1. You will be creating a fictional business of your choice
You will be creating a fictional business of your choice (choose an industry or idea that
you’re interested in). You will then create a mission statement and two SMART
goals/objectives for your business. The mission statement is created as part of the strategic
planning process and is intended to describe the purpose of the business or the reason that
the business exists. Another aspect of strategic planning, is determining the objectives of the
organization.The mission statement and SMART goals will be part of a one-page business
plan. The plan should include an overview of the business, including what it does, who it
serves, the primary products/services sold. It should also include a mission statement that
you create and that is appropriate for the business choice. Finally, it should include 2
SMART goals that are focused on achieving the mission.