Joseph B

Advertising / Marketing / PR

Sendreach review and case study, an auto responder for email marketing. Advanced Demographical Autoresponder The design engine behind this pulls in Facebook demographics enabling users to have focused marketing, targeting age, location, gender and pretty much whatever else is in their profile at the time. The benefit of this is three fold: You don’t get throw away junk emails on your list You don’t loose your 22yr old females clients when you’re trying to sell a product to 50 year old males or vice-versa. You can build trust and relationship by targeting demographic groups with content appropriate material