The document discusses the challenges and opportunities of mobile user experience (UX) design and growth. It notes that mobile usage is growing rapidly and surpassing desktop usage in many markets. However, designing effective mobile experiences presents challenges such as shorter user attention spans, different operating systems, and limited screen sizes. The document argues that these challenges can be viewed as opportunities if companies embrace a mobile-first approach, conduct rigorous testing, and focus on creating delightful user experiences.
Christopher Grant | Tuenti | Conferencia Mobile Technology
1. Mobile UX & Growth
Barcelona // Smash Tech // Dec 5, Tuenti13
2. Christopher Grant
User Experience Designer
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#SmashTech
Mobile UX & Growth: Challenges & Opportunities
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64. Reference
BFacebook’s Desktop Ad Revenues Fell $26M In Q3 As Its Mobile Ad Revenue Surged $226M
http://techcrunch.com/2013/10/30/facebooks-desktop-ad-revenues-fell-26m-in-q3-as-its-mobile-ad-revenue-surged-226m/
THE FUTURE OF DIGITAL: 2013
http://www.businessinsider.com/the-future-of-digital-2013-2013-11
Black Friday sales up 7%, mobile up 36% — and iPhone driving 450% more sales than Android
http://venturebeat.com/2013/11/29/black-friday-sales-up-7-mobile-up-36-and-iphone-driving-450-more-sales-than-android/
How Facebook secretly redesigned its iPhone app with your help
http://www.theverge.com/2013/9/18/4744904/how-facebook-secretly-redesigned-its-iphone-app-with-your-help
Mobile UX & Growth: Challenges & Opportunities
digitalaltruist.com / @digitalaltruist