No fluffy theories, just straight-up tried and true social media from The Art of Social Media: Power Tips for Power Users. This is a keynote speech presentation given by Peg Fitzpatrick at a recent meeting for International Association of Business Communicators. Learn more about The Art of Social Media here: http://bit.ly/TheArtofSocialMedia Get a copy of the book here: http://amzn.to/1SHmQts