In this webinar, Founder and CEO Kyle Shannon introduces Storyvine, a guided video system that lets you create polished, edited videos in just minutes. The end result is content from a trusted source: a real person. All videos are managed, controlled and curated by you.

1. Powered by
CREATING GREAT UGC-VIDEO

2. Hello!
Rob Blackie
Consultant,
OgilvyRED
Kyle Shannon
Founder & CEO,
Storyvine
James Chordas
Senior Sales Executive,
Storyvine

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5. Confidential & Proprietary / 2017 www.storyvine.com
Hello!
.
Introduction to Storyvine ► Nov. 30th, 2017

6. If you could produce professional-quality video from
Anyone, Anywhere at Any Time...
How Might You Use Video?

7. Confidential & Proprietary / 2017
Expanded Possibilities
7
WHEN THE FRICTION OF PRODUCTION IS REMOVED, VIDEO CAN BE WIDELY USED
External Internal
• Testimonials & Experiences
• Expert Interviews
• Live Event Coverage & Content
• Thought Leadership
• Innovation & Thought Leadership
• Executive/Employee Messaging
• Training Content & Knowledge Capture
• HR & Recruiting

8. Confidential & Proprietary / 2017
The Problem
PRO VIDEOUGC-VIDEO
8
QUANTITY
Authentic
Anyone/Anywhere
Immediate
Compelling
On-Brand/On-Message
Manageable
No video solution exists that bridges
mass, unmanageable user-generated video &
slow, expensive professional video production.
THERE IS A GAP IN THE MARKET
QUALITY

9. Confidential & Proprietary / 2017
The Solution
PRO VIDEOUGC-VIDEO
9
STORYVINE’S PATENTED, GUIDED VIDEO SYSTEM AUTOMATES CAPTURE, PRODUCTION & MANAGEMENT OF BRANDED VIDEOSQUANTITY
Authentic
Compelling
Anyone/Anywhere
On-Brand/Message
Immediate
Manageable
GUIDED VIDEO
QUALITY

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The Power of Simple Guidance
10
VIDEOGUIDE PROMPTS MAKE IT EASY FOR PEOPLE TO SHARE THEIR STORIES & EXPERIENCES
1. Take a picture Introduce Yourself2. I'm passionate about...3.
4. When I sought help… 5. My greatest support...

11. Confidential & Proprietary / 2017
Videos Safe & Secure Until Approved
11
CLOUD-BASED SYSTEM ALLOWS CENTRALIZED ASSET AND VIDEO MANAGEMENT
Guided Video In...
Professional Video Out...
• Manage Users
• Fix Typos
• Curate, Create & Remix
• Manage Approvals
• Share & Publish

12. Confidential & Proprietary / 2017
12
EACH PROJECT CAN HAVE ITS OWN APPROVAL WORKFLOW
All
Videos
Submitted
Approved Videos
Each approval step is
customizable.
Videos & Data pushed to
your system via Form Post
or to YouTube, etc.
Customizable Approval System for Legal Review
All
Videos
Adverse
Events
Agency
Brand
MLR
Legal

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Patient Testimonial for HealthOn
Deep Experience with WPP
13
APPROVED VENDOR WITH FULL UNDERSTANDING OF AGENCY ISSUES & NEEDS

14. Using Storyvine

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What to Expect & Prepare For
15
SUCCESSFUL PROJECTS TEND TO FOLLOW THESE BASIC STAGES
StoryvineYou
Overall Project
Strategy
Design Creative &
Test Templates
Build Templates &
Account Setup
Videos Filmed & SubmittedRecruit Participants
Storientation
Training
Spot Check
Videos
ShareDesign CurateCreate
Review, Edit,
Choose & Remix
Moderator
Training
Share
Videos
Set-Up Automated
Publish
Set-Up
Approvals

16. Confidential & Proprietary / 2017
What is a Storyvine Template?
16
CUSTOMIZABLE TEMPLATES GUIDE END USERS AND DEFINE CREATIVE LOOK & FEEL
Input: VideoGuide
Guided Instructions for Storymakers
Output: StoryBoard
Visual Elements, Branding & Edit Points

17. Confidential & Proprietary / 2017
Ways You Can Capture Content
17
YOU HAVE A LOT OF OPTIONS TO SUCCESSFULLY CAPTURE AUTHENTIC VIDEO CONTENT
Self-CapturedTrained Mobile Producers Buddy System
Train Small
Group(s)
Recruit Large
Group(s)
Colleagues Interview
Each Other
Interview Others
Over Extended Time
Great for Capturing
Event Experiences
Great Team-Building
Experience

18. Confidential & Proprietary / 2017
Use Storyvine if you want to…
18
WORK QUICKLY
Distributed
Employees,
Patients
or KOLs
Great
for
Events
REACH MORE SUBJECTS
CREATE SOCIALLY-RELEVANT CONTENT
Created with
Storyvine
Professional
Both Tested Well,
But to DIFFERENT
Audiences

19. Confidential & Proprietary / 2017
Large-Scale Story Capture
19

20. Confidential & Proprietary / 2017
20
KELLY
90024
RAQUEL
11226
DONNA
89102
TAYANNA
29203
DR. MCHUGH
46205
CAT
83686
CARLA
03856
COURTNEY
95112
SOPHIA
53140
AMANDA
66201
COLLEEN
BONYEN
64111
GRECIA
37067
CAROLINE
27615
MORGAN
98926
ELLEN
ASH
26501
JEN
30318
ALI
80203
COURTNEY
60637
ALISON
04101
COURTNEY
53703
Using Storyvine Database to Create New Content
Access to Database of
All Raw Assets
Organized & Searchable

21. Proven Use Cases

22. Confidential & Proprietary / 2017
Internal: Employee Experiences
• Creation & Curation
- Can be Captured
Globally
- HR Managers and/or
Employees Can Film
• How Are They Used
- Internally for
Employee
Engagement
- Externally for HR
Recruiting Programs
22
USED BY HR AND EXECUTIVE TEAMS FOR RECRUITING AND EMPLOYEE ENGAGEMENT

23. Confidential & Proprietary / 2017
Internal: KOL (Expert) & Best Practices
• Creation & Curation
- Captured at Events and/
or in Practice
- Office Assistants or
Doctors Can Film
• How Are They Used
- Sales Training &
Engagement
- Content Creation for
Continuing Med-Ed
23
USED BY BRAND MANAGERS FOR INTERNAL, EXTERNAL & CONTINUING MED-ED

24. Confidential & Proprietary / 2017
Internal: Training & Knowledge Capture
• Creation & Curation
- Can be Captured
Globally
- Training Managers
and/or Employees
Can Film
• How Are They Used
- Capture best practices
- Create "micro learning"
video content
24
USED BY L&D GROUPS TO LEVERAGE EMPLOYEE EXPERTISE

25. Confidential & Proprietary / 2017
External: Thought Leadership
• Creation & Curation
- Exec & Employee-
Driven Programs
- Innovation, Knowledge
Capture & Customer-
Focused
• How Are They Used
- Internally for Employee
Engagement
- Externally for Customer
Support & Marketing
25
USED BY EXECUTIVES AND CLIENT-FACING TEAMS TO ENGAGE STAFF AND CLIENTS

26. Confidential & Proprietary / 2017
External: Patient Experiences
• Creation & Curation
- Patient Advocates
- Patient Support Meetings
- Remotely as Individuals
or With Caregivers
• How Are They Used
- Internally for Sales
Training
- Externally for Marketing
& Social Media
26
USED BY PHARMA BRANDS FOR MARKETING, EMPLOYEE ENGAGEMENT & SALES TRAINING

27. Confidential & Proprietary / 2017
External: Marketing & Customer Engagement
• Creation & Curation
- Customer Testimonials
- Marketing Messaging
• How Are They Used
- Customer Engagement
& Support
- Externally for Marketing
& Social Media
27
USED BY BRANDS TO ENGAGE CUSTOMERS AND EXTEND BRAND MESSAGING CAMPAIGNS

28. Questions?
Rob Blackie
Consultant,
OgilvyRED
Kyle Shannon
Founder & CEO,
Storyvine
James Chordas
Senior Sales Executive,
Storyvine

29. www.storyvine.com
James Chordas
james@storyvine.com ► 720 449-7077 x101
Kyle Shannon
kyle@storyvine.com ► 720 449-7077 x103