Gain knowledge of digital marketing courses from one of the top-notch digital marketing training institutes in Mumbai, The Brand Saloon. 100% assured placements.
2. Pay Per Click Explained
• Pay-Per-Click (PPC) is an internet
advertising model used to direct
traffic to websites.
• The advertisers pay the
publisher (typically a website
owner) when the ad is clicked.
• It is defined simply as the
amount spent to get an
advertisement clicked.
3. How PPC works?
• Bid on relevant
keywords
• The ad is displayed
on search engines or
other advertising
websites
• Pay only when the
ad is clicked
4. Key PPC Advertising Websites
Google
• Keyword
Targeted (CPC
– Cost Per
Click)
• You decide
budget per
keyword
• Track Results
• Ads displayed
on Google
Yahoo
• Bid on
Keywords
• Highest
bidder gets
highest
placement to
display
• Ads displayed
on Yahoo,
Altavista, CNN,
Infospace
MSN
• Similar to
Yahoo
• Ads displayed
on MSN,
CNBC, Hotmail
5. PPC Plan
Step 1: Budget & ROI
Step 2: Keywords Research
Step 3: Bid
Step 4: Ad Copy
Step 5: Place Ad
Step 6: Analyze
6. Become a PPC Expert
• Training from Expert
Professionals
• Live Project Training
• Certified Training
• Job Assistance
7. Batch Timings
Week Days - Monday to Friday (2 hrs)
Between 11am – 8pm
Week End -
Saturday (2:00pm to 7:00pm) 5hrs
Sunday (10:00am to 3:00pm) 5 hrs
8. Contact Us
Address:
201, 2nd Floor, Amar House,
Near Sharda Cinema,
Dadar East, Mumbai 400014,
Maharashtra, India
Call us : 022-2410 2331 / 3192 9248 /
+91 88 79 395550
E-mail Id: contact@thebrandsalon.com
Website: http://thebrandsalon.com/