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Brand yourself - make your personal brand

Lecture about self-branding how to make your personal brand everywhere.

Delivered by : Mohamed Azab

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Brand yourself - make your personal brand

  1. 1. 8 Advises to Brand yourself Trainer / Mohamed Azab
  2. 2. Steps to do Search on What new
  3. 3. What is brand?
  4. 4. Why do we need brand?
  5. 5. Tip #1 Your product / service What you can offer
  6. 6. Tip #1 Your product / service Value proposition
  7. 7. Tip #1 Your product / service Competitive advantage
  8. 8. Develop and learn easily
  9. 9. What is your study/job?
  10. 10. Tip #1 Your product / service Your skills & abilities Your passion The way you can get money
  11. 11. Tip #1 Your product / service Pricing Put a price for yourself (your skills, abilities, achievements, … etc.)
  12. 12. Tip #2 Your segment
  13. 13. Reputation (word of mouth)
  14. 14. Tip #2 Your segment What are specifications of your audience Age Industry / job Thinking
  15. 15. Tip #2 Your segment Relation between each feature Income Education
  16. 16. Tip #2 Your segment Needs
  17. 17. Tip #2 Credibility
  18. 18. Tip #3 Your channels Where can I find my segment ?
  19. 19. Segment Content Promotion Analytics
  20. 20. Listen, talk & share
  21. 21. Grow up target relations Tip #3
  22. 22. Tip #4 Your resources Your skills (Multi-skilled)
  23. 23. Needed skills for the job market English Presentation Leadership Problem solving Using the internet Microsoft office Time management Communication Negotiation
  24. 24. How much you invest in your passionate career?
  25. 25. Tip #4 Your resources Social media
  26. 26. Tip #4 Your resources Develop your skills (resources)
  27. 27. Tip #5 Your partners / team Can you do everything by yourself?
  28. 28. Tip #5 Your partners / team Who will hire you?
  29. 29. Tip #6 Your plan Mix all of the previous Your product / service Your media & content Your resources Your team
  30. 30. Tip #8 SWOT
  31. 31. Tip #7 Branding budget (cost / revenue) How much do you need for promotion?
  32. 32. Tip #7 Branding budget (cost / revenue) Linkedin premium account
  33. 33. Tip #7 Branding budget (cost / revenue) How much do your product / service will cost?
  34. 34. Tip #7 Branding budget (cost / revenue) How much will you get?
  35. 35. Attending events related to your brand How many? ((Search))
  36. 36. Time to learn Time to try Time to work Time to grow
  37. 37. Tip #8 Monitor your results Ranking
  38. 38. Tip #8 Monitor your results Growing up
  39. 39. Problem Decision Study Responsibilities People around us (Family, friends, … ) Confidence Money Grow up
  40. 40. Ask experienced Who? How?
  41. 41. Your friends & your brand
  42. 42. Different bet. Self-study and courses Practice
  43. 43. Eng.3zab@hotmail.com My contacts Mohamed Azab linkedin.comintrmohamedazab

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