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One Page - Sweet N' Roll
1. Sweet N’ Roll is reviving the art of craft dessert
making in Madrid. We’re celebrating the Kurtos,
introducing our own way of tasting it.
Opportunity Target Market
Carolina Valeria Silvia Ximena Begona
Business
Management
Financials Project
Management
Planning and
Forecasting
Marketing
Patisserie MarketIn the Food and Beverage
Industry, big manufacturers
arestrugglingtogrow.Between
2009 and 2015 top 25 biggest
brands achived 1% annual
growth, compared to 5% for
smaller brands.
Artisanal industry increased by
248% between 2011 and 2015.
“ Pleople are not eating less, they are
choosing the brands that mirror their
needs and values”
Pastry Chef
Le Cordon Bleu
Our Product
Hand baked KurtosKalacs from the
kitchen to the grill, just made with
organic and high quality ingredients. A
customizable product made just for
you by a passionate staff that will
make you want to smile!
Milestones Year 01
Year 02
Year 03
+ +x2
Central Kitchen
3 Stages
Funding Needed
is not a dessert, is an obsession
Business Model
Direct Sales
Partnerships Catering
Marketing Strategy
Competitors
€400,000
Investment
- Tranche 1: €250,000
- Tranche 2: €150,000
Year 1
Year 2
IRR
9.6%
6 Months
+ x2
18 Months
Stores openning
period
MADRID
€ 100M
€ 1,400MSpain
Madrid