In this installment of the SEO Copywriting Checklist series, we'll be discussing whether you're writing content "for Google". The idea of having to write content in a particular way "for Google" is still a tenacious misconception held by many website owners and copywriters. What can often end up happening is keyword-stuffed spammy copy, neither rewarded by Google or your readers. Tune in to learn what you should focus on when writing SEO content, as well as for tips on how to tell if you've jammed your copy with too many keyphrases. Thanks for tuning in! As always, if you have any questions about this video or anything else, I would love to hear from you. You can email me at heather@seocopywriting.com, or find me on Twitter @heatherlloyd.