Shalini Thapa is an experienced retail professional seeking a role as an Area Manager or in international business development. She has over 8 years of experience in operations management, new store openings, recruitment, sourcing, business development, and training. Currently she is an Area Manager at BEBE Major Brands India, where she manages 8 stores across 2 states, a team of over 70 employees, and annual revenue of 32 crores. She has a strong track record of achieving organizational objectives through strategic resource utilization and process improvement.

1. SHALINI THAPA
Mobile: 09711636806/9819574574
E-Mail: shal_2785@yahoo.com
Goal oriented self-motivate professional seeking an Area Manager / International level
assignment in retail operations and business development.
PROFESSIONAL SYNOPSIS
 Highly proficient in handling Large Format Retail as well as Exclusive Business outlets. A
balanced amalgam of Premium and Volume retail.
 Offering 8 years of experience in Operations Management, New Store Opening (NSO),
Recruitment, Sourcing, Business Development, Client Servicing, Training, Supply Chain
Management, Facility Management, Process Development, Loss Prevention and Process
Auditing.
 Currently associated with BEBE Major Brands Indi Pvt. Ltd. as an Area Manager Operations
(north). Managing 2 States, 4 Cities and 8 Stores, handling a team size of exceeding 70
people and annual revenue of 32 Cr. Managing the largest Area of operations for Bebe in
India.
 Possessing a strong network of more than 5 private Universities and 15 colleges for
recruitment and placements for BEBE India.
 Adept in strategic utilization and deployment of available resources to achieve organizational
objectives.
 Talent for reengineering process, proactively identifying & resolving problems, reversing
negative trend, controlling costs, and maximizing profits.
 Excellent interpersonal, motivational, team building, analytical & negotiation skills with
proven track record of spearheading numerous cost innovation projects in supply chain
optimization and operational costs during the career span.
CAREER CONTOUR
Bebe India (Major Brands Pvt. Ltd) Oct’ 2015 to Date
Area Manager Operations (NORTH)
Top Shop Top man (M.H. Alshaya group) Feb’13 to Sep 2015
Manager Operations
Forever 21 (Sharaf Retail) UAE Nov’11-Feb 2013
Asst. Store Manager
Calvin Klein (Arvind group pvt ltd.) Oct’10-Oct’2011
Store Manager
Tommy Hilfiger (Arvind group pvt ltd.) Oct’08-Sep’2010
Asst. Store Manager
PROJECTS HANDLED
 Team Management an extension of Emotional Intelligence  Bebe
 Attrition and its reasons  Bebe
 Implementation of E-commerce/web selling in Large Format Retail  Bebe
 Increasing the penetration of private label  M.H.Alshaya
 Using BSC to measure store performance.  M.H. Alshaya
 Feasibility of using technology in front end operations.  Arvind brnds
 Reducing internal and external shrinkage in a store  Arvind Brands

2. CHIEF TASKS HANDLED
Sourcing & Procurement
 Identifying critical areas in supply chain and optimizing it to increase the efficiency.
 Implementation of CRM programs IMS and ERP (SAP/Movex) at various levels.
 Optimizing the consumption and implementation of projection tools to ensure minimum
inventory levels, thus ensuring reduction of on hand inventory costs.
 Identifying critical Inventory and key performing merchandize.
 Developing and implementing key procurement strategies / purchase schedules and ensuring
that these strategies / schedules are aligned with organizational objectives.
 Setting up and maintaining Supply Chain.
 Formulating budgets for timely procurement of material for smooth execution of operations.
Business Development
 Conceptualising and implementing sales and marketing plans in tune with the macro business
plans, thereby achieving profitability
 Identifying critical areas of cost and redesigning the process to use the resources optimally.
 Identifying new avenues and planning business expansion.
 Designing and implementing CRM modules across diverse business sectors.
Client Servicing
 Ensuring high quality services, resulting in customer delight and optimum resource utilization
for maximum service quality.
 Ensuring maximum customer satisfaction by closely interacting with in-house and potential
customers to understand their requirements and customising the product and services.
Operations Management
 Have managed large teams and facility, optimally ensuring continuous improvement in top line.
 Developing and implementing Training modules and CRM programs.
 Training and developing. Have developed more than 10 store managers in a span of 18 month.
 Training the manpower and creating effective bench strength.
 Analyzing the sell through for various category of merchandize and planning the ordering for the
next season.
 Budgeting, revenue forecasting and consumption controls.
 Increasing the top line of the store and effectively controlling the bottom line.
Recruitment, Personnel Management & Training
 Have hired close to 100 staff for Major Brands India Pvt Ltd. through a network of 7 universities.
 Designing and implementation of new audit tools to measure performance across location and
improving organizational efficiency.
 Designing and implementation of Balance Score Card.
 Designing and implementation of Training Modules
 HRM, Staffing, Recruitment, Performance Review and Appraisal (PMS)
 Handling Training functions like on job training (OJT), staff development, Process and Sales
training, work force management and shift management.
 Imparting appropriate training on Service Excellence and Teamwork to crew members.
 Talent identification and team building.
SIGNIFICANT ACHIEVEMENTS
 Have successfully created a detailed recruitment channel for Bebe across North India.

3.  The market has grown by 50% since the time I have been deployed in the region.
 Have opened 3 new stores in 6 months for Bebe.
 Have recruited 150+ staff at various levels at Major Brands.
 Have Trained and Developed 17 store managers for Major Brands India Pvt Ltd.
 Reengineered the store operation checklists to ensure operational excellence.
 Responsible for planning and deployment of stock across the region.
 Responsible for training the team for 17 clients. Creating training and process manuals, giving
presentations and managing the training MIS.
 Developing and maintaining the supply chain for Stryker’s Innovative Solutions. This included
vendor development, sourcing, supply chain optimization & logistics coordination.
EDUCATIONAL CREDENTIALS
 3 Year BSc in Fashion Designing from INIFT Annamalai University Chennai, 2009
 Bachelor of Arts in economics from Punjab University 2015
 H.S.C. from Army School, C.B.S.E, Chandigarh in 2012
 S.S.C. from Amy School, C.B.S.E, Chandigarh in 2000
PERSONAL VITAE
Date of Birth : 27th
SEPTEMBER 85
Per. Address : #48, Sector 12, Panchkula
Mailing Address : Flat No. 204 N9, Building Narmada apartments, Vasant Kunj D6 new Delhi.
Language Known : English, Hindi & Punjabi
Marital Status : Single
Shalini Thapa