2. LUXURY :
A state of great comfort or elegance, especially
when involving great expense.
An inessential, desirable item which is
expensive or difficult to obtain.
A pleasure obtained only rarely.
3. Origin:
Middle English (denoting lechery): from Old
French luxurie, luxure, from Latin luxuria, from luxus 'excess'.
The earliest current sense dates from the mid 17th century
4. Luxury may refer to:
Luxury goods, an economic good or
service for which demand increases
more than proportionally as income
rises.
Luxury tax, tax on products not
considered essential, such as expensive
cars.
Luxury tax (sports), surcharge put on
the aggregate payroll of a sports team
to the extent to which it exceeds a
predetermined guideline level set by
the league
5. Luxury vehicle, expensive
automobiles
Luxury trains, expensive tourist
trains.
Luxury yacht, expensive privately
owned, professionally crewed yacht
Luxury real estate, niche real estate
market dealing with the highest
economic group of property buyers.
Luxury resort, exclusive vacation
facilities.
Luxury box, term for a special
seating section in arenas, stadiums
and other sports venues
Luxury magazine, magazines
devoted to fine craft and luxury goods
7. Household Luxuries :
Art & Antiques
Home Electronics
Furniture, Lamps & Floor
Coverings
Garden & Garden Products
Kitchenware, Cookware and
Cooks' Tools & Housewares
Major Home Appliances, Bath,
Window Coverings & Building
Products
Linens, Fabrics and Soft Goods
Mattresses & Sleep Systems and
Tabletop.
8. Personal Luxuries :
Clothes & Apparel;
Cosmetics, Beauty &
Fragrance Products;
Fashion Accessories;
Jewelry;
Watches;
Personal Electronics; an
Wine & Spirits,
Automobiles.
13. X-Fluents (Extremely
Affluent) who spend the
most on luxury and are
most highly invested in
luxury living;
Butterflies, the most
highly evolved luxury
consumers who have
emerged from their
luxury cocoons with a
passion to reconnect
with the outside world.
Powered by a search for
meaning and new
experiences, the
butterflies have the least
materialistic orientation
among the segments,
yet they spend nearly as
much as the X-Fluents
on luxury;
A psychographic profile of five key
types of luxury consumers. These
include:
14. Luxury Cocooners who are
focused on hearth and
home. They spend most of
their luxury budgets on
home-related purchases;
Aspirers, those luxury
consumers who have not
yet achieved the level of
luxury to which they
aspire. They are highly
attuned to brands and
believe luxury is best
expressed in what they
buy and what they own.
Temperate Pragmatist a
newly emerged luxury
consumer who is not all
that involved in the luxury
lifestyle. As their name
implies, they are careful
spenders and not given to
luxury indulgence.