Kenya Coconut Production Presentation by Dr. Lalith Perera
Build Effective Sales Cycles
1. Winning Sales Processes How to build an effective sales cycle Building sales “tool kits” to support the sales
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5. R O I Personal Assets Time Time Energy Energy Ability Ability Money Money Reputation Reputation
6. CATEGORY USERS NON-USERS RETAIN DEVELOP REGAIN GAIN The ABC‘s of Targeting A Absolute B Beneficial C Convenient High Yield & Larger Investment Lower Yield & Smaller Investment Pro-Active & High Relation- ship Selling Passive & Lower Rela- tionship Selling
7. Corporate Group Most Wanted List Page A 1 of 1 Date : Product : The Complete Sales Action System Sales Person : Main Criteria : 200 or more sales people in the company. Person/company responsible for handling training for the company. Secondary Criteria : Actually changing from passive to pro/active marketing and selling. Invests more than 500 000 annually in sales training. Volume – 40 million annually/person/company excellent contacts Heavy Users Retain Light Users Develop Non – Users Regain Non – Users Gain D L Causier – Canada Watkins – USA ABSA Bank Nissan - SA BMW – SA Liberty Life – SA Sage Life – SA Homenet – SA Wakefileds – SA Max Prop – SA Aida – SA Fraser Real Estate – Canada Sask Ins Corp - Canada Justin – Avon – SA NBS Bank – SA First National Bank – SA IBM Seaboard Life – Canada Management Recruitment – USA Triple A Employment – USA Express Services – USA Reality World – Canada Coldwell Banker – USA Atlantic Trust – Canada Remax – Canada Ind Ins Agents of Michigan Toronto Dominion Bk – Canada Royal Bank – Canada C/B of Canada Hong Kong Bank of Canada California Credit Union League Sanlam – SA Old Mutual – SA Fedlife – SA ABSA Brokers – SA Century 21 – Canada Hancounts – New Zealand Ian Fitzgerald – ACI Mike Perry and Assoc Avroy Shlain Cosmetics SA Breweries Douglas Green Persetel Mecedes - SA Toyota - SA
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10. Frequency Goal Sheet My A Client or Prospect Time Period : One Year Actions Goals Actual In person business visits 12 9/12 10/2 11/16 Personal Visits / Lunches etc 2 10/9 Educate / Inform about Opportunity 6 8/9 9/22 Thank-you / Post Card / Seasonal 2 11/12 Telephone Calls / E-mails 6 9/4 10/5 11/20 Functions / Events / VIP 2 9/30 Sub Total 30