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Israeli Game Developemtn Day 2013 - Guy Bendov, Sidekick - Game dev israel working w publishers

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Oded Sharon
Oded Sharon
News & PoliticsTechnology
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Working with Publishers
• Founded 2010 • Team of 20 • Clients: Square Enix, Intel, Microsoft, Majesco, PrimeSense, Leap Motion, Reflexion Health • Guy Bendov, CEO DoubleFusion, Shidonni, CellularMagic, GameIS beer Side-Kick at a Glance
Title: PrimeAction Platform: PrimeSense Title: Air Time Platform: PC Title: Romans from Mars Platform: iPhone/iPad Title: Dr. Jolt Platform: iPhone/iPad Title: Aquarium Platform: Intel Ultrabook Title: Mini Ninjas Adventures Platform: Xbox 360 Kinect Side-Kick’s Top Game Productions
Video
• Knowledge, expertise hubs • Funding development • Funding and executing marketing and distribution Publishers, what are they good for ?
Publishers, why the bad name ? • They OWN your baby • They need to manage a portfolio of games • Strategy and timing changes • Issues with producers • Expectations are not set
Some Rules
1 Listen to what they are looking for
2 Stand up for your rights, or revenue share
3 If there is a problem, let them know, early
4 It is your game, be responsible for it
5 Know your way in and out
6 Do not work with A$$holes

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Israeli Game Developemtn Day 2013 - Guy Bendov, Sidekick - Game dev israel working w publishers

  • 2. • Founded 2010 • Team of 20 • Clients: Square Enix, Intel, Microsoft, Majesco, PrimeSense, Leap Motion, Reflexion Health • Guy Bendov, CEO DoubleFusion, Shidonni, CellularMagic, GameIS beer Side-Kick at a Glance
  • 3. Title: PrimeAction Platform: PrimeSense Title: Air Time Platform: PC Title: Romans from Mars Platform: iPhone/iPad Title: Dr. Jolt Platform: iPhone/iPad Title: Aquarium Platform: Intel Ultrabook Title: Mini Ninjas Adventures Platform: Xbox 360 Kinect Side-Kick’s Top Game Productions
  • 5. • Knowledge, expertise hubs • Funding development • Funding and executing marketing and distribution Publishers, what are they good for ?
  • 6. Publishers, why the bad name ? • They OWN your baby • They need to manage a portfolio of games • Strategy and timing changes • Issues with producers • Expectations are not set
  • 8. 1 Listen to what they are looking for
  • 9. 2 Stand up for your rights, or revenue share
  • 10. 3 If there is a problem, let them know, early
  • 11. 4 It is your game, be responsible for it
  • 12. 5 Know your way in and out
  • 13. 6 Do not work with A$$holes

Editor's Notes

  1. Started with motion controls and expended to seamless controls (touch and multi modal)
  2. Started with motion controls and expended to seamless controls (touch and multi modal)
  3. Started with motion controls and expended to seamless controls (touch and multi modal)