Presentation to inspire 4th graders and help them achieve entrepreneurial success!

1. Using
Crowdfunding
to Turn an ‘Idea’
into a Business
TAG 4TH GRADE BUSINESS UNIT PRESENTATION
OCTOBER 28, 2015
BY DARA ALBRIGHT, CROWDFINANCE EXPERT & MOM
Daraalbright.com @tothestoics

2. Businesses Are Very Important to Society
They create products that make our lives easier,
safer, healthier and more fun
They create jobs so that more and more people
can prosper
And every once in a while a business comes
along that changes the world
Daraalbright.com @tothestoics

3. Key Ingredients for a
Successful Business
*Great idea or A Vision
*A solid marketing plan
*Hard work & Persistence
*Money
*The willingness to risk & accept
failure
Daraalbright.com @tothestoics

4. Every Business Starts with An Idea
Daraalbright.com @tothestoics

5. There are many different kinds of ideas
An idea can be a new product
An idea for a new service
An idea for a new way of doing something to
make existing businesses and industries more
efficient like “sharing economy companies”
(businesses that help people make money by
sharing their goods and services with others)
Daraalbright.com @tothestoics

6. Disruptive Businesses Change Industries
Airbnb is changing the hotel industry by enabling
people to rent rooms in their homes to and from one
another. Airbnb now books more rental rooms than
the Hilton!
UBER is changing the Taxi industry by enabling
people give and obtain rides to and from one another
Lending Club and Prosper are transforming the
banking industry by enabling people to lend to and
borrow money from one another
Daraalbright.com @tothestoics

7. Henry Ford Did NOT Invent the Car
– He Brought it to the Masses
Daraalbright.com @tothestoics

8. People Who Come up With New Ideas
Are Called Visionaries
“The visionary starts with a
clean sheet of paper, and
re-imagines the world.”
– Malcolm Gladwell
Daraalbright.com @tothestoics

9. Not Everyone Is a Visionary
“Everything that can
be invented has been
invented.”
Charles Duell (Commissioner, U.S. Patent Office, 1899
Daraalbright.com @tothestoics

10. Inventions After 1899
Daraalbright.com @tothestoics

11. Daraalbright.com @tothestoics

12. A Viable Marketing Strategy
Daraalbright.com @tothestoics

13. Hard work & Persistence
The Story of the Car Radio
Daraalbright.com @tothestoics

14. Money, Money, Money
Daraalbright.com @tothestoics

15. Crowdfunding – A Revolutionary
Way to Fund Businesses
Daraalbright.com @tothestoics

16. Successful Crowdfunding Campaigns
Coolest Cooler
$13,285,226
Oculus Rift
Virtual reality glasses
for video games
$2,437,429
Pebble Watch
Smart Watch
$10,266,845
Daraalbright.com @tothestoics

17. But Crowdfunding really isn’t so new
In 1884, $101,091 was raised
from more than 160,000
donors in order to build the
base of the Statue of Liberty
131 years later, lady liberty
symbolizes the very freedom
that allows Americans to
invent and profit from one
another’s inventions!
Daraalbright.com @tothestoics

18. Crowdfunding is based on the same
underlying principle that built
America
The Freedom to invent and
profit from inventions
Daraalbright.com @tothestoics

19. This basic principle transformed America from a
vast farmland to the greatest economic
superpower in the history of the world
Daraalbright.com @tothestoics

20. Georgia’s Crowdfunding Laws are Setting
New Precedents for the Country
Daraalbright.com @tothestoics

21. The willingness to
accept failure
Daraalbright.com @tothestoics

22. Never Give Up
And remember that
sometimes our most crushing
failures lead us to our most
valued accomplishments!
Daraalbright.com @tothestoics

23. Be crazy and change the world!
Daraalbright.com @tothestoics