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Web 2.0 and Journalism

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Seth Lewis
Seth Lewis

This document discusses the characteristics of Web 2.0 and its implications for journalism. Web 2.0 is defined as online media that operates interactively with users who help create, rate and debate content. Key aspects include participation, network effects from more users, and dynamic/user-generated content. For journalism, this means readers are more active, advertising is more fragmented, and reporters must understand tools like search engine optimization to cultivate online communities and content.

TechnologyNews & Politics
1 of 14
Web 2.0 and Journalism J 349T Writing for Online Publication School of Journalism, Texas at Austin Seth C. Lewis [email_address]
What is Web 2.0? ,[object Object],[object Object],[object Object],[object Object]
Characteristics of a Web 2.0 site ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Creating platforms, not content ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Key terms to know ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
What’s old, what’s new Source: Tim O’Reilly, 2005
New tools online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
OK, nice. So what for journalism? ,[object Object],[object Object],[object Object]
Readers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising ,[object Object],[object Object],[object Object],[object Object]
Reporting ,[object Object],[object Object],[object Object],[object Object],[object Object]
Looking ahead this semester ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Web 2.0 and Journalism

  • 1. Web 2.0 and Journalism J 349T Writing for Online Publication School of Journalism, Texas at Austin Seth C. Lewis [email_address]
  • 2.
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  • 5.  
  • 6.
  • 7.  
  • 8. What’s old, what’s new Source: Tim O’Reilly, 2005
  • 9.
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  • 13.
  • 14.