2. I undertook a questionnaire and asked a range of people of various age groups which genre
of film they preferred out of: action, thriller, romance, comedy, fantasy, musical, adventure and
other.
As you can see by the pie chart the only genres that people preferred were action, romance,
thriller and comedy. Action was the most popular with 55% choosing this, therefore this would
be a good genre to chose as I know that this genre is popular with a range of people.
Action
55%
Thriller
18%
Romance
18%
Comedy
9%
What is Your Favourite Genre?

3. I asked people what was the main conventions they would expect to see in an action teaser
trailer, the things that they said were: fast paced, lots of action, short fast clips, guns, cars,
fights, fast music, car chases, special effects, gripping storyline, tension, flashing images,
near death scenes, goodies and badies, intense situations, institutions, weapons, violence, a
romance, antagonists, protagonists and loud music.
When creating my own teaser trailer I will make sure to include some of these conventions so
that my product looks more professional.

4. Cinema
39%
DVD
38%
Television
23%
What is the Main Way You Consume
Films?
39% of people asked said that the main way in which they consume films is at the cinema,
38% said DVD and 23% said television. This will help me while I’m creating my media
product as I can work out which organisations would be best to contact about distributing my
film and creating the most revenue.

5. There is a lot of different ways that people hear of an upcoming film, the most common being
on the television closely followed by teaser trailers. So if I wanted to advertise my film it would
be a good idea to show my teaser trailer on the television so that more people will know about
it and therefore it will generate more revenue.
Teaser Trailer
25%
Trailers
13%
Posters
6%
Internet
19%
Magazine/Newspape
r Advert
6%
Television
31%
What is the Main Way You Hear of an
Upcoming Film?

6. Interesting Shot
Types
13%
Good Music
Selection
20%
Lots of Action
40%
Fast Paced
20%
Able to Relate
to the
Characters
7%
What Would Make a Film More Appealing
To You?
The main thing that people said made a film more appealing to them was lots of action, I will
be making sure that in my teaser trailer I include lots of action to attract more people. No one
said that the film being slow paced made a film more appealing so I will also make sure my
teaser trailer is fast paced. Another thing people didn’t mind was whether or not a film was
factual or fictional.

7. The mise-en-scene that people expected to see in an action teaser trailer were: low-key
lighting, guns, cars, casual clothing, suits, streets, weapons, street clothes, tracksuits, city,
night, dark clothing, combats, modern costume, bright lighting, tropical destination, bars/clubs,
uniforms, city, jungle, armour and injuries.
I will take into consideration all of these various things whilst creating my own teaser trailer to
make sure it looked professional.

8. When asked what type of music they expected to feature in an action teaser trailer people
said: fast paced, r&b, tense, modern, upbeat, scary, rock, chart top song, strong beat, creates
tension and matching shot transitions.
I will try to find some original music that fits in with some of these ideas and maybe choose
one that doesn’t to challenge the expected convention.

9. Fast
80%
Varied
20%
Do You Prefer a Fast or Slow Paced
Teaser Trailer?
Majority of people preferred a fast paced teaser trailer. I will make sure that my teaser trailer is
fast paced as I believe it makes it more interesting to watch and will make people more likely
to want to watch the film.

10. I asked people what was their favourite action teaser trailer that they have seen and why. The
reason that I asked this was so I could get an idea of what it is that people like about the
action genre. The things that people said were: terminator salvation (like way camera looks as
if it’s broken), taken (made the film look good), taken (is fast paced), death race (because of
storyline as well as the car racing), cirque du freak (it looks like good film and its different),
lord of the rings (it was original), cloverfield (enigmatic/confusion) and Miami vice (catchy
song, good use of shots and gripping).

11. I asked people what was their favourite scene from an action film and why. The reason I
asked them this is so that I had an idea of what things they enjoyed in an action film and why,
so that I could make my film more appealing to them. The things that people said were: taken
(where girl is grabbed from under the bed – is unexpected) x2, bad boy 2 (where he takes E
because is funny), die hard 4 (when car jumped from a ramp into a helicopter – amazing stunt
to watch), death race (when the badies are tricked and the goodies escape – like to see good
overcome bad), four brothers (when they all meet up again – you get to know each of the
characters), fast and furious 2 (lorry steal attempt) and cloverfield (when bugs are falling off
monster but no monster is shown).