drug and
alcohol industries. Alas, declining birthrates may reverse as busy professionals use newfound time
to go on “driverless dates.”
26. 26
You Will Be More Productive
Image Source: Copenhagen Institute of Interaction Design]
The autonomous vehicle will increase productivity, especially for people who work from the road
(e.g., real estate, sales). Driverless autos will feature high-speed bandwidth and 2-way live
streaming. The boost in productivity will increase GDP and enable many businesses to adopt 4-
day work weeks.
Boost in annual
productivity from
driverless cars
$422Billion
Business Insider
27. 27
You Will Live Longer and Healthier
Automobile accidents are the leading cause of death amongst young people (ages 15-29) and
the #2 cause of death worldwide. In addition to reducing deaths from crashes, driverless cars
will reduce cancer as they decrease anxiety and driving stress. Happiness and well-being
correlate to the length of time spent commuting in traffic.
People die in road
crashes annually
1.3Million
People injured daily in
crashes from distracted
driving
Popular Science
1,060
safer than human-
driven cars
10x
Elon Musk
Driverless cars are
Association for Safe International Road Travel
Source: Association for Safe International Road Travel
28. 28
You Will be Independent Longer
Autonomous cars will offer the elderly independence from caregivers. They will give the aging
population a better quality of life, as well as help them to participate in the workforce longer.
Older adults injured in auto
accidents daily in the US
500
cdc.gov
29. 29
Your Kids Will be More Independent
Autonomous cars will likely feature “kid mode” for short distances, with limited navigation controls.
Gen Z will grow up adapted to longer trips and distances. Helicopter parents will be replaced by
“Autonomous Parents” who give their kids independence and encourage exploration.
Of the global population is
below the age of 15
Nearly 26%
Index Mundi
30. 30
We Will See Societal Bifurcation
“Manual” vs. “auto” will replace the “stick” vs. “automatic” debate. While it’s expected that
autonomous cars will not cost much more, driving purists/enthusiasts will buck the trend. They
will flaunt their manual driving and taunt the orderliness of the machines. Roof sensors on
driverless cars will replace the hood ornament’s prestige.
Cost that autonomy will add to
the sticker price of a car in 2025
Kurtzweil
$7k
31. 31
We Will See Reverse Urbanization
Source: US Census
Global urban-dwelling
population
United Nations
3.5Billion
Increase in America’s urban
population, 2000-2010
12%
Perceptions of distance will change as driverless vehicles will make travel more bearable, if not
enjoyable. Many will view the ease of travel as an invitation to move out of urban centers. We can
expect suburban areas to sprawl out from cities, and rural communities to thrive.
US Census Bureau
32. 32
We Will Have Fewer Premature Births...
Premature births are linked to auto air pollution; a Columbia University study found a
comparatively sharp drop in premature births around EZPass toll booths, which encourage
smoother traffic flows and lower emissions. Roughly 50% of premature births involve cesarean
sections, recently linked to a baby’s microbial health, affecting overall health.
Rise in premature births in
the US over past 25 years
Healthday
36%
News-Medical
33. 33
...But More Substance Abuse
When the designated driver is a car the world’s partiers party harder. Alcohol and drug sales will
likely increase as they can be consumed in the privacy of a moving vehicle. Without a “reason”
to stay sober (i.e., DUI conviction), the legal drinking age will also likely drop.
Increase in DUI deaths in the
US over the past year
+3%
National Highway Traffic Safety Administration
34. There will be less need for road signage, and yet we will be able to travel at higher speeds.
Smoother rides will make it possible for people to do delicate jobs within their car (e.g., surgery,
artwork). Cars will offer different experiences: “get there fast” or “take the scenic route.” Roads
will have more wear-and-tear requiring more maintenance overall.
34
We Will Have Better Maintained Roads and
New Routes
35. If getting to and from places is more seamless and enjoyable, then why fly or bother with trains?
Mass transit will be threatened. In addition, people will take up weekend homes that are 3-6
hours outside of major urban areas and will sleep overnight in their vehicles. Night road traffic will
increase.
35
We Will See Property Values Rebound 3-6
Hours Outside Cities
36. 36
We Will See a Surge in 3D
Printed Organs
Given that autonomous cars can dramatically decrease the number of traffic accidents, one can
expect the availability of organ donations to drop. This in turn will likely fuel advances in 3D printed
biomaterial research. Or, organs (e.g., heart, liver, kidney) will be “grown in a petri dish.”
People receive organ
transplants daily in the US
OrganDonor.gov
79
37. 37
There are millions of vital people living with disabilities or health problems who
find driving too challenging. Autonomous cars will enable people with physical
and mental challenges to participate more fully in society.
We Will Have a More Inclusive Society
Legally blind adults living
in America
National Federation of the Blind
6.6million
Adults live with epilepsy
worldwide
World Health Organization
50million
38. The driver’s license is currently the de facto form of identification in an increasingly
security-minded culture. The need for driver’s licenses will drop along with driving
skills. The obsolescence of the driver’s license will jumpstart the widespread use
of other forms of identification, such as biometrics and chip implants.
38
We Will Have New Forms of ID
39. 39
We Will Enjoy More Public Spaces
In the future there will be no need for parking lots or parking garages in urban areas.
Autonomous cars will be constantly in motion, able to park in extremely tight spaces or drive
themselves outside of city limits to park. This will allow for the repurposing of valuable land,
ideally for parks and event spaces.
Trees could thrive on just 1%
of our paved areas
absorbing 1.2b metric tons
of carbon dioxide
273million
Sources: National Atlas, Grist, FWR, EPA
40. 40
We Will Have Internet Everywhere
Roads for driverless cars must be built on information highways since autonomous cars rely on
networked data. In order for driverless cars to take off there will need to be ubiquitous hi-speed
wireless broadband access. A race towards Internet everywhere is underway.
Of the US does not have
broadband internet
Pew Internet
20%
41. 41
Towns that rely on speed traps and parking ticket quotas will experience budget shortfalls, so
they will be forced to seek new forms of revenue. This will not only be a catalyst for innovation
but will make constituents less resentful of local government.
We Will Enjoy More Efficient Government
Annual revenue generated in
the US from parking tickets
and speeding citations
Trapster.com
$6Billion
42. Driverless cars will reduce the number of auto accidents and insurance claims, which will in turn
force the insurance industry to explore new models. Many other businesses will be disrupted by
driverless vehicles including: taxis, public transportation, logistics, cargo, delivery services, gas
stations, parking lots and of course auto manufacturing.
42
We Will Pay Less (or Nothing) for Insurance
Annual cost to Americans
from traffic accidents
$871Billion
BBC
44. 44
10 Ways Marketing Will be Totally Transformed
1. Out-of-home advertising and billboards will respond and customize to
passersby
2. Rush-hour/drive-time radio will adapt or die
3. Entertainment (and ads) will need to be road-ready
4. Content will be designed for Virtual Reality car windows
5. New retail destinations will pop up in unusual, out of the way locations
6. Retail on wheels will explode
7. Products will be introduced just for in-car use (cooking, entertaining,
learning, working, gaming, etc.)
8. Businesses will be launched for the hiding and control of geolocation
data
9. Social networks will evolve into networks of social roads
10. Brands will sponsor routes and “curated road experiences”
45. 45
10 Jobs of the Future Created by
Autonomous Cars
1. Ethical Programmer — Will the car be programmed to protect the passenger,
civilians, or the greatest good?
2. Parking Lot Ranger — If parking lots are repurposed as park spaces these new
public spaces will need attending and policing.
3. Liability Data Investigator — Who is at fault in an autonomous accident? The
data will know and special investigators will perform the data forensics.
4. Pave & Paint Pro — Driverless cars rely on high quality roads and clear road
markings, so road maintenance will be an important, highly-paid job.
5. 3D Printer Auto Stylist — People will need assistance with CAD, designing their
custom cars and decorating their interiors.
6. Convoy Party Planner — Specialist planners will be sought to assist with auto
entertaining and long-haul group travel.
7. Anti-Hacking Mechanic — A new field of mechanics will emerge to safeguard
data and privacy and thwart auto hacking, which could be deadly.
8. Personal Vehicle Trainer — As obesity rises, the auto becomes a place for
workouts. Trainers will travel with clients to exercise on-the-go.
9. Sensor Technician — All the auto’s sensors will need regular tune-ups and
calibrations handled by sensor specialists.
10. OS Therapist — When the auto is intelligent, its OS may suffer emotionally,
requiring therapy from an AI auto shrink.
46. 46
Autonomous Car Topics We’re Tracking…
Economic
Disparity
Auto
Insurance
Liability
Microsoft
TECHNOLOGY
ISSUES
BUSINESS
GPS
MEDIA & CULTURE
3D Printing
Auto
Bodies
CA, NV, MI,
FL - Driverless
States
Mobileye
3D Mapping
Ann Arbor-
Driverless
Town
Telematics
Bandwidth
(5G & WiFi)
Radar & Lidar
Sensors Camera &
Light
Fuel Cells
Singapore -
Driverless
Regulation
Bandwidth
Deficit
Russia-
Driverless
Regulation
UK- Driverless
Regulation
FCC
(Tom
Wheeler)
Cruise
Processing
Google X
Autonomous
Apple & Tesla?
EU - Driverless
Regulation
Intel
Data Privacy
Elon Musk-
Driverless Tesla
Beyond
Apollo
2017
Avatar 2
2016
Prometheus 2
2016
Resilient
2016
Space
Command
Redemption
2016
The Martian
2015
Allegiant
2016
X-Men:
Apocalypse
2016
Last Voyage
of Demeter
2016
Maze Runner
2015
Autonomous
Car
Solar
Lost Income
from Driving/
Parking
Tickets
Beacons
Qualcomm
DMV
NHTSA
47. Want to Apply Autonomous Car Insights
to Your Business?
We will continue to track Autonomous Cars, adding a global
perspective from our Scout Network (now in 11 countries) combined
with international social listening. Stay tuned.
Reach out to us if you want to explore how to apply these learnings —
and future Autonomous Car insights — to your business. We can
package insights in a variety of formats, such as:
• Customized “Autonomous World” reports, designed for sharing and
educating
• Immersive get-smart-fast-on-the-future-of-Driverless-Cars workshops
• Autonomous insights-to-applied-marketing roundtable discussions
• Bi-weekly “Autonomous Trend Pulses” — shareable newsletters on shifting
culture and marketing opportunities
47
48. 48
SOCIAL AGENCY
PR AGENCY
DIGITAL AGENCY
SEARCH AGENCY
EVENT
MARKETING
AGENCY
ADVERTISING
AGENCY
agency of relevance
- Social & Cultural Listening
- Competitive Intelligence & War
Gaming
- Segment Analysis & Tracking
- Topic Deep Dives
- Event Tracking
- Issue Monitoring
- Real-time Burst Identification
- Channel Analysis
- Content & Influencer Strategy
- Editorial & Cultural Calendars
- Macro Trend Identification &
Quantification
- Projecting Segments into the
Future (Consumers of the Future)
- Product, Service & Packaging
Development
- Business Model Design &
Reimagination
- Business Context Analysis
- Futurism
- Whitespace Identification
- Brand/Partner & Acquisition
Recommendations
- Pre-Planned (70/30) Content
Production - Online and Offline
- Real-Time Content Production
- Real-Time Commerce
- Social Media Content (short and
long form) - posts, tweets, vines,
videos, blogs, etc.
- Community Management
- Influencer Outreach
- Channel Optimization & Fan Base
Development
- Analytics & Measurement
- Real-Time Media Amplification
cultural strategy at the core
cultural
intelligence
innovation
content &
distribution
powered by
BRAND
49. Sign up on our website to receive updates and future reports:
www.sparksandhoney.com
For more information:
212.894.5100
info@sparksandhoney.com
@sparksandhoney
bigthink.com/blogs/amped
facebook.com/sparksandhoney
50. 50
Sources
1. “Leave the driving to…” by GmanViz /
Flickr. Licensed under (CC BY-NC-
ND 2.0). https://
creativecommons.org/licenses/by-nc-
nd/2.0/
2. e2dan / Shutterstock
3. fongfong / Shutterstock
4. Everett Collection / Shutterstock
5. “Sir Ken Adam: Bond - 007 ‘The Spy
Who Loved Me’ Lotus Esprit Sub
Camera” by C+D / Flickr. Licensed
under (CC BY-NC-ND 2.0). https://
creativecommons.org/licenses/by-nc-
nd/2.0/
6. Maurits Vink / Wikimedia
7. "KITT" by Shane K. / Flickr. Licensed
under (CC BY-SA 2.0). http://
creativecommons.org/licenses/by-sa/
2.0/deed.en_GB
8. OlegDoroshin / Shutterstock;
“Concept Car Renault Desir” by Dk58
- Renaud / Flickr. Licensed under
(CC BY 2.0). http://
creativecommons.org/licenses/by/
2.0/deed.en_GB
9. “Google self driving car” by yyasuda /
Flickr. Licensed under (CC BY-NC-SA
2.0). https://creativecommons.org/
licenses/by-nc-sa/2.0/
10. Vinogradov Illya / Shutterstock
11. Slavoljub Pantelic / Shutterstock,
Telepresence robots: Crystal Eye
Studio / Shutterstock, Liferafts:
Mikadun / Shutterstock, Tanks:
mariocigic / Shutterstock, Drones:
riteski goce / Shutterstock, Hospital
bots: VILevi / Shutterstock, Trucking:
IM_Photo / Shutterstock, Telematics:
Edward Haylan / Shutterstock,
Submarines: alvinsevsk29 /
Shutterstock
12. "Spine" by Daniel Zedda / Flickr.
Licensed under (CC BY 2.0). http://
creativecommons.org/licenses/by/
2.0/deed.en_GB
13. Martin Barraud / Getty
14. “1st Avenue traffic” by Oran Viriyincy
/ Flickr. Licensed under (CC BY 2.0).
http://creativecommons.org/licenses/
by/2.0/deed.en_GB
15. "Texting while Driving" by Intel Free
Press / Flickr. Licensed under (CC
BY-SA 2.0). http://
creativecommons.org/licenses/by-sa/
2.0/deed.en_GB
16. Chesky / Shutterstock
17. Tony Campbell / Shutterstock
18. “shared car parking only” by Jason
Tester Guerrilla Futures / Flickr.
Licensed under (CC BY-ND 2.0).
https://creativecommons.org/
licenses/by-nd/2.0/
19. videodoctor / Shutterstock
20. VectorDesigner / Shutterstock
21. Nikonaft / Shutterstock
22. “GM_RearWindowApps” courtesy of
General Motors. Licensed under (CC
BY 3.0). http://creativecommons.org/
licenses/by/3.0/
23. “Interior” by Venom82 / Flickr.
Licensed under (CC BY-NC-ND 2.0).
https://creativecommons.org/
licenses/by-nc-nd/2.0/
24. jbor / Shutterstock
25. conrado / Shutterstock
26. CandyBox Images / Shutterstock
27. “Car accident” by Valerie Troutman /
Flickr. Licensed under (CC BY-NC-SA
2.0). https://creativecommons.org/
licenses/by-nc-sa/2.0/
28. Toa55 / Shutterstock
29. Sofya Apkalikova / Shutterstock
30. Galoff / Shutterstock
31. Milos Muller / Shutterstock
32. Evgeny Atamenenko / Shutterstock,
Janet Currie and Reed Walker
33. “Long Ride Home” by Kat N.L.M. /
Flickr. Licensed under (CC BY-NC
2.0). https://creativecommons.org/
licenses/by-nc/2.0/
34. hitch3r / Shutterstock
35. “_DSC2585” by swong95765 /
Flickr. Licensed under (CC BY-SA
2.0). http://creativecommons.org/
licenses/by-sa/2.0/deed.en_GB
36. belekekin / Shutterstock
37. RioPatuca / Shutterstock
38. tlorna / Shutterstock
39. Dudarev Mikhail / Shutterstock
40. My Life Graphic / Shutterstock
41. Syda Productions / Shutterstock
42. Casper1774 Studio / Shutterstock
43. Boonsom / Shutterstock
44. CRM / Shutterstock
45. Public Domain Pictures / Pixabay
46. chaoss / Shutterstock
47. "Facebook Connections" by Michael
Coghlan / Flickr. Licensed under (CC
BY-SA 2.0). http://
creativecommons.org/licenses/by-sa/
2.0/deed.en_GB