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Pay Per Click Training Course
Pay Per Click Explained
• Pay-Per-Click (PPC) is an internet
advertising model used to direct
traffic to websites.
• The advertisers pay the
publisher (typically a website
owner) when the ad is clicked.
• It is defined simply as the
amount spent to get an
advertisement clicked.
How PPC works?
• Bid on relevant
keywords
• The ad is displayed
on search engines or
other advertising
websites
• Pay only when the
ad is clicked
Key PPC Advertising Websites
Google
• Keyword
Targeted (CPC
– Cost Per
Click)
• You decide
budget per
keyword
• Track Results
• Ads displayed
on Google
Yahoo
• Bid on
Keywords
• Highest
bidder gets
highest
placement to
display
• Ads displayed
on Yahoo,
Altavista, CNN,
Infospace
MSN
• Similar to
Yahoo
• Ads displayed
on MSN,
CNBC, Hotmail
PPC Plan
Step 1: Budget & ROI
Step 2: Keywords Research
Step 3: Bid
Step 4: Ad Copy
Step 5: Place Ad
Step 6: Analyze
Become a PPC Expert
• Training from Expert
Professionals
• Live Project Training
• Certified Training
• Job Assistance
Batch Timings
Week Days - Monday to Friday (2 hrs)
Between 11am – 8pm
Week End -
Saturday (2:00pm to 7:00pm) 5hrs
Sunday (10:00am to 3:00pm) 5 hrs
Contact Us
Address:
201, 2nd Floor, Amar House,
Near Sharda Cinema,
Dadar East, Mumbai 400014,
Maharashtra, India
Call us : 022-2410 2331 / 3192 9248 /
+91 88 79 395550
E-mail Id: contact@thebrandsalon.com
Website: http://thebrandsalon.com/
PPC Training Program - TBS

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PPC Training Program - TBS

  • 1. Pay Per Click Training Course
  • 2. Pay Per Click Explained • Pay-Per-Click (PPC) is an internet advertising model used to direct traffic to websites. • The advertisers pay the publisher (typically a website owner) when the ad is clicked. • It is defined simply as the amount spent to get an advertisement clicked.
  • 3. How PPC works? • Bid on relevant keywords • The ad is displayed on search engines or other advertising websites • Pay only when the ad is clicked
  • 4. Key PPC Advertising Websites Google • Keyword Targeted (CPC – Cost Per Click) • You decide budget per keyword • Track Results • Ads displayed on Google Yahoo • Bid on Keywords • Highest bidder gets highest placement to display • Ads displayed on Yahoo, Altavista, CNN, Infospace MSN • Similar to Yahoo • Ads displayed on MSN, CNBC, Hotmail
  • 5. PPC Plan Step 1: Budget & ROI Step 2: Keywords Research Step 3: Bid Step 4: Ad Copy Step 5: Place Ad Step 6: Analyze
  • 6. Become a PPC Expert • Training from Expert Professionals • Live Project Training • Certified Training • Job Assistance
  • 7. Batch Timings Week Days - Monday to Friday (2 hrs) Between 11am – 8pm Week End - Saturday (2:00pm to 7:00pm) 5hrs Sunday (10:00am to 3:00pm) 5 hrs
  • 8. Contact Us Address: 201, 2nd Floor, Amar House, Near Sharda Cinema, Dadar East, Mumbai 400014, Maharashtra, India Call us : 022-2410 2331 / 3192 9248 / +91 88 79 395550 E-mail Id: contact@thebrandsalon.com Website: http://thebrandsalon.com/