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YouTube Super Tactics- how to be a super hero with YouTube Marketing

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YouTube Marketing has never been more available to brands and small businesses than right now! In this presentation, I'll show you the YouTube Super Tactics that will make your channel explode past the competition.

Learn more about me at http://thevideospot.net/blog

In this presentation on YouTube marketing, you'll learn the basic marketing tactics used by video marketing experts across the YouTube sphere. While you can't expect to master YouTube from a slide deck, you can expect to learn more than you've ever learned about YouTube.

This presentation goes WAY beyond "optimize your title with keywords" to actually reveal the strategies and tactics necessary to soar past the competition like a bird... or a plane... or a #supertuber !

Publicada em: Marketing

YouTube Super Tactics- how to be a super hero with YouTube Marketing

  1. 1. YouTube Super Tactics For massive online sales success
  2. 2. Create Your Own Reality That’s Me on Judge Judy
  3. 3. Your YouTube Goals: 1. Build a community of engaged subscribers 2. Rank for major terms 3. Monetize from Day 1
  4. 4. Subscribers Watch TWICE as much video as non- subscribers!
  5. 5. When we scroll down…
  6. 6. When we scroll down…
  7. 7. When we scroll down…
  8. 8. Primarily designed to capture viewers from a search or the related videos section. Evergreen content that covers basic topics related to your niche.
  9. 9. Regularly scheduled programming designed to keep the community coming back. Personality content; Entertaining. You get to set the agenda.
  10. 10. Reserved for major awareness campaigns, tent pole events & product launches. These are your “viral” videos. Your Super Bowl Moments.
  11. 11. Let’s put all of this together in a sample YouTube video strategy
  12. 12. Use keyword research to determine 3 major keyword phrases you would like to rank for and create 10 “how to” or “What is” videos. Create a weekly show where you act as a personality. Cover the news, topics, and trends in your industry for about 5 mins. Create 1 hi-quality video about your product, service, or upcoming industry event (conference).
  13. 13. Snappy Opener Branding Bumper Main Video Ask for Engagement End Cards Closing Bumper 6-Point Video Checklist
  14. 14. Ask for Engagement
  15. 15. End Card Composition Clickable link Clickable link
  16. 16. End Card Composition
  17. 17. Workflow Overview 1. Content Planning 2. Video Production 3. Discoverability
  18. 18. Top Discoverability Tactics 1. Title 2. Thumbnail 3. Tag Research 4. Description 5. Sharing 6. Collaboration
  19. 19. Title Composition
  20. 20. SUPER BONUS TIP: Main KW_Sub Topic_Branding Wordpress SEO How to rank your home page by Videospot
  21. 21. Thumbnail Design Relevance Branding Title Connection
  22. 22. Tag Research
  23. 23. Tag Research
  24. 24. Steal Tags! This is NOT my video
  25. 25. Description Box
  26. 26. Description Box
  27. 27. Description Box SUPER BONUS TIP: Use your video script or outline as your description box. 500 wds with your keyword phrase at 2% saturation
  28. 28. How to make your money AdSense Patreon Sponsorships Product Sales Courses Consulting Get paid for ads that display in front of your videos or on top of your videos. Need millions of views.
  29. 29. How to make your money AdSense Patreon Sponsorships Product Sales Courses Consulting Like a membership site. Viewers pay a monthly donation to be a part of your behind-the-scenes. Mostly for artists.
  30. 30. How to make your money AdSense Patreon Sponsorships Product Sales Courses Consulting Brought to you by…Your favorite brands and companies pay for space in your videos. This is HUGE for you!!
  31. 31. How to make your money AdSense Patreon Sponsorships Product Sales Courses Consulting Sell your products, your affiliate products, or services. This is where most of you will make tons of money.
  32. 32. How to make your money AdSense Patreon Sponsorships Product Sales Courses Consulting Sell your downloadable, virtual or live training course.
  33. 33. How to make your money AdSense Patreon Sponsorships Product Sales Courses Consulting Business consulting in your industry or in YouTube specifically! Master video and teach others.
  34. 34. Book reviews, product reviews, app reviews, movie reviews, and link to an Amazon affiliate. Tips, tricks, & updates. Be industry specific and focus on the success of your following. Offer consultation or your course. Product and service videos. Speaker reel. Focus on your core strengths and sell it hard bro! This is your chance.
  35. 35. Your YouTube Goals: 1. Build a community of engaged subscribers 2. Rank for major terms 3. Monetize from Day 1
  36. 36. Your YouTube Goals: 1. Build a community of engaged subscribers 2. Rank for major terms 3. Monetize from Day 1 Tactic: Create video content based on KW research. Tactic: Produce those videos with engagement assets Tactic: Attach a pathway to purchase- website funnel!
  37. 37. How you can get started with your super power
  38. 38. YouTube SuperTubers Group Training 0 to 1000 subs in 180 days (2) Live Skill building calls (1) Live Q&A call with me Workbook with Screenshots Guest Speakers Private FB Community $297 mos
  39. 39. YouTube SuperTubers Group Training 0 to 1000 subs in 180 days (2) Live Skill building calls (1) Live Q&A call with me Workbook with Screenshots Guest Speakers Private FB Community Private Training 0 to 1000 subs in 90 days Private Strategy Call (1) Private Call Monthly (2) Live Skill building calls (1) Live Q&A call with me Sponsorship Development All features of Group $297 mos $497 mos
  40. 40. YouTube SuperTubers Group Training 0 to 1000 subs in 180 days (2) Live Skill building calls (1) Live Q&A call with me Workbook with Screenshots Guest Speakers Private FB Community Private Training 0 to 1000 subs in 90 days Private Strategy Call (1) Private Call Monthly (2) Live Skill building calls (1) Live Q&A call with me Sponsorship Development All features of Group $297 mos $497 mos$199 $349
  41. 41. Order: thevideospot.net/gitomer This is by far the best money I have ever spent on my online marketing education. Owen’s patience and instruction has taken me to another level. His coaching is pennies on the dollar. Still can’t believe it! Mark Hernandez Internet Marketer
  42. 42. Order: thevideospot.net/gitomer If you do not work with Owen you are missing the biggest opportunity on the internet. Jeffrey Gitomer Author, Speaker
  43. 43. Order: thevideospot.net/gitomer
  44. 44. Order: thevideospot.net/gitomer Darryl Bellamy Bellamy Inspires Can you come speak to my group this summer?

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