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Garota Social
1º concurso de beleza em um rede social do mundo
Patrocínio: Apoio:
Idealização: Fabio Carletto
Realização: Mentez
Fabio Carletto
Hotsite Aplicativo Orkut
Audiência no Hotsite + Aplicativo Orkut entre 05/06 a 05/09
• Candidatas inscritas: 4332
• Visitas: 178.593
• Votos: 243.389
• Comentários: 97.643
Fabio Carletto
Produção de Foto e Vídeo das 10 Finalistas
Making of
http://www.youtube.com/watch?v=
0HQOMBmppjk&feature=related
Todas as fotos
http://www.flickr.com/photos/mentez/sets/72157621971853159/
Fabio Carletto
Vencedoras do Concurso
Fernanda Diniz – 1 º lugar
Wandreza Basso– 3º lugar
Gianna Cremontti– 2º lugar
Fabio Carletto
Mídia Espontânea
Mais de 1.600 citações no Google
Folha de S.Paulo – mídia impressa
JT – mídia impressa
Fabio Carletto
Mídia Espontânea
TV BAND – Programa DIA-DIA
http://www.youtube.com/watch?v=FQixy5cF34c - Parte 1
http://www.youtube.com/watch?v=z9xg58iOLMY Parte 2
TV CULTURA – Programa VITRINE
http://www.youtube.com/watch?v=xm21W2_9c4Y
Outras
http://www.youtube.com/watch?v=UbMhw_yswWo
http://www.youtube.com/watch?v=Px7ShmZ-cmM
Globo G1- Noticia sobre o concurso e entrevista com as finalistas (10 dias consecutivos na Home)
Fabio Carletto
Campanha das Candidatas
Camisetas e folders (Offline) Panfletos (impresso e digital)
Comunidade OrkutÁlbum de fotos Twitter
Fabio Carletto
Campanha MARISA
Finalistas na Loja virtual Marisa
Boletim via email Marisa
Vencedoras Loja virtual Marisa
Fabio Carletto

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Garota social - 1º concurso de beleza em rede social do mundo!

  • 1. Garota Social 1º concurso de beleza em um rede social do mundo Patrocínio: Apoio: Idealização: Fabio Carletto Realização: Mentez Fabio Carletto
  • 2. Hotsite Aplicativo Orkut Audiência no Hotsite + Aplicativo Orkut entre 05/06 a 05/09 • Candidatas inscritas: 4332 • Visitas: 178.593 • Votos: 243.389 • Comentários: 97.643 Fabio Carletto
  • 3. Produção de Foto e Vídeo das 10 Finalistas Making of http://www.youtube.com/watch?v= 0HQOMBmppjk&feature=related Todas as fotos http://www.flickr.com/photos/mentez/sets/72157621971853159/ Fabio Carletto
  • 4. Vencedoras do Concurso Fernanda Diniz – 1 º lugar Wandreza Basso– 3º lugar Gianna Cremontti– 2º lugar Fabio Carletto
  • 5. Mídia Espontânea Mais de 1.600 citações no Google Folha de S.Paulo – mídia impressa JT – mídia impressa Fabio Carletto
  • 6. Mídia Espontânea TV BAND – Programa DIA-DIA http://www.youtube.com/watch?v=FQixy5cF34c - Parte 1 http://www.youtube.com/watch?v=z9xg58iOLMY Parte 2 TV CULTURA – Programa VITRINE http://www.youtube.com/watch?v=xm21W2_9c4Y Outras http://www.youtube.com/watch?v=UbMhw_yswWo http://www.youtube.com/watch?v=Px7ShmZ-cmM Globo G1- Noticia sobre o concurso e entrevista com as finalistas (10 dias consecutivos na Home) Fabio Carletto
  • 7. Campanha das Candidatas Camisetas e folders (Offline) Panfletos (impresso e digital) Comunidade OrkutÁlbum de fotos Twitter Fabio Carletto
  • 8. Campanha MARISA Finalistas na Loja virtual Marisa Boletim via email Marisa Vencedoras Loja virtual Marisa Fabio Carletto