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The SEO Copy Brief is an
invaluable resource for
content creators on the web.
Use this worksheet as a
framework to help yo...
Effective web copy is comprised
of usability and quality content.
Write for humans (first) and then
robots (search engines...
Before you type a key, it’s important to
give focused thought about your brand
and your readers. Voice comes from the
bran...
1.) Page titles (at least 4 words, less
than 72 characters) should contain at
least one
focused keyword/phrase
2.) Keyword...
4.) If images are on the page, add alt-text
5.) Use no more than one H1 tag
6.) If the page is more than 300 words, use su...
Thanks For Reading, source taken from
www.magnetic-ideas.com
Read My Blog Based On SEO & Social Media @
http://seonoteindi...
On Page SEO Briefing
On Page SEO Briefing
On Page SEO Briefing
On Page SEO Briefing
On Page SEO Briefing
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On Page SEO Briefing

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Hey guys, now I have arrived here with the presentation which I've created just for the beginners which I like most. Here source has been taken from the mentioned website but whenever you require more info, you can go through my blog (SEONOTEINDIA.BLOGSPOT.IN) or visit @ http://seonoteindia.blogspot.in/

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On Page SEO Briefing

  1. 1. The SEO Copy Brief is an invaluable resource for content creators on the web. Use this worksheet as a framework to help you and your team strike the perfect blend of art and science required for effective web copy. Using this document can also help you establish a consistent content creation process across your organization.
  2. 2. Effective web copy is comprised of usability and quality content. Write for humans (first) and then robots (search engines). Also, keep in mind most people scan pages, so organize the content accordingly by breaking up paragraphs with keywords and phrases. Make a promise to the reader in the headline and use the body copy to deliver that promise. Use this SEO Copy Brief as a guide as you write copy for the web.
  3. 3. Before you type a key, it’s important to give focused thought about your brand and your readers. Voice comes from the brand. It will remain consistent throughout your content day in and day out. Regardless of the brand, we recommend a human voice. By this, we mean one that is friendly, simple and free of any jargon. Tone, conversely mirrors the sentiment of your audience and should change accordingly. Therefore website content, email copy and social media copy should share the same voice but vary in tone. Bring the right tone and voice to your content, and it will attract, persuade and retain customers.
  4. 4. 1.) Page titles (at least 4 words, less than 72 characters) should contain at least one focused keyword/phrase 2.) Keywords/phrases should appear in the first paragraph but no more than 5.5% density of total words on the page 3.) Body copy at least 200 words, centered around one or two keywords/phrases
  5. 5. 4.) If images are on the page, add alt-text 5.) Use no more than one H1 tag 6.) If the page is more than 300 words, use sub- headlines (h2, h3). 7.) Include one hyperlink for every 120-150 words of body content (Example: 500 words should have 5 hyperlinks) 8.) If relevant, add interior linking to relevant pages on your website 9.)Don’t keyword stuff or spam with linking multiple time to same page
  6. 6. Thanks For Reading, source taken from www.magnetic-ideas.com Read My Blog Based On SEO & Social Media @ http://seonoteindia.blogspot.in

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