We live in an exciting age of expansive connectivity and innovative technologies that provide immersive experiences. But on-the-go and mobile-centric lifestyles demand a shift in the way those experiences are being delivered.
As software gets smaller and we move from applications to apps to widgets, mobile devices are getting smarter about how and when to interact with the user.
This webinar, with guest presenter Michael Griffith, VP of User Experience and Executive Creative Director at Bottle Rocket, explores:
- The intersection of brands and consumers’ mobile lifestyles
- How contextual and “in the moment” interactions are happening via notifications, widgets and wearables
- How you can take advantage of streamlined interactions designed for the phone, the watch and screen-less wearables