This document discusses alternative paths to becoming a millionaire. Traditionally, one would get an education, a good job, live below their means, save $1000 per month and invest every month over 25 years. However, the author argues this is not possible to build a 10x company. Instead, the document recommends focusing on customer development before product development using lean methodology like the lean canvas to validate business models through experiments and iterating quickly based on customer feedback. Small, frequent iterations that make progress are emphasized over large changes. The author advises to start with available resources and serve specific customer segments through targeted channels within short timeframes.

1. Startup Millionaire
John Sechrest
In
Ida-Virumaa
@sechrest
2016/12/13

2. About Me
● Founder of Seattle Angel Conference
● Organizer for Seattle Startups Open Coffee
● Organizer for Lean Startup Seattle
● Startup Weekend Facilitator
● Freelance Economic Developer

3. Traditional Path
To be a
Millionaire
● Get a good education
● Get a good job
● Live below your means
● Save $1000/month
● Invest every month
● Wait 25 years and …..
○ You are a millionaire

19. If you don’t focus on being
10X today
It is not possible to build a
10X company

21. Customer
Development
before
Product
Development

22. Lean Canvas
As a way to frame
A core of the
business model
First Test
Customer
Product
Fit

23. Then
Test
Product
Solution
Fit
…… Etc…...Then
Test
Product
Solution
Fit

25. ● Understand the Lean Canvas
○ Do experiments to validate
● Cashflow Projection
● Sales Funnel Metrics
● Content Strategy
○ Social media channels
● Iterate FAST
● Pay Attention to your customers

26. Small Iterations that each make progress

27. Start Where You Are
Use What You Have
Do What You Can

28. For Resources
we will find that
X out of Y
Sub-Sub Customer Segment
that we reach by channel
will take Commitment action
in N days timeframe

29. For 3 hours and 60 phone calls
we will find that
20 out of 40
Coffee Shop managers
that we reach by phone calls
will take sign up to our coupon deal
by end of the day