RightsML is an IPTC standard for expressing rights and permissions for content in a machine-readable format. It is based on the ODRL standard and was developed based on requirements from media companies. RightsML allows publishers to express rights on content they manage as well as enforce rights on behalf of third parties. It provides clients with information on permissions and restrictions for content, which is a key criteria when selecting content. The current version of RightsML is in an experimental phase to test implementations and gather feedback to improve the standard.

1. Rights Expression Language
Working Group
Stuart Myles
23rd October 2012

2. RightsML
Publishers need to express rights on the uses of content
Often need to enforce rights on behalf of 3rd parties
Clients need to know permissions and restrictions
Rights are a key criteria for selecting content
RightsML is an IPTC standard, based on ODRL
http://dev.iptc.org/RightsML
http://www.w3.org/community/odrl
Express machine readable permissions, restrictions and duties
Derived from media industry requirements
Mainly from AP, NLA, Getty, WSJ, Newsright
Can be embedded within content (e.g. G2, ATOM) or stand alone
Designed for automatic evaluation

3. ODRL v2
The Core ODRL model supports permissions, restrictions and duties
http://www.w3.org/community/odrl/two/model/
© 2012 IPTC (www.iptc.org) All rights reserved 3

4. RightsML 1.0 Actions
• aggregate • index
• annotate • inform
• attribute • nextPolicy
• delete • obtainConsent
• derive / modify • pay
• display / present • play / present
• export / transform • print
• extract • share
• give • translate
• include
http://www.iptc.org/std-dev/RightsML/1.0EP/specification/RightsML_1.0EP1-spec_2.pdf
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5. RightsML 1.0 Example
http://dev.iptc.org/RightsML-10-Example-Redistributing-Photos
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6. RightsML “Experimental Phase”
http://dev.iptc.org/RightsML

7. RightsML Experimental Phase
• Some progress
– AP, Thomson Reuters and Getty main participants in calls
– AP to release a RightsML implementation after the US elections
• Improved documentation
– http://dev.iptc.org/RightsML
– Lots more examples
– Capturing the original requirements and use cases
• Clarifications of issues with ODRL
– http://dev.iptc.org/RightsML-and-ODRL-20-2012
– ODRL media type
– How to identify groups of assets
– How to define anonymous policies
– Make flexible properties (like currency amounts) more flexible
© 2012 IPTC (www.iptc.org) All rights reserved 7

8. RightsML Experimental Phase
Initial Conclusion
• Rights are
complex
• But you don’t
have to solve it
all before you
can solve
something
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9. RightsML in Binaries
• Expressing sophisticated rights in still or moving images
– RightsML can accompany a binary in an XML “sidecar”
– But how to inject RightsML into the binary itself?
• Isn’t XMP the solution?
– No: XMP is a subset of RDF
– Insufficient to express the (draft) ODRL-in-RDF
http://www.w3.org/community/semnews/2012/09/17/rdfowl-
semantic-web-mapping-for-odrl-v2-0/
• A possible hack workaround?
– Publisher encodes RightsML XML as CDATA “hidden” in XMP
– Clients extract CDATA encoded RightsML and upconvert to XML
http://stackoverflow.com/questions/2067116/convert-an-xml-
element-whose-content-is-inside-cdata
© 2010 IPTC (www.iptc.org) All rights reserved 9

10. LCC and RDI
• Linked Content Coalition
– “An initiative to improve access to, and licensing of, digital
content for any media and use.”
– Launched April 2012, 40+ members, including IPTC and CEPIC
– Specify the framework for rights data interoperability
• RightsML/ODRL is to be part of the interoperable framework
– All content types – book, journal, news, image, sound
recordings, audiovisual, games etc.
• Rights Data Integration Project
– EC funded project, to start in Jan 2013
– Create a working prototype of the LCC specifications.
http://www.linkedcontentcoalition.org/
© 2010 IPTC (www.iptc.org) All rights reserved 10

11. Spring Meeting: A Focus on Rights
“Standards, rights, and data.
These are the three elements which can restrain digital growth, or propel it.”
http://www.idealog.com/blog/three-words-of-wisdom-standards-rights-data/
• Proposal: make rights a focus of the Spring meeting
– Invite rights experts, from IPTC members and beyond
• Sponsor a general discussion of rights
– Cover business, editorial, technical and legal issues
– Not restricted to RightsML and ODRL
• Goals
– Seek guidance
– Gain visibility for our efforts
– Build on momentum for RightsML work so far
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12. Date & Place of the Next Meeting
IPTC Spring
11 – 13 March 2013
Amsterdam, Nederland
Спасибо и до
свидания!
© 2012 IPTC (www.iptc.org) All rights reserved 12