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Creative Search Strategies(How to Structure a Page for Higher Ranking),[object Object],Steve Wiideman,[object Object],www.CreativeSearchStrategies.com,[object Object]
Three Principles of SEO,[object Object],What is SEO, in Plain English?,[object Object],Having content to match search terms,[object Object],Other websites referencing a target website,[object Object],User behavior (“click and stay”),[object Object]
Back to Basics,[object Object],Remember the Modern Language Association (MLA)?,[object Object],[object Object]
Tables and Illustrations
Thesis Statement
Spelling, Grammar, Punctuation
Bibliography > Evaluating Sources for Authorship & Authority
Plagiarism
Language and Style,[object Object]
Tables and Illustrations = Lower Bounce Rate & Content Uniqueness
Thesis Statement = Meta Description
Spelling, Grammar, Punctuation = See Page 15 of the GSG

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How to Structure a Page for Higher Ranking