Measuring The Impact Of Social Media
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This presentation was given at the Open Government and Innovations conference in July 2009. The panel focused on measuring Social Media.
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Measuring The Impact Of Social Media
- 1. Measuring the Impact of Social Media Liana “Li” Evans Director of Social Media, Serengeti Communication
- 2. How’d We Get Here?
- 13. Who’s In Your Audience?
- 14. Different Types of Social Media
- 17. Identify & Define Success
- 18. Re-Evaluate & Tweak Goals If It Doesn’t Work – Stop Doing It! Tim O’Reilly, OGI Keynote 7/21/09 Don’t Fall In Love…
- 20. Using Social Media to Engage, Interact, Involve & Influence Your Audience
- 22. Hold A Conversation in a Community
- 23. Videos…. Lead To
- 24. Your Audience Creating Them
- 25. Photos …. Lead To
- 26. Your Audience … Sharing Them
- 27. Linked In Profile… Lead To
- 28. Audience Created Groups & Discussions
- 29. Networking Where Your Audience Is
- 30. Leads to Over 480k Seeing Your Message
- 32. Twitters Holding Conversations About You
- 33. All of This Social Stuff Lead To….
- 34. Results Of Target Audience?
- 36. Contact Director of Social Media SergentiCommunications.com TakeItInHouse.com SocialConversations.com [email_address] Twitter: @storyspinner SearchMarketingGurus.com lianaevans.com