SlideShare uma empresa Scribd logo
1 de 115
#pubcon
Avoiding the 7 Deadly Sins of Non-Compliance
Presented by:
Scott Hendison
GDPR
#pubcon
#pubcon
What Will We cover?
What is GDPR?
#pubcon
What Will We cover?
What is GDPR?
Who must comply?
#pubcon
What Will We cover?
What is GDPR?
Who must comply?
Who is covered?
#pubcon
What Will We cover?
What is GDPR?
Who must comply?
Who is covered?
What does it take to comply?
#pubcon
What Will We cover?
What is GDPR?
Who must comply?
Who is covered?
What does it take to comply?
How did I comply?
#pubcon
What is GDPR?
#pubcon
What is GDPR?
G
D
P
R
#pubcon
What is GDPR?
Get to
D
P
R
#pubcon
What is GDPR?
Get to
Deny
P
R
#pubcon
What is GDPR?
Get to
Deny
Personal
R
#pubcon
What is GDPR?
Get to
Deny
Personal
Responsibility
#pubcon
What is GDPR?
G
D
P
R
#pubcon
What is GDPR?
Gang of
D
P
R
#pubcon
What is GDPR?
Gang of
Data
P
R
#pubcon
What is GDPR?
Gang of
Data
Protection
R
#pubcon
What is GDPR?
Gang of
Data
Protection
Racketeers
#pubcon
What is GDPR?
What global entity grants them that inalienable right?
#pubcon
What is GDPR?
What global entity grants them that inalienable right?
It’s your content, on your domain, that you pay for.
#pubcon
What is GDPR?
What global entity grants them that inalienable right?
It’s your content, on your domain, that you pay for.
Can any country just pass any law they want, and actually expect
to collect from violators?
#pubcon
What is GDPR?
GDPR is a set of regulations designed to enrich the EU,
protecting you from yourself as you hop from site to site
with a sense of narcissistic entitlement, expecting to get
free access to anything you want.
#pubcon
What is GDPR?
GDPR is a set of regulations designed to enrich the EU,
protecting you from yourself as you hop from site to site
with a sense of narcissistic entitlement, expecting to get
free access to anything you want.
</rant>
#pubcon
What is GDPR?
General
Data
Protection
Regulation
#pubcon
What is GDPR?
As of May 25th 2018, all websites, anywhere in the world, are being
forced to comply with certain privacy rules and regulations, which
come with financial penalties for non-compliance.
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
Do you sell any products?
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
Do you sell any products?
Do you have newsletter subscribers?
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
Do you sell any products?
Do you have newsletter subscribers?
Do you allow blog comments?
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
Do you sell any products?
Do you have newsletter subscribers?
Do you allow blog comments?
Do you use Google Analytics?
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
Do you sell any products?
Do you have newsletter subscribers?
Do you allow blog comments?
Do you use Google Analytics?
Do advertising cookies or pixels exist on your site?
#pubcon
Who Must Comply With GDPR?
Do you collect any info?
Do you sell any products?
Do you have newsletter subscribers?
Do you allow blog comments?
Do you use Google Analytics?
Do advertising cookies or pixels exist on your site?
Do you offer quotes, or let users submit contact forms?
#pubcon
Who Must Comply With GDPR?
ThenYOU are responsible
#pubcon
Who Must Comply With GDPR?
ThenYOU are responsible
Every post, every comment, every form, and every web
visitor that comes to your now has rights to your free stuff.
#pubcon
Who Must Comply With GDPR?
ThenYOU are responsible
Every post, every comment, every form, and every web
visitor that comes to your now has rights to your free stuff.
Your failure to not only notify users of those rights, but to
facilitate the exercise of those rights, can cost you money.
#pubcon
Why Must You Comply with GDPR?
Lower Level Fines
Up to €10 million, or 2% of the worldwide annual revenue
of the prior financial year, whichever is higher
#pubcon
Why Must You Comply with GDPR?
Lower Level Fines
Up to €10 million, or 2% of the worldwide annual revenue
of the prior financial year, whichever is higher
Upper Level Fines
Up to €20 million, or 4% of the worldwide annual revenue
of the prior financial year, whichever is higher
#pubcon
Why Must You Comply with GDPR?
Want some worse news?
#pubcon
#pubcon
#pubcon
#pubcon
#pubcon
Who is Covered by GDPR?
#pubcon
Who is Covered by GDPR?
Anyone that is located in the EU while browsing.
#pubcon
Who is Covered by GDPR?
Anyone that is located in the EU while browsing.
It’s where you are, not who you are, or where you live.
#pubcon
Who is Covered by GDPR?
Anyone that is located in the EU while browsing.
It’s where you are, not who you are, or where you live.
Some experts and even attorneys, disagree on the
interpretation of the law.
#pubcon
How do you comply with GDPR?
Block all traffic from the EU
#pubcon
How do you comply with GDPR?
Block all traffic from the EU
#pubcon
How do you comply with GDPR?
Block all traffic from the EU
#pubcon
How do you comply with GDPR?
#pubcon
How do you comply with GDPR?
Block all traffic from the EU
#pubcon
How do you comply with GDPR?
Block all traffic from the EU
#pubcon
How do you comply with GDPR?
Block all traffic from the EU
You can block them at server level -There are LOT of
options - .htaccess,Apache modules, routing tables,
Cloudflare has a PAID option, and there are even
WordPress Plugins.
#pubcon
How do you comply with GDPR?
What if you can’t just block EU traffic?
#pubcon
How do you comply with GDPR?
What if you can’t just block EU traffic?
Avoid the 7 deadly sins of GDPR non compliance
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
Must provide a way for users to remove their data
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
Must provide a way for users to remove their data
Must provide a way for users to rectify their data
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
Must provide a way for users to remove their data
Must provide a way for users to rectify their data
Must notify users if there is any breach of that data
#pubcon
How do you comply with GDPR?
That’s all you need to do
#pubcon
How did I comply with GDPR?
#pubcon
How did I comply with GDPR?
Multiple options and plugins are available
#pubcon
How did I comply with GDPR?
There was no free complete WP solution at the time, so we chose
a premium plugin by a company named Teknikforce
#pubcon
How did I comply with GDPR?
There was no free complete WP solution at the time, so we chose
a premium plugin by a company named Teknikforce
Corny video and a low budget sales platform, but the plugin is solid
and the support is amazing. Live chat too.
#pubcon
How did I comply with GDPR?
There was no free complete WP solution at the time, so we chose
a premium plugin by a company named Teknikforce
Corny video and a low budget sales platform, but the plugin is solid
and the support is amazing. Live chat too.
WP GDPR Fix - http://bit.ly/wpgdprfix
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
#pubcon
#pubcon
#pubcon
#pubcon
#pubcon
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
#pubcon
How do you comply with GDPR?
Multiple options and plugins are already available, and here’s what
I used for my own site and for a travel site…
#pubcon
#pubcon
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
#pubcon
How do you comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
#pubcon
#pubcon
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
#pubcon
How do you comply with GDPR?
Multiple options and plugins are already available, and here’s what
I used for my own site and for a travel site…
http://www.searchcommander.com/gdpr
#pubcon
#pubcon
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
Must provide a way for users to remove their data
#pubcon
How do you comply with GDPR?
Multiple options and plugins are already available, and here’s what
I used for my own site and for a travel site…
#pubcon
#pubcon
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
Must provide a way for users to remove their data
Must provide a way for users to rectify their data
#pubcon
How do you comply with GDPR?
Multiple options and plugins are already available, and here’s what
I used for my own site and for a travel site…
#pubcon
#pubcon
#pubcon
How did I comply with GDPR?
Must show users a cookie notice upon entry
Must clearly define how data might be used in T & C
Must also spell it out clearly in the sites privacy policy
Must provide a way for users to request what data is held
Must provide a way for users to remove their data
Must provide a way for users to rectify their data
Must notify users if there is any breach of that data
#pubcon
#pubcon
How did I comply with GDPR?
They include two more options also…
#pubcon
#pubcon
How do you comply with GDPR?
Multiple options and plugins are already available, and here’s what
I used for my own site and for a travel site…
#pubcon
#pubcon
How do you comply with GDPR?
#pubcon
Takeaways
Time to get on board…
#pubcon
Takeaways
Time to get on board…
#pubcon
What‘s Next After GDPR?
I predict that pretty soon they’ll be trying to enforce what
content you can put on your own website…
#pubcon
What is GDPR?
Do you collect any info?
#pubcon
What is GDPR?
Do you collect any info?
#pubcon
What‘s Next After GDPR?
30% of content inVOD platforms must be European
#pubcon
What‘s Next After GDPR?
30% of content inVOD platforms must be European
During certain hours, there’s a limit of 20% advertising.
#pubcon
What‘s Next After GDPR?
30% of content inVOD platforms must be European
During certain hours, there’s a limit of 20% advertising.
VOD platforms are also expected to contribute to the
development of EU productions either by investing
directly, or by contributing to “National Funds”.
#pubcon
What‘s Next After GDPR?
Alabama
Arizona
Colorado
Iowa
Louisiana
Nebraska
Oregon
South Carolina
South Dakota
Vermont
Virginia
#pubcon
What‘s Next After GDPR?
California passed the most sweeping law
#pubcon
Californias Covered Entities
Businesses with more than 25 million in annual revenue
#pubcon
Californias Covered Entities
Businesses with more than 25 million in annual revenue
Alone or in combination buys, receives, sells or shares for
commercial purposes the personal information of 50,000 or
more consumers, households or devices on an annual basis
#pubcon
Californias Covered Entities
Businesses with more than 25 million in annual revenue
Alone or in combination buys, receives, sells or shares for
commercial purposes the personal information of 50,000 or
more consumers, households or devices on an annual basis
Derives 50 percent or more of its annual revenues from
selling consumers' personal information
#pubcon
Slides can be downloaded here…
http://bit.ly/scottgdpr18
Scott Hendison
scott@searchcommander.com
https://www.searchcommander.com
Thank You

Mais conteúdo relacionado

Semelhante a Avoiding the 7 Deadly Sins of GDPR Non-Compliance - Pubcon 2018

How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...
How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...
How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...Dana Gardner
 
How to Get Your Hub Ready for GDPR
How to Get Your Hub Ready for GDPRHow to Get Your Hub Ready for GDPR
How to Get Your Hub Ready for GDPRUberflip
 
Put your audience first - Rixxo Figaro Digital Summit Keynote 2017
Put your audience first - Rixxo Figaro Digital Summit Keynote 2017Put your audience first - Rixxo Figaro Digital Summit Keynote 2017
Put your audience first - Rixxo Figaro Digital Summit Keynote 2017Rixxo Ltd (formerly Social Response)
 
Digimarketing for Tourism. Presented at University of the Sunshine Coast
Digimarketing for Tourism. Presented at University of the Sunshine CoastDigimarketing for Tourism. Presented at University of the Sunshine Coast
Digimarketing for Tourism. Presented at University of the Sunshine CoastIan Fenwick, Digital Marketing
 
“Live and Targeted” - The Future of Digital Video
“Live and Targeted” - The Future of Digital Video“Live and Targeted” - The Future of Digital Video
“Live and Targeted” - The Future of Digital VideoGreg Fry
 
The GDPR Is Only for Europe—Right?
The GDPR Is Only for Europe—Right?The GDPR Is Only for Europe—Right?
The GDPR Is Only for Europe—Right?Priyanka Aash
 
Michael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptx
Michael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptxMichael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptx
Michael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptxTravelMedia.ie
 
Marketing For Growth 2016
Marketing For Growth 2016Marketing For Growth 2016
Marketing For Growth 2016Gary Reid
 
How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...
How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...
How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...Internet Marketing Software - WordStream
 
13 Amazing Tips To Master Mobile Search
13 Amazing Tips To Master Mobile Search13 Amazing Tips To Master Mobile Search
13 Amazing Tips To Master Mobile SearchHanapin Marketing
 
GDPR: Keep Your Website Out of Legal Trouble
GDPR: Keep Your Website Out of Legal TroubleGDPR: Keep Your Website Out of Legal Trouble
GDPR: Keep Your Website Out of Legal TroubleMickey Mellen
 
A Pratical Guide to GDPR - F.Coin
A Pratical Guide to GDPR - F.CoinA Pratical Guide to GDPR - F.Coin
A Pratical Guide to GDPR - F.CoinFranco Coin
 

Semelhante a Avoiding the 7 Deadly Sins of GDPR Non-Compliance - Pubcon 2018 (20)

How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...
How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...
How Enterprises Can Gain Data Privacy, and Build their Bottom Lines, By Compl...
 
Your 3 Step Guide to Starting on TikTok - Ciara Hanley, TikTok
Your 3 Step Guide to Starting on TikTok - Ciara Hanley, TikTokYour 3 Step Guide to Starting on TikTok - Ciara Hanley, TikTok
Your 3 Step Guide to Starting on TikTok - Ciara Hanley, TikTok
 
How to Get Your Hub Ready for GDPR
How to Get Your Hub Ready for GDPRHow to Get Your Hub Ready for GDPR
How to Get Your Hub Ready for GDPR
 
goDigital. Why a Digital Media Agency?
goDigital. Why a Digital Media Agency?goDigital. Why a Digital Media Agency?
goDigital. Why a Digital Media Agency?
 
Privacy by design
Privacy by designPrivacy by design
Privacy by design
 
TV is Next
TV is NextTV is Next
TV is Next
 
Executive Summ@ry
Executive Summ@ryExecutive Summ@ry
Executive Summ@ry
 
Put your audience first - Rixxo Figaro Digital Summit Keynote 2017
Put your audience first - Rixxo Figaro Digital Summit Keynote 2017Put your audience first - Rixxo Figaro Digital Summit Keynote 2017
Put your audience first - Rixxo Figaro Digital Summit Keynote 2017
 
Digimarketing for Tourism. Presented at University of the Sunshine Coast
Digimarketing for Tourism. Presented at University of the Sunshine CoastDigimarketing for Tourism. Presented at University of the Sunshine Coast
Digimarketing for Tourism. Presented at University of the Sunshine Coast
 
Jag duggal sas_final
Jag duggal sas_finalJag duggal sas_final
Jag duggal sas_final
 
BIMA Breakfast Briefing | GDPR & Why People Say YES to Marketing
BIMA Breakfast Briefing | GDPR & Why People Say YES to MarketingBIMA Breakfast Briefing | GDPR & Why People Say YES to Marketing
BIMA Breakfast Briefing | GDPR & Why People Say YES to Marketing
 
“Live and Targeted” - The Future of Digital Video
“Live and Targeted” - The Future of Digital Video“Live and Targeted” - The Future of Digital Video
“Live and Targeted” - The Future of Digital Video
 
The GDPR Is Only for Europe—Right?
The GDPR Is Only for Europe—Right?The GDPR Is Only for Europe—Right?
The GDPR Is Only for Europe—Right?
 
Michael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptx
Michael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptxMichael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptx
Michael Collins_TravelMedia.ie_SATW Sept 2022_Bogota Colombia_presentation.pptx
 
Marketing For Growth 2016
Marketing For Growth 2016Marketing For Growth 2016
Marketing For Growth 2016
 
How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...
How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...
How to Grow Your Law Firm with Pay-Per-Click (PPC) and Conversion Rate Optimi...
 
13 Amazing Tips To Master Mobile Search
13 Amazing Tips To Master Mobile Search13 Amazing Tips To Master Mobile Search
13 Amazing Tips To Master Mobile Search
 
GDPR: Keep Your Website Out of Legal Trouble
GDPR: Keep Your Website Out of Legal TroubleGDPR: Keep Your Website Out of Legal Trouble
GDPR: Keep Your Website Out of Legal Trouble
 
A Pratical Guide to GDPR - F.Coin
A Pratical Guide to GDPR - F.CoinA Pratical Guide to GDPR - F.Coin
A Pratical Guide to GDPR - F.Coin
 
WIHP: 2015 the year of mobile and videos
WIHP: 2015 the year of mobile and videosWIHP: 2015 the year of mobile and videos
WIHP: 2015 the year of mobile and videos
 

Mais de Search Commander, Inc.

Google Tag Manager - Introduction & Implementation
Google Tag Manager - Introduction & ImplementationGoogle Tag Manager - Introduction & Implementation
Google Tag Manager - Introduction & ImplementationSearch Commander, Inc.
 
Amped for AMP at Pubcon Las Vegas 2016
Amped for AMP at Pubcon Las Vegas 2016Amped for AMP at Pubcon Las Vegas 2016
Amped for AMP at Pubcon Las Vegas 2016Search Commander, Inc.
 
Google Analytics Referral Spam - Pubcon Las Vegas 2015
Google Analytics Referral Spam - Pubcon Las Vegas 2015Google Analytics Referral Spam - Pubcon Las Vegas 2015
Google Analytics Referral Spam - Pubcon Las Vegas 2015Search Commander, Inc.
 
LocalSearch for Biz Owners - OCCA - June 2014
LocalSearch for Biz Owners - OCCA - June 2014LocalSearch for Biz Owners - OCCA - June 2014
LocalSearch for Biz Owners - OCCA - June 2014Search Commander, Inc.
 
Configuring the Yoast Wordpress SEO Plugin
Configuring the Yoast Wordpress SEO PluginConfiguring the Yoast Wordpress SEO Plugin
Configuring the Yoast Wordpress SEO PluginSearch Commander, Inc.
 
How We Localize & Mobilize WP Sites - Pubcon 2013
How We Localize & Mobilize WP Sites - Pubcon 2013How We Localize & Mobilize WP Sites - Pubcon 2013
How We Localize & Mobilize WP Sites - Pubcon 2013Search Commander, Inc.
 
WebHosting Performance / WordPress - Pubcon Vegas - Hendison
WebHosting Performance / WordPress  - Pubcon Vegas - HendisonWebHosting Performance / WordPress  - Pubcon Vegas - Hendison
WebHosting Performance / WordPress - Pubcon Vegas - HendisonSearch Commander, Inc.
 
Local/Mobile - Hendison - Pubcon Vegas 2012
Local/Mobile - Hendison - Pubcon Vegas 2012 Local/Mobile - Hendison - Pubcon Vegas 2012
Local/Mobile - Hendison - Pubcon Vegas 2012 Search Commander, Inc.
 

Mais de Search Commander, Inc. (11)

Google Tag Manager - Introduction & Implementation
Google Tag Manager - Introduction & ImplementationGoogle Tag Manager - Introduction & Implementation
Google Tag Manager - Introduction & Implementation
 
Amped for AMP at Pubcon Las Vegas 2016
Amped for AMP at Pubcon Las Vegas 2016Amped for AMP at Pubcon Las Vegas 2016
Amped for AMP at Pubcon Las Vegas 2016
 
Google Analytics Referral Spam - Pubcon Las Vegas 2015
Google Analytics Referral Spam - Pubcon Las Vegas 2015Google Analytics Referral Spam - Pubcon Las Vegas 2015
Google Analytics Referral Spam - Pubcon Las Vegas 2015
 
Yoast SEO Plugin - 2015 Pubcon Vegas
Yoast SEO Plugin - 2015 Pubcon VegasYoast SEO Plugin - 2015 Pubcon Vegas
Yoast SEO Plugin - 2015 Pubcon Vegas
 
LocalSearch for Biz Owners - OCCA - June 2014
LocalSearch for Biz Owners - OCCA - June 2014LocalSearch for Biz Owners - OCCA - June 2014
LocalSearch for Biz Owners - OCCA - June 2014
 
Configuring the Yoast Wordpress SEO Plugin
Configuring the Yoast Wordpress SEO PluginConfiguring the Yoast Wordpress SEO Plugin
Configuring the Yoast Wordpress SEO Plugin
 
How We Localize & Mobilize WP Sites - Pubcon 2013
How We Localize & Mobilize WP Sites - Pubcon 2013How We Localize & Mobilize WP Sites - Pubcon 2013
How We Localize & Mobilize WP Sites - Pubcon 2013
 
Local Listing Fundamentals
Local Listing FundamentalsLocal Listing Fundamentals
Local Listing Fundamentals
 
WebHosting Performance / WordPress - Pubcon Vegas - Hendison
WebHosting Performance / WordPress  - Pubcon Vegas - HendisonWebHosting Performance / WordPress  - Pubcon Vegas - Hendison
WebHosting Performance / WordPress - Pubcon Vegas - Hendison
 
Local/Mobile - Hendison - Pubcon Vegas 2012
Local/Mobile - Hendison - Pubcon Vegas 2012 Local/Mobile - Hendison - Pubcon Vegas 2012
Local/Mobile - Hendison - Pubcon Vegas 2012
 
Non Tech Local Search Presentation
Non Tech Local Search PresentationNon Tech Local Search Presentation
Non Tech Local Search Presentation
 

Último

Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 3652toLead Limited
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfRankYa
 
Artificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxArtificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxhariprasad279825
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek SchlawackFwdays
 
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteTake control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteDianaGray10
 
How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity PlanDatabarracks
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsScanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsRizwan Syed
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .Alan Dix
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenHervé Boutemy
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfAlex Barbosa Coqueiro
 
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfHyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfPrecisely
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Manik S Magar
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.Curtis Poe
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clashcharlottematthew16
 

Último (20)

Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdf
 
Artificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxArtificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptx
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
 
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteTake control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test Suite
 
How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity Plan
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsScanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL Certs
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache Maven
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptxE-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdf
 
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfHyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clash
 

Avoiding the 7 Deadly Sins of GDPR Non-Compliance - Pubcon 2018

  • 1. #pubcon Avoiding the 7 Deadly Sins of Non-Compliance Presented by: Scott Hendison GDPR
  • 3. #pubcon What Will We cover? What is GDPR?
  • 4. #pubcon What Will We cover? What is GDPR? Who must comply?
  • 5. #pubcon What Will We cover? What is GDPR? Who must comply? Who is covered?
  • 6. #pubcon What Will We cover? What is GDPR? Who must comply? Who is covered? What does it take to comply?
  • 7. #pubcon What Will We cover? What is GDPR? Who must comply? Who is covered? What does it take to comply? How did I comply?
  • 12. #pubcon What is GDPR? Get to Deny Personal R
  • 13. #pubcon What is GDPR? Get to Deny Personal Responsibility
  • 17. #pubcon What is GDPR? Gang of Data Protection R
  • 18. #pubcon What is GDPR? Gang of Data Protection Racketeers
  • 19. #pubcon What is GDPR? What global entity grants them that inalienable right?
  • 20. #pubcon What is GDPR? What global entity grants them that inalienable right? It’s your content, on your domain, that you pay for.
  • 21. #pubcon What is GDPR? What global entity grants them that inalienable right? It’s your content, on your domain, that you pay for. Can any country just pass any law they want, and actually expect to collect from violators?
  • 22. #pubcon What is GDPR? GDPR is a set of regulations designed to enrich the EU, protecting you from yourself as you hop from site to site with a sense of narcissistic entitlement, expecting to get free access to anything you want.
  • 23. #pubcon What is GDPR? GDPR is a set of regulations designed to enrich the EU, protecting you from yourself as you hop from site to site with a sense of narcissistic entitlement, expecting to get free access to anything you want. </rant>
  • 25. #pubcon What is GDPR? As of May 25th 2018, all websites, anywhere in the world, are being forced to comply with certain privacy rules and regulations, which come with financial penalties for non-compliance.
  • 26. #pubcon Who Must Comply With GDPR? Do you collect any info?
  • 27. #pubcon Who Must Comply With GDPR? Do you collect any info? Do you sell any products?
  • 28. #pubcon Who Must Comply With GDPR? Do you collect any info? Do you sell any products? Do you have newsletter subscribers?
  • 29. #pubcon Who Must Comply With GDPR? Do you collect any info? Do you sell any products? Do you have newsletter subscribers? Do you allow blog comments?
  • 30. #pubcon Who Must Comply With GDPR? Do you collect any info? Do you sell any products? Do you have newsletter subscribers? Do you allow blog comments? Do you use Google Analytics?
  • 31. #pubcon Who Must Comply With GDPR? Do you collect any info? Do you sell any products? Do you have newsletter subscribers? Do you allow blog comments? Do you use Google Analytics? Do advertising cookies or pixels exist on your site?
  • 32. #pubcon Who Must Comply With GDPR? Do you collect any info? Do you sell any products? Do you have newsletter subscribers? Do you allow blog comments? Do you use Google Analytics? Do advertising cookies or pixels exist on your site? Do you offer quotes, or let users submit contact forms?
  • 33. #pubcon Who Must Comply With GDPR? ThenYOU are responsible
  • 34. #pubcon Who Must Comply With GDPR? ThenYOU are responsible Every post, every comment, every form, and every web visitor that comes to your now has rights to your free stuff.
  • 35. #pubcon Who Must Comply With GDPR? ThenYOU are responsible Every post, every comment, every form, and every web visitor that comes to your now has rights to your free stuff. Your failure to not only notify users of those rights, but to facilitate the exercise of those rights, can cost you money.
  • 36. #pubcon Why Must You Comply with GDPR? Lower Level Fines Up to €10 million, or 2% of the worldwide annual revenue of the prior financial year, whichever is higher
  • 37. #pubcon Why Must You Comply with GDPR? Lower Level Fines Up to €10 million, or 2% of the worldwide annual revenue of the prior financial year, whichever is higher Upper Level Fines Up to €20 million, or 4% of the worldwide annual revenue of the prior financial year, whichever is higher
  • 38. #pubcon Why Must You Comply with GDPR? Want some worse news?
  • 44. #pubcon Who is Covered by GDPR? Anyone that is located in the EU while browsing.
  • 45. #pubcon Who is Covered by GDPR? Anyone that is located in the EU while browsing. It’s where you are, not who you are, or where you live.
  • 46. #pubcon Who is Covered by GDPR? Anyone that is located in the EU while browsing. It’s where you are, not who you are, or where you live. Some experts and even attorneys, disagree on the interpretation of the law.
  • 47. #pubcon How do you comply with GDPR? Block all traffic from the EU
  • 48. #pubcon How do you comply with GDPR? Block all traffic from the EU
  • 49. #pubcon How do you comply with GDPR? Block all traffic from the EU
  • 50. #pubcon How do you comply with GDPR?
  • 51. #pubcon How do you comply with GDPR? Block all traffic from the EU
  • 52. #pubcon How do you comply with GDPR? Block all traffic from the EU
  • 53. #pubcon How do you comply with GDPR? Block all traffic from the EU You can block them at server level -There are LOT of options - .htaccess,Apache modules, routing tables, Cloudflare has a PAID option, and there are even WordPress Plugins.
  • 54. #pubcon How do you comply with GDPR? What if you can’t just block EU traffic?
  • 55. #pubcon How do you comply with GDPR? What if you can’t just block EU traffic? Avoid the 7 deadly sins of GDPR non compliance
  • 56. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry
  • 57. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C
  • 58. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy
  • 59. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held
  • 60. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held Must provide a way for users to remove their data
  • 61. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held Must provide a way for users to remove their data Must provide a way for users to rectify their data
  • 62. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held Must provide a way for users to remove their data Must provide a way for users to rectify their data Must notify users if there is any breach of that data
  • 63. #pubcon How do you comply with GDPR? That’s all you need to do
  • 64. #pubcon How did I comply with GDPR?
  • 65. #pubcon How did I comply with GDPR? Multiple options and plugins are available
  • 66. #pubcon How did I comply with GDPR? There was no free complete WP solution at the time, so we chose a premium plugin by a company named Teknikforce
  • 67. #pubcon How did I comply with GDPR? There was no free complete WP solution at the time, so we chose a premium plugin by a company named Teknikforce Corny video and a low budget sales platform, but the plugin is solid and the support is amazing. Live chat too.
  • 68. #pubcon How did I comply with GDPR? There was no free complete WP solution at the time, so we chose a premium plugin by a company named Teknikforce Corny video and a low budget sales platform, but the plugin is solid and the support is amazing. Live chat too. WP GDPR Fix - http://bit.ly/wpgdprfix
  • 69. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry
  • 75. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C
  • 76. #pubcon How do you comply with GDPR? Multiple options and plugins are already available, and here’s what I used for my own site and for a travel site…
  • 79. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy
  • 80. #pubcon How do you comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy
  • 83. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held
  • 84. #pubcon How do you comply with GDPR? Multiple options and plugins are already available, and here’s what I used for my own site and for a travel site… http://www.searchcommander.com/gdpr
  • 87. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held Must provide a way for users to remove their data
  • 88. #pubcon How do you comply with GDPR? Multiple options and plugins are already available, and here’s what I used for my own site and for a travel site…
  • 91. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held Must provide a way for users to remove their data Must provide a way for users to rectify their data
  • 92. #pubcon How do you comply with GDPR? Multiple options and plugins are already available, and here’s what I used for my own site and for a travel site…
  • 95. #pubcon How did I comply with GDPR? Must show users a cookie notice upon entry Must clearly define how data might be used in T & C Must also spell it out clearly in the sites privacy policy Must provide a way for users to request what data is held Must provide a way for users to remove their data Must provide a way for users to rectify their data Must notify users if there is any breach of that data
  • 97. #pubcon How did I comply with GDPR? They include two more options also…
  • 99. #pubcon How do you comply with GDPR? Multiple options and plugins are already available, and here’s what I used for my own site and for a travel site…
  • 101. #pubcon How do you comply with GDPR?
  • 104. #pubcon What‘s Next After GDPR? I predict that pretty soon they’ll be trying to enforce what content you can put on your own website…
  • 105. #pubcon What is GDPR? Do you collect any info?
  • 106. #pubcon What is GDPR? Do you collect any info?
  • 107. #pubcon What‘s Next After GDPR? 30% of content inVOD platforms must be European
  • 108. #pubcon What‘s Next After GDPR? 30% of content inVOD platforms must be European During certain hours, there’s a limit of 20% advertising.
  • 109. #pubcon What‘s Next After GDPR? 30% of content inVOD platforms must be European During certain hours, there’s a limit of 20% advertising. VOD platforms are also expected to contribute to the development of EU productions either by investing directly, or by contributing to “National Funds”.
  • 110. #pubcon What‘s Next After GDPR? Alabama Arizona Colorado Iowa Louisiana Nebraska Oregon South Carolina South Dakota Vermont Virginia
  • 111. #pubcon What‘s Next After GDPR? California passed the most sweeping law
  • 112. #pubcon Californias Covered Entities Businesses with more than 25 million in annual revenue
  • 113. #pubcon Californias Covered Entities Businesses with more than 25 million in annual revenue Alone or in combination buys, receives, sells or shares for commercial purposes the personal information of 50,000 or more consumers, households or devices on an annual basis
  • 114. #pubcon Californias Covered Entities Businesses with more than 25 million in annual revenue Alone or in combination buys, receives, sells or shares for commercial purposes the personal information of 50,000 or more consumers, households or devices on an annual basis Derives 50 percent or more of its annual revenues from selling consumers' personal information
  • 115. #pubcon Slides can be downloaded here… http://bit.ly/scottgdpr18 Scott Hendison scott@searchcommander.com https://www.searchcommander.com Thank You